Creative Desk

Creative Desk Marketing support for Australian businesses, based in the Blue Mountains + online. Creative Desk is your Virtual Marketing Assistant.

We help with social media, websites, email marketing, content and other marketing tasks, giving owners more time and keeping their business marketing visible and relevant. I'm here to help small businesses with their marketing, enabling you to spend time on the things you love and delivering products or services to your clients. I can help you with email campaigns, social media management, design services, website editing, event management and more.

A marketing reminder from someone currently trying to work out when things are happening at the Katoomba Winter Magic Fe...
17/06/2026

A marketing reminder from someone currently trying to work out when things are happening at the Katoomba Winter Magic Festival. 😅

BE SPECIFIC!

I’ve seen a few local businesses posting that they’ll be there for “the winter solstice”, but not everyone knows what date that is without further research. I’ve also seen posts where the event is mentioned, but the time, location or next step is missing.

This applies beyond event advertising.

🔍 If you’re sharing a workshop, sale, launch, booking update, new service, opening hours change, market stall, fundraiser, giveaway or community event, make the basic details easy to find.

People should not have to leave your post to work out what you mean.

Add the date, time, location, cost, and what people need to do next. Clear information saves people effort.

If someone is interested but has to go searching for the details, you risk losing their attention before they take action.

Before you post, ask:
Can someone screenshot this and know exactly what they need to know?

Follow Creative Desk for more tips.

www.creativedesk.net.au

💻 We provide marketing support for Australian business owners who want to stay visible, relevant, and communicate clearl...
16/06/2026

💻 We provide marketing support for Australian business owners who want to stay visible, relevant, and communicate clearly online.

Our core services are:

📲 Social media management
🖥️ Website support
🔏 Content creation
📨 Email marketing

If your website no longer reflects your current business, you haven’t had time to post to social media or send out an email campaign for a while, or your ideas never make it out of your notes app, get in touch.

Your online presence should make it easy for the right people to understand what you do, trust your business and take the next step.

We’re based in the Blue Mountains and virtually support businesses across Australia.

If your marketing has become neglected, send us a message and tell us what needs attention first. We’ll let you know what support would suit your business best, or book a free 20 minute chat on our website:

www.creativedesk.net.au

15/06/2026

🌄 We found the “secret” Blue Mountains business meeting!

Except it’s not secret, we’re actually telling you about it in hopes that you join us.

Small Business Alliance Blue Mountains NSW is an online group for local small business owners to connect, ask questions, share ideas, find referrals, talk through challenges and support each other.

It only started a year ago and already has 404 active members, there are a lot of Blue Mountains business owners looking for local connection.

You can join the Facebook group if you run or officially represent a small business in the Blue Mountains. That’s also where you’ll find the details to register for the monthly meetings.

Join here: https://www.facebook.com/share/g/1CXiGERWDP/

They’ve also launched www.sbalocal.com.au , a free, volunteer-run directory to help people find local businesses that have agreed to a voluntary code of conduct focused on doing the right thing by customers.

The in-person meetings happen monthly at Club Lawson Bowls . You can grab a drink, have dinner, meet other business owners and discuss that month’s topic.

Creative Desk has been to two so far. We spoke at the May meeting on social media marketing and shared a few practical tips, then went along to the June meeting on customer retention last week.

We’ve already discovered so many local businesses we didn’t know existed.

A big thank you to Gareth from Roofmate External Cleaning - REC for creating the group and putting so much work into building something useful for local businesses. We’re really grateful to have found it!

Have you joined the group yet? Let us know what your thoughts are in the comments.

📲 Carousel posts are getting attention again. They’re the swipe-through posts you see on Instagram, Facebook and LinkedI...
13/06/2026

📲 Carousel posts are getting attention again. They’re the swipe-through posts you see on Instagram, Facebook and LinkedIn. They work well when you want to…
✮ explain something
✮ tell a story
✮ break down a topic
✮ give people a post they can save and come back to

Carousel posts have a higher average engagement rate than Reels, with carousels at 0.55%, Reels at 0.52% and single images at 0.37% (Socialinsider).

When you’re scrolling, do you prefer watching videos or reading posts like this? Let us know in the comments.

Follow Creative Desk for more tips.

10/06/2026

Imagine how they felt while I was editing this one… 😅

When you hire marketing support, your family will thank you too. Nobody wants to listen to the same trending song on repeat.

🎤 Creators are turning everyday objects into prop mics, and it’s a clever way to stop the scroll.It works because people...
08/06/2026

🎤 Creators are turning everyday objects into prop mics, and it’s a clever way to stop the scroll.

It works because people notice things that feel a little out of place. A strange prop makes your audience think, “Wait, what are they holding?”

More time watching = better retention, and retention is a big signal across video content. Watch time, re-watches and completion rates now matter more than a like.

Video content does not need to be expensive to be effective. A simple idea, done well, can give your audience a reason to keep watching.

The prop gets attention. The message keeps it.

Save this for your next content creation day, and tell us what you’d use as your business prop mic.

https://www.creativedesk.net.au/

07/06/2026

Blue Mountains business owners, this is made for you. 🌄

Keeping your social media active is hard enough. Keeping it local, personal and easy to recognise takes even more time. That’s why we created our Local Plus Social Media Package for businesses from Penrith to Mt Vic.

After more than 10 years working with businesses around Australia, we know one of the biggest hurdles is getting enough real photos and videos to use. Local businesses have great stories to share. Shopfronts, staff, customers, products, views, moments, details. The problem is most often a lack of time.

We help capture and use that content effectively, so your business shows up online without taking over your life.

This package is for Blue Mountains businesses that want to be seen by locals and visitors, without having to do everything themselves. Want to know what it could look like for your business? Send us a message or visit our website and ask about the Local Plus package.

https://www.creativedesk.net.au/how-can-i-help-you/social-media-management-for-blue-mountains-businesses

06/06/2026

⚠️ The safest image to use in your marketing is the one you know you’re allowed to use.

Copyright issues can come up long after something’s been posted. Here are some guidelines you can follow:

- use images you created yourself
- use properly licensed stock images
- keep proof of licences/downloads
- check commercial use
- be careful with images supplied by clients/third parties
- avoid pulling images from Google Images or social media
- keep Canva, stock library and photographer records organised

“I found it online” does not mean it is free to use, and even Canva or stock images should be used according to their licence terms.

03/06/2026

🌿 I like to get outside before the laptop opens and the day fills up with emails, client work, meetings and content planning.

Working from home is great, but it can also mean you go from kitchen to desk to couch without much fresh air in between and a walk helps break that up.

What’s something you try to do every day, even when work is busy?

Address

Sydney, NSW
2773

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+61417678510

Website

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