KMAC Digital, Gold Coast (2026)

17/06/2024

We always hear, "this won't work for my industry, we are a B2B business" or,
"This won't work for our business, we are a B2C business"

No, you are all a H2H business "Human 2 Human".

People are still making the decisions in a B2B & B2C business.
KMAC...

Know your Audience.

Magnetic message that resonates with your audience.

Attract your ideal with your magnetic message.

Convert into a customer.

KNOW your customer & tailor a message that is congruent with the offer👍👊.

08/05/2024

Ranking your website on page 1 is important…

But, it doesn’t mean s**t if that traffic isn’t converting to jobs, and you don’t have the right systems in place to capture the leads and guide them through to sale.

This is where we see alot of tradies waste their money.

You want to create a business flywheel, and the KMAC Method will help you do that.

Incorporate your social media, GMB profile and optimise your website to increase conversions. Tied in with the right systems, this will increase your customer engagement, save you time, and create raving fans for your business.

This will all lead to💰💰💰 in the bank!

If you’re sick of leaving money on the table and aren’t seeing the results you want in your business, flick me a message and let's chat!

26/03/2024

Why I do what I do…
Lead flow and fully systemise trades businesses!

Because it;

1. Enables the business to make more money with more profits.

2. Easily see where the business is at and any bottlenecks.

3. Increases cashflow.

4. Turned their business into a sellable asset.

5. Remove the multiple hats from the owner.

6. Gives the owner their time back.

7. Creates a better working environment for the staff because the owner isn’t coming in hot-headed, losing their s**t.

8. Let the owner focus on what theyre good at.

9. Better family life because they can spend more time with their loved ones.

10. Helps the owner see through the fog of “Am I doing well”. Yes, you’re doing a great job.

11. Helps with self-doubt.

12. Removes stress and blame.

13. Gives the owner a sense of stability.

14. A clear path to their goals.

15. Excitement of what their future holds because they can see a path.

It feels good knowing that you’re not only helping a business but people and families along the way.

Ive personally been in a state of unknown, flying by the seat of your pants, thinking you know, but you actually don't. It leads to stagnation, stress and self-doubt.

There is a better way!

22/01/2024

2 ways to increase your revenue for free…

If you've been in business for a while, I hope you have a list of past clients…
But how often do you keep in touch with your past clients?

Or, once you've finished the job, you never contact them again…

You’re leaving alot of money on the table by only chasing new clients…

They say the second sale is easier than the first

Now, don't spam them. Design offers and send them out via email and text. They already know like and trust you. So take advantage of that.

We generated a client $53,590 from their list with a new offer selling smoke detectors. Without letting their list know about the offer, they may have called someone else because they weren't in front of mind…

Secondly, do you ask your customers for referrals?

Data shows a 30% higher conversion rate from referral customers. This can generate thousands of dollars and expand your list dramatically…

You can ask in person or set up a referral campaign with a CRM system
If you do these two simple steps, you'll dramatically increase your revenue..

If you need help setting it up, comment “Help” below!

18/01/2024

There are some days that you won’t want to strap on the tool belt, take that phone call or talk to your team.

But, with a strong enough WHY, you do it anyway.

Having a strong why and a clear end result is what creates success.

Otherwise, you’ll just feel like your spinning your wheels day in day out!

Have a think today at why you started this business and what you want out of it, then put a clear action plan in place to achieve those results.

16/01/2024

How to make digital marketing work for your trade business!

Digital marketing is important, but, you need to be omnipresent.

What's omnipresent… it means Your Seen Farking Everywhere….

Start with a website that is built well, with clear offers and call to actions.

Then, invest in SEO, this compounds and will give you the best ROI long term.

Also, keep up to date with content on your socials. People do business with companies they know, like and trust.

Do Facebook ads with specific offers to your targeted audience.

Letterbox drops, this actually works when you have the right offer.

Other Business collaborations, trade shows and sponsorships…

Lastly, grow your Google reviews. 86% of consumers rely on Google My Business when searching for local information…

If you invest in this, your business will establish itself in your area and grow year after year…

Check out our recent blog on digital marketing for tradies.

Visit this link to learn more:
https://www.kmacdigital.com/digital-marketing-for-trades

14/01/2024

3 systems you need to break past the 7 figure mark and beyond.

Now, before you say, I have systems… ask yourself this

How do I track new leads.
How can I increase my customers touch points without being done by a human.
How do I track jobs, staff, materials and profits…

If any of these are done by a human, or is in paper form, you can systemise it.

1. A CRM (customer relationship management system)

This needs to capture new leads from a website or funnel, automate the customer journey with email and text. It needs give your customers the ability to book in times for calls and quotes and give you the ability to communicate with your clients from the one software in your office or on the job site.

2. Job Management system

This needs to link with your CRM and track quotes, jobs, materials, staff and profits per job.

3. Accounting Software

This needs to link with your job management system to track suppliers, materials, invoices, staff and link to your bank account so you don’t have to collect receipts each year.

Creating solid foundations is imperative for the growth of your business.

11/01/2024

Don’t be a p***y… Communication is key.

Now, this is slightly aimed at tradies because, unfortunately, we have a bad name for this.

However, this does apply to ALL businesses and even relationships… 🤣

Your customers are humans and want to be communicated with.

If you’re held up on a job, even if it’s 15 minutes later than your original time. CALL your customer. That simple call will go a LONG way.

Need to reschedule because of a job delay or machine breakdown… CALL your customer..

If you can’t be arsed because you’ve had a big counter meal on a Friday… CALL your customers, don’t just do a no-show because you’re afraid of what the customer says…

Now, I wouldn’t say you’ve had a big meal… Just held up on a job would go a long way. In the end, it's communication, and they can go do something else and not wait around for you…

The same applies to leads… CALL THEM… increased communication will increase your chance of converting the leads to paying customers.

I understand that sometimes you may dread the phone call because you’re afraid of what they will say or hate letting people down, but I can guarantee it won’t be as bad as you think…

Exceptional customer service will increase the value of your service, and you will be able to charge more, get more Google reviews and get more referrals, which, in turn, will lead to more customers…

Don’t be a p***y, call 📱your customers, call 📱your leads and call 📱your wife!

KMAC Digital

17/06/2024

08/05/2024

26/03/2024

22/01/2024

18/01/2024

16/01/2024

14/01/2024

11/01/2024

Address

Website

Alerts

Shortcuts

Share

Category