05/05/2021
If you're not making 30-40% or MORE of your monthly revenue from email, it's time to make some improvements 🤷♀️.⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
So in this post, I want to share with you three simple yet effective automated and personalized emails you must have with your eCommerce store: 📧 ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
1. Setting up your abandoned cart email automations. This includes strong messaging and dynamic images showing what your website visitors have left in their cart. People are easily distracted, so it may take multiple touches to get that person to make their final purchase. 🛒 ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
In fact, setting up an abandoned cart automation can increase your chances of a sale by 2.4x. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
2. Setting up your WELCOME email automation. This is your very first interaction with someone after they've made a purchase or become a lead, so it's crucial that you start nurturing them with a message. 🙏 ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
It can be a direct sale type message, a relationship-building story, or content that really gets them wanting to learn more. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
3. Product recommendation automations. Most likely, you already have data points based on what your past and current customers are purchasing and their lifecycle. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
It's important to take that information (you can do it by creating data sets inside of the segmentation on your platform) to help you make these decisions. 💄 ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
Feel free to ask any questions, I’d be happy to help 🤗 and / or save for later reference! 👌