VERG Typography & Corporate Identity specialist for Breweries, Spotify & Everyone Else. Logo, Corporate Identity, Lettering and Calligraphy specialist.

15/01/2026

Proud to present a little showcase of the work I did in 2025. If you want the real deal, head to my Instagram for the original audio which I couldn't use here.

Here’s to 2026 and I hope you all have much success in work and life.

If you’re looking for a creative and strategic collaborator in 2026? We love teaming up with new clients and ambitious projects.

- Verg

Welcoming myself back to the office today, it was a pleasure to boot up my computer and see that one of my presentations...
05/01/2026

Welcoming myself back to the office today, it was a pleasure to boot up my computer and see that one of my presentations was featured on Behance through the holiday break.

This presentation featured the variety of logomark styles I've created over the last 15 years. You can take a further look at the link here or scroll through these images.

https://lnkd.in/gc9qUj2m

Verg is officially back open for business in 2026: https://www.verg.com.au/

In a world where AI is the hot topic and some creatives feel under threat by it, it’s comforting to be approached by a c...
16/12/2025

In a world where AI is the hot topic and some creatives feel under threat by it, it’s comforting to be approached by a company that’s embracing AI, yet still understands the importance of human authenticity and how that translates to the crafting of their own logo and visual identity.

Don’t get me wrong, I’m all for AI replacing the mundane tasks, but my pledge to my clients is this: When it comes to creativity, there’s not an AI system that will replace my creative decision making, my tone of voice, my crafted approach to my process or the generation of any logo or visual asset.

100% Verg for you always.

Thank you Chaty for also understanding the importance of this.

Ps. I wrote this comment, so all errors aren’t intentional ;)

A lot of people will see a logotype and think: “It’s just a font.”In reality, nothing could be further from the truth. W...
15/12/2025

A lot of people will see a logotype and think: “It’s just a font.”

In reality, nothing could be further from the truth. When I create a logotype, I build it from the ground up… Every curve, weight, counter and terminal is deliberately shaped to embody the personality, values and essence of the person or brand it represents. No drop down menu "select a font" here. Every design decision has intent and purpose behind it to reflect and represent the client.

“But it still looks like a normal typeface.”

That’s the ultimate compliment!

The crafting lies in the subtlety: Refining proportions until the letters feel effortless and familiar, yet quietly distinctive; weaving in tiny, thoughtful details that make it unmistakably personal.

This custom logotype was crafted for Michael Fischer - an extension of who he is, not just what he does.

I had a lot of fun illustrating these bad boys. Ultimately these concepts never went ahead, so to give them a little lov...
10/12/2025

I had a lot of fun illustrating these bad boys. Ultimately these concepts never went ahead, so to give them a little love I’m going to dedicate this post to all the Man U supporters out there. In particular my boy, Steve Chappos. Funniest geezer I know.

Looking forward to regaining some momentum here with a wide variety of new projects coming up.

I was excited to be invited back by the Southport Sharks earlier this year to rebrand their Fitness Centre into a premiu...
14/10/2025

I was excited to be invited back by the Southport Sharks earlier this year to rebrand their Fitness Centre into a premium Health Club. The new identity I designed has now officially launched, and I’m happy to share a glimpse of my process.

Check out some of the presentation here showcasing a refined monogram logo deeply rooted in the club’s three core values and how it embodies the Health Club’s forward-looking vision.

Super fun illustration I created at the start of the year for Eumundi Brewery. Now officially released, creating this il...
13/10/2025

Super fun illustration I created at the start of the year for Eumundi Brewery. Now officially released, creating this illustration was a true challenge, but an incredibly rewarding one. Tapping into their already established style from talented illustrator Sam McKenzie, I loved bringing this vision to life for their Hard Lemon!

Working on a little side project that customises art to peoples music taste. Here's a sneak peak of what's in the making...
12/09/2025

Working on a little side project that customises art to peoples music taste. Here's a sneak peak of what's in the making. Each isometric cassette is custom made and colourised to the albums respective colours.

21/08/2025

A little behind the scenes footage of a recent mural project I created for the very talented video production company Content Crew. Thank you for beautifully capturing some of the process.

If you’re working on a project where art and storytelling intersect, I’d love to connect and explore how we can bring your vision to life.

Stoked to see my Cape York Lager branding project featured on Dieline
03/07/2025

Stoked to see my Cape York Lager branding project featured on Dieline

Cape York Lager’s packaging, designed by Matt Vergotis, leans into location. The can literally wraps its message around the Cape itself—with a playful geographic outline and the words “the froth from the top” nodding to its tip-of-Australia origin.

Custom script meets condensed sans in a typography mix that feels both deliberate and full of movement. Paired with seafoam blue, pine green, and bursts of orange, the whole thing reads like a lager that wants to be immediately cracked open outdoors.

Read and see more on The Dieline >>> https://thedieline.com/cape-york-lager-maps-out-its-identity/

10/04/2025

Had fun this week creating some fresh illustrations for a longtime client I originally branded years ago Black Ledge Lures. These designs will spotlight one of their standout lures - the Flare Popper that’s been a huge success on massive tuna. Apparel range COMING SOON.

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