Emote Digital

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Emote Digital Award-winning Melbourne digital agency. Websites, eCommerce and digital marketing since 2001. Powerful digital, connected.

Emote Digital is an award-winning digital agency in Hawthorn, Melbourne, partnering with Australian businesses since 2001. We design and build custom websites, eCommerce stores, customer portals and complex integrations on platforms including WordPress, WooCommerce, BigCommerce and Shopify, and run performance digital marketing spanning SEO, Google Ads, social media advertising, email marketing and content. We also optimise brands for AI-driven search, keeping businesses visible as customers move beyond Google. And our ongoing website support keeps sites fast, secure and improving long after launch. From start-ups to national brands, we combine strategy, UX, design, development and marketing to deliver measurable commercial results.

Is your website showing up in AI answers? There is now a way to start checking.Google reports impressions from AI Overvi...
19/10/2026

Is your website showing up in AI answers? There is now a way to start checking.

Google reports impressions from AI Overviews and AI Mode in Search Console for some properties. Four things to know before you read it: it counts impressions, not answers. No report does not mean zero visibility. Date every definition, because the reports change. And add the layers that matter, like landing page behaviour and what turned into customers.

We have written a practical guide: https://www.emotedigital.com.au/digital-agency-blog/measure-ai-search-visibility/

Case study: Bakers Delight.A national bakery brand needs a website that does several jobs at once: help a customer find ...
16/10/2026

Case study: Bakers Delight.

A national bakery brand needs a website that does several jobs at once: help a customer find their local bakery on a phone, show what is fresh, and make the recipe and dietary content easy to explore.

We built a modular WordPress website that lets the marketing team assemble pages themselves, with a recipe library, dietary filters and a mobile-first bakery search.

Since launch: website traffic up 42%, mobile traffic up 32%, bounce rate down 18%.

Read the full case study: https://www.emotedigital.com.au/work/food-website-development-case-study/

14/10/2026

Ask Emote has been live on our website for a month.

Ask it anything about how we work. It answers from what we have actually built and published, and it shows you where the answer came from. This month people have been asking things like which eCommerce platforms we build on, how our Discovery process works and what generative engine optimisation means for a website.

Your question next, any time, at https://www.emotedigital.com.au/

A speed score is not the point. The cost of a slow website shows up in three places you already measure.Lost sales, when...
12/10/2026

A speed score is not the point. The cost of a slow website shows up in three places you already measure.

Lost sales, when shoppers leave a slow product page before it finishes loading. Wasted advertising, because every paid click that lands on a slow page costs the same as one that converts. Weaker search performance, because Core Web Vitals are measured on real visits.

We have written up how to turn Core Web Vitals into business priorities:

https://www.emotedigital.com.au/digital-agency-blog/core-web-vitals-business-priorities/

Case study: Milone’s Tree Solutions.Milone’s is a Melbourne arborist. The business was excellent. The website was not, a...
09/10/2026

Case study: Milone’s Tree Solutions.

Milone’s is a Melbourne arborist. The business was excellent. The website was not, and it was quietly costing them enquiries.

We rebuilt it on WordPress with a mobile-first layout, clear service pages and a structure built around how people search for tree removal and pruning.

Since launch: website traffic up 450%, leads up 245%, bounce rate down 34%.

Read how we approached it: https://www.emotedigital.com.au/work/arborist-website-design-milones-tree-solutions/

In their words. Kelly from Daily Orders:“A brilliant digital agency to work with. I have been very impressed by their co...
07/10/2026

In their words. Kelly from Daily Orders:

“A brilliant digital agency to work with. I have been very impressed by their communication, knowledge and confidence in getting excellent results. It has certainly eased the stress of social media advertising.”

Thank you Kelly. Daily Orders makes the reusable whiteboard planners you have probably seen on a fridge somewhere, and we run their paid social. If advertising feels stressful rather than predictable, that is usually fixable:

https://www.emotedigital.com.au/book-meeting/

Should you block AI crawlers? It depends which ones you mean.Three kinds of AI visitor arrive at your website. Training ...
05/10/2026

Should you block AI crawlers? It depends which ones you mean.

Three kinds of AI visitor arrive at your website. Training crawlers collect content that may train future models. Search indexing crawlers build the index behind AI search answers. User-initiated fetchers visit because a person asked a question and the answer is being assembled from your pages.

Blocking the first can be sensible. Blocking the second removes you from AI answers.

Blocking the third hides you from the customer who is asking about you right now.

We have written up how to decide, section by section, in the robots file:

https://www.emotedigital.com.au/digital-agency-blog/should-you-block-ai-crawlers/

“Highly flexible, outcome-focused digital agency with a skilled team that are as keen to see the success of our project ...
01/10/2026

“Highly flexible, outcome-focused digital agency with a skilled team that are as keen to see the success of our project as we are. A rare find in the digital marketing space.”

Tristan Lutze, The Essential Ingredient.

Thank you, Tristan. We are rated 4.9 on Google across 68 reviews, and every one of them is from a client we have actually worked with.

Read them here: https://www.emotedigital.com.au/

30/09/2026

Australia’s fastest website? We will let the numbers speak.

Google PageSpeed Insights gives a website four scores: Performance, Accessibility, Best Practices and SEO. On 17 September our own website scored 100 on all four on desktop, and 98, 100, 100, 100 on mobile.

We are sharing it because it is how we build for clients, not because the number is the point. Lab scores move from run to run, so we always quote the date and never claim a website “always” scores anything.

Have a look for yourself: https://www.emotedigital.com.au/

28/09/2026

Come say hello.
Book a meeting on the new site, or drop into the Hawthorn office. The kettle works either way. emotedigital.com.au

Address

Suite 6, 13-25 Church Street
Hawthorn, VIC
3122

Opening Hours

Monday 8am - 6pm
Tuesday 8am - 6pm
Wednesday 8am - 6pm
Thursday 8am - 6pm
Friday 8am - 6pm

Telephone

+61398552304

Website

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