HS MarComs - Harby Studios

HS MarComs - Harby Studios Strategic Marketing, Communications & Design
✨ Clear thinking. Considered outcomes.
♾️ Grounded in place. Shaped by context.
📍 Perth + Broome, WA

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✍Swagger Grammar: State Government vs state governmentUse a capital ‘S’ and/or ‘G’ when it forms part of a formal name:🖊...
17/09/2026

✍Swagger Grammar: State Government vs state government

Use a capital ‘S’ and/or ‘G’ when it forms part of a formal name:

🖊️State Government
🖊️State of Western Australia

Use lowercase ‘s’ and/or ‘g’ when you are speaking in generic terms:

🖊️state government policy
🖊️across the state

Capital letters are for proper names, lowercase letters are for general descriptions.

Do you know which part of your campaign drove the enquiry?Urchin Tracking Modules (UTMs) are small tracking codes that c...
08/09/2026

Do you know which part of your campaign drove the enquiry?

Urchin Tracking Modules (UTMs) are small tracking codes that can help you distinguish traffic from different ads, emails, social posts and other campaign activity.

If your digital campaign runs multiple ads, UTMs are essential for measuring performance and can help reduce wasted spend by identifying underperforming ads that can be switched off.

🌐 hsmarcoms.com.au

Happy Father’s Day!Wishing all the dads, stepdads, grandads and father figures we all know the most wonderful day!
05/09/2026

Happy Father’s Day!

Wishing all the dads, stepdads, grandads and father figures we all know the most wonderful day!

Have you thought about your end-of-year campaigns?Great marketing campaigns are planned well before they go live.By the ...
04/09/2026

Have you thought about your end-of-year campaigns?

Great marketing campaigns are planned well before they go live.
By the time the festive season arrives, your clients and customers are already planning events, booking experiences and making end-of-year decisions.

If the festive season is an important time of year for your business, now is the time to start planning for it.

Speak to us about elevating your campaigns to thrive.

🌐 hsmarcoms.com.au

Swagger Grammar: e.g. vs i.e.Both come from Latin, but they do different jobs.e.g. comes from exempli gratia, meaning “f...
30/08/2026

Swagger Grammar: e.g. vs i.e.

Both come from Latin, but they do different jobs.

e.g. comes from exempli gratia, meaning “for example”.
Use it when you’re giving examples.
Campaign assets, e.g. social posts, newsletters and web content.

i.e. comes from id est, meaning “that is”, or more commonly, “in other words”.
Use it when you’re clarifying exactly what you mean.
Your primary owned channel, i.e. your website.

Grammar with a little swagger.

🌐 hsmarcoms.com.au

Recently, our MarComs Manager Trent, who was awarded WA’s Vocational Student of the Year back in 2020, shared his market...
27/08/2026

Recently, our MarComs Manager Trent, who was awarded WA’s Vocational Student of the Year back in 2020, shared his marketing career journey with Certificate IV Marketing and Communications students at .

"I thoroughly enjoyed providing my personal insights and practical advice for landing a rewarding career in the marketing and communications industry, with such driven and engaged students."

24/08/2026

A good website should make it easy for people to know what to do next.

That means thinking beyond how a page looks and considering the complete user journey, from the moment someone lands on your site to the action you want them to take.

Clear landing pages, intuitive UX and well-planned conversion pathways all work together to guide people towards an enquiry, booking, download or purchase.

Need a website that works harder for your audience and your business? Contact us.

🌐 hsmarcoms.com.au

Hot tip: Your FAQs are your content bank❓How does it work?❓How long will it take?❓What does it cost?❓Is this right for m...
21/08/2026

Hot tip: Your FAQs are your content bank

❓How does it work?
❓How long will it take?
❓What does it cost?
❓Is this right for me?

What does your client want to know? What questions are they searching for? These are the kinds of questions your content should be answering.

Answer them, clearly and watch your page users grow. Turn those answers into social posts, newsletters, articles, videos and more.

Need help turning everyday customer questions into a stronger content bank? Get in touch.

🌐 hsmarcoms.com.au

AI is changing how people search. Social platforms are changing how people discover. However, there’s still one digital ...
16/08/2026

AI is changing how people search. Social platforms are changing how people discover. However, there’s still one digital space your business can truly call its own: your website.

Owned channels like your website, email database and blog give you greater control over your content, audience relationships and brand experience.

Social and search can help people find you. Your owned channels give them somewhere valuable to land.

Want to strengthen your digital foundations? Contact us to chat about your website and content strategy.

🌐 hsmarcoms.com.au

It's Census Day, and every response helps make sure your area gets its fair share of funding.We were pleased to work wit...
11/08/2026

It's Census Day, and every response helps make sure your area gets its fair share of funding.

We were pleased to work with Regional Development Australia Kimberley to develop "The Kimberley Counts campaign", helping share clear, local information about why completing the Census matters for the region.

Census data helps inform planning and funding for services and infrastructure, including healthcare, housing, schools, roads and other essential services.

Take a few minutes to complete the form that’s been delivered to your home, and make sure everyone counts this census. It won’t take long but could make a lasting difference.

Address

Broome, WA, Australia 6725
Leederville, WA
6007

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

Telephone

+61892271149

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