Made by Hudson

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Melbourne, VIC
Made by Hudson

Inclusive web design and digital services for Allied Health Professionals

31/01/2025

✨ New website, new focus! ✨

It’s been a little quiet here, but for good reason. Client work has been keeping me busy, but behind the scenes, I’ve also been working on something special... my new website!

At first glance, it might not look too different from the old one. And you wouldn’t be wrong! The design is familiar, but the real change is in my focus.

Over the years, I’ve built websites for all kinds of businesses, but one group has always been close to my heart: Allied Health professionals. Having personally benefited from the help of incredible practitioners, I know how much they pour into their work, and how little time they have for websites, marketing and streamlining their systems.

So, that’s where I’m putting my energy.

The new site is officially live, and while there’s more to come, I’d love for you to check it out: madebyhudson.com.au

Tag an Allied Health professional who deserves a practice that works for them, not against them! 🙏

16/02/2024

Hey friends! 👋 It's been a while, but I'm excited to share some news with you.

If you're already familiar with me, thanks for sticking around! Keep scrolling for the juicy details. 😉 If we're just meeting, allow me to introduce myself properly. I'm Asha, the brains (and heart!) behind Made by Hudson. When I'm not busy being a wife and mum to my three amazing kids, I'm completely immersed in web design and digital marketing.

Over the past five years, I've had the pleasure of working with all kinds of businesses, helping them shine online. But here's the news: Alongside my web adventures, I've also been navigating the wild world of neurodiversity🧠—both with my kids and my own ADHD diagnosis. This journey has opened my eyes to the hurdles faced by folks with diverse abilities when navigating the online world.

Our family has been blessed to work with some incredibly talented and dedicated allied health practitioners. That's why I want to focus my attention on helping them make the most of their online presence - so they can do the work that matters!

I am so excited about this new direction and the chance to make a real difference to the people who have helped us so much. And you know what's even better? I want YOU to be part of the journey! 🙌 So buckle up, we're about to embark on a big adventure together!

Asha

27/12/2023

I’m not quite sure how it’s already the end of the year, but here it is! Do you feel like 2023 has gone at super speed?

There’s been a lot to juggle, but I do feel like it’s been a good year for both my personal and professional growth. Looking back to the beginning of the year, I feel proud of what I have accomplished in my business, while also being a mum to 3 lively kids.

For years, I would write my resolutions. Most of them would fall by the wayside.

I know it can be a controversial topic…

Do you have any resolutions or maybe goals for the coming year?

24/12/2023

Happy holidays!

I always look forward to this time of year. The impending celebrations, time with loved ones and the foooood! 🤤

I hope you have a happy and restful festive season!

Asha x

20/12/2023

Security concerns can feel overwhelming but there are some basic measures you can take to protect your website:

✅ Use strong passwords
✅ Always update WordPress
✅ Limit login attempts
✅ Back up regularly
✅ Install a security plugin

If you want even more peace of mind securing your WordPress site, check out our range maintenance plans: https://madebyhudson.com.au/heart-starter-website-maintenance-plans/

18/12/2023

So true! 🙌

We often stretch ourselves thin by taking on too many tasks.

What is one thing you could stop doing today to reduce stress? 🤔 Outsource? Skip a meeting? Remove an expectation you put on yourself?

Let me know in the comments what you'll add to your stop-doing list...

13/12/2023

Choosing the right platform for your ecommerce website is an important decision that can impact everything from development costs to long-term flexibility. One of the most popular options is using WordPress along with WooCommerce.

WordPress offers an open-source content management system that makes it easy to create any kind of website. Paired with the WooCommerce plugin, you can turn a WordPress site into a full-featured online store. Some key advantages of using WordPress and WooCommerce include:

🛍 Flexible and customisable - You can tailor the design, layout, features and functionalities to fit your exact business needs. Thousands of design themes and plugins available.

💵 Cost-effective - Open-source WordPress is free to use. WooCommerce free core plugin offers basic ecommerce features, with additional capabilities through premium extensions and plugins. Overall, costs are relatively low.

🖥 Optimised for SEO - WordPress makes it easy to include SEO best practices like meta tags and sitemaps right out of the box. This helps improve organic traffic.

Other ecommerce platforms include Shopify and BigCommerce.

Shopify offers an all-in-one solution but can limit flexibility and customisation.

BigCommerce offers enterprise-grade capabilities for larger stores.

Ultimately, WordPress combined with WooCommerce offers one of the most flexible and cost-effective ecommerce solutions for all types of businesses.

Comment below if you’d like to have a chat or check out my ‘10 things your ecommerce website should have’ checklist: https://madebyhudson.com.au/ecommerce-checklist/

11/12/2023

The end of the year is approaching fast so I am now taking bookings for 2024 👏

If you’re thinking of a new website in early 2024, please send me a DM or book a call through the website: https://madebyhudson.com.au/booking/

06/12/2023

For online stores, it’s sometimes hard to stand out from the crowd and give your customers a positive and rewarding experience. Here are a few trends we’ve seen lately that are helping to give some businesses the edge:

🌟Interactive design: Imagine having a storefront that's not just a display but an experience. Interactive design keeps customers engaged with elements such as displaying real-time product availability, user generated content and personalised product recommendations.

📱Mobile-first design: Shoppers are far more likely to be viewing your site on a mobile device than they used to be. Having an easy and seamless experience on mobile and desktop is essential.

🚀Immersive experiences: Want to take your customers on a journey? Consider adding cool tech like augmented reality (AR), 360-degree product views and virtual tours to fully engage users by creating a sense of presence and interaction. These experiences go beyond static content and allow users to feel like they're a part of the environment or activity.

🎉Animation: Want to make your products pop? Animated product reveals use animations and transitions to unveil or present a product in a way that captures the viewer's interest and provides them with a clear and appealing view of the product's features and key attributes, and ultimately encourages them to explore or buy it.

🎨Minimalistic elements: Sometimes, simplicity is key. By incorporating sleek and minimalistic design elements, your customers can focus on what they came for – your amazing products! It's all about making the shopping process smooth and enjoyable.

At the end of the day, adding value to your ecommerce business and creating an awesome experience for your customers is the priority. If you’d like to chat about anything you’ve read here, please send me a DM.

04/12/2023

Hi! I'm Asha, the face behind Made by Hudson 👋

I thought it might be fun to let you know a bit more about why I got into this…

When my dad decided to retire, he asked me if I would consider taking over his business. It was a total no-brainer for me. With a background in administration, marketing and graphic design it felt like a great fit. Also, being the kid of entrepreneurial parents I had always wanted my own business. So, I took it on and gave it my own unique twist, making it truly mine.

But… I'm not just a business owner. I'm also a wife and a proud mum of three amazing and fast growing kids🧡. The juggle of running a business and motherhood feels like I am constantly spinning plates - trying not to let any fall!

In my business I try to support my clients through their journey - helping them keep their plates spinning too. I'm all about becoming a trusted partner, forming long term relationships and supporting fellow female small business owners. 💪

Drop me a DM if you’re keen to start a conversation.

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Melbourne, VIC

Website

http://madebyhudson.com.au/

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