Storyfolk Studio

Storyfolk Studio Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from Storyfolk Studio, Advertising agency, 552 Victoria Street, North, Melbourne.

Smooth, creamy, and piping hot—this White Piping Cheddar Cheese Sauce packaging is all about impact. Designed with bold ...
20/03/2025

Smooth, creamy, and piping hot—this White Piping Cheddar Cheese Sauce packaging is all about impact. Designed with bold colours and dynamic patterns, it reflects the indulgent, melty goodness inside. A flavour-forward look for a game-changing sauce.

Reimagining Peak Bodies and National Centres for the Modern Age.〰️We are up in Sydney and a conversation regarding the r...
09/09/2024

Reimagining Peak Bodies and National Centres for the Modern Age.
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We are up in Sydney and a conversation regarding the role of peak bodies in their sectors came up. We recently wrote a journal article on this (you can find on our website)

In the ever-evolving realm of advocacy and industry leadership, the role of peak bodies and national centres cannot be overstated. These organisations serve as essential conduits, embodying entire industries’ collective vision and aspirations within a dynamic environment that demands resilience and innovation. Over recent years, there has been a notable surge in demand for these national leaders to redefine their market positioning with precision, purpose, and profound impact. We’ve been entrusted to rebrand and reposition organisations carrying over 127 of history right through to establishing landmark national centres to address society’s most pressing challenges; our experiences have revealed invaluable insights into successful strategies and the critical junctures that prompt the need for strategic repositioning.

In our journal, we’ve shared some thoughts on the topic.











Thanks for the feature Eco Dev Geelong 🙌🏻
28/11/2023

Thanks for the feature Eco Dev Geelong 🙌🏻

This year we have had our biggest year yet, and we can’t thank you enough. From branding a space program, to supporting ...
23/12/2022

This year we have had our biggest year yet, and we can’t thank you enough. From branding a space program, to supporting at-home primary healthcare for the elderly in Canada, to the launch of a medical clinic in Kenya, to supporting Australia’s largest native nursery to reframing the conversation on ethical investment. It’s been a big year filled with a diverse mix of clients.

We are filled with gratitude to be able to do what we love, with purpose-driven clients and to be surrounded by passionate people making an impact.

To our clients, supporters, industry friends and partners; thank you. Thank you for trusting us to bring your brands to life, challenge the status quo, tell your stories and create magic together.

We understand that the festive season can be the perfect conditions for ideas, goal setting and planning for 2023. If you’re looking for a design partner for your brand or business to work with you towards your 2023 goals. Please reach out ([email protected]) we will get back to you upon our return on Monday 16th of January.

From the Storyfolk fam to yours; we wish you a happy, safe and delicious festive season.

Sarah & Cass
+ Team Storyfolk.

It's not every day we get to work on the brand identity for a space program, but earlier this year we did. 🚀🪐💫Open Galac...
08/11/2022

It's not every day we get to work on the brand identity for a space program, but earlier this year we did.
🚀🪐💫
Open Galactic is harnessing the power of collaboration and digital information sharing to push the Australian and Global space economy forward.

The team at is committed to making sure that the best minds in space exploration can collaborate with each other, and Open Galactic is a key piece of their plan to make that happen through the power of code. With support from (ASA), they're building a platform where industry leaders can share their knowledge, ideas, and tried and tested code to supercharge the potential for innovation while also saving the space industry millions of dollars in time, research and development. It’s an exciting mission, and we’re thrilled to be part of it. Post 1 of 3.

Pause Awards recognises the most ambitious and forward-thinking businesses in Australia. The Pause Awards highlights bus...
21/06/2022

Pause Awards recognises the most ambitious and forward-thinking businesses in Australia. The Pause Awards highlights businesses, people and NFPs that are pushing boundaries, questioning the way things are done and coming up with solutions to create a better tomorrow. We’re excited to have our very own Design Director, Cass, on the 2022 judging panel, heres what she had to say about it:

“I am very excited to be part of the judging panel for Pause 2022 to celebrate and champion those in our industry doing extraordinary things. Design and creative thinking are both powerful tools; they have the ability to make a change and make a positive impact on society and people's everyday lives. Thanks for inviting me, I can't wait to be involved.”

Link in bio for more information on entering and / 💡

There are 60 expert judges from Australia and abroad all geared up to score some of the most ambitious and forward-think...
21/06/2022

There are 60 expert judges from Australia and abroad all geared up to score some of the most ambitious and forward-thinking businesses. Some of the judging panel this year includes Ben Peterson from , Josh Howard from plus Storyfolk’s very own Cass Mackenzie and Sarah Gross. Cass and Sarah will to be judging across the Good, Excellence and Culture categories.
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Good: Standing up for your purpose and going beyond together as a team aligned on the single mission to positively impact the environment, people and community.

Excellence: Celebrating commercial effectiveness through success in the marketplace by leaving a dent in the universe, no matter what the size of the company.

Culture: Creating a safe and open space in which everyone thrives and the collaboration flows through all levels and titles with the power of the one team.

We can not wait to be part of the Pause Awards for 22! For more info on Pause, or to enter, click the link in our bio. Or visit / 💡

Pause Awards] , like , celebrates and champions innovative Australian businesses annually to measure the progress of th...
21/06/2022

Pause Awards] , like , celebrates and champions innovative Australian businesses annually to measure the progress of the Australian innovation ecosystem. We’re excited to have our very own Creative Director, Sarah, on the 2022 judging panel, here's what she had to say about it:

“'I’m thrilled to be part of the judging team for Pause 2022. Pause is always such a great event with diverse people, businesses, and ideas. It's always surprising, inspiring and evolving — which I love. I'm particularly excited to see what people have been up to during COVID, and what innovative ideas have been conjured up throughout lockdown to find solutions to some of our pressing issues such as sustainability, mental health and inclusive design. Thanks for having me, I can't wait to get amongst it.

Link in bio for more information on entering and Pause. Or visit Pause Awards] / 💡

Strong foundations are important for any brand. This is especially true for government departments. When a government ad...
06/06/2022

Strong foundations are important for any brand. This is especially true for government departments. When a government adopts compelling, cohesive and well-executed branding: the public has a much easier time understanding the vision and goals.
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With confidence and clarity, The NSW PWA can show they’re reliable experts across all brand touchpoints. The PWA now have a brand that compliments their vision and values that can now successfully communicate the breadth and depth of their work to continue leaving a legacy. The PWA is helping deliver $3.8 billion of critical regional infrastructure across NSW. Over the last twelve months, the PWA have been a trusted partner to 300 clients and contributed to the delivery of $10.5b worth of infrastructure 🏗

Developing a progressive and dynamic visual language system for the New South Wales PWA.〰️Public Works Advisory (PWA) is...
06/06/2022

Developing a progressive and dynamic visual language system for the New South Wales PWA.
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Public Works Advisory (PWA) is the delivery powerhouse behind some of NSW’s most crucial infrastructure projects. The PWA recognised the need to differentiate itself while remaining connected to its departmental origins on its quest to deliver expertise, innovation and grassroots ingenuity across New South Wales.

Shhh Silk had outgrown its reputation and previous market positioning; evolving from a pretty-in-pink and ultra-feminine...
31/05/2022

Shhh Silk had outgrown its reputation and previous market positioning; evolving from a pretty-in-pink and ultra-feminine sleep accessories brand to a refined sleep, wellness and beauty brand trusted by customers across the globe to the Kardashian empire, yet their branding and messaging didn’t reflect this transition.
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We embraced a clean, sophisticated and simplified brand presence to harness the power of relaxation. This simple, unified and thoughtful brand identity resonated with the audience’s sophistication while also allowing Shhh Silk to grow into new markets. Post 2/3.

A holistic brand evolution: embracing change.〰️We were brought on to revitalise and reposition Shhh Silk—from strategy ...
12/05/2022

A holistic brand evolution: embracing change.
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We were brought on to revitalise and reposition Shhh Silk—from strategy and identity to tone-of-voice, tagline and art direction. Our goal was to create a deeper and more authentic emotional bond with customers that truly reflected the brand's empowering and rejuvenating personality, and product range.

Shhh Silk’s founder, Olivia Carr, approached Storyfolk to entrust her brand, aka “her baby”, with us to take the brand to help the brand scale and bring through much-needed consistency. Olivia had wanted to rebrand for several years but wanted to ensure she found a studio that understood her vision and could nurture the brand into this next phase. From our very first meeting, we knew this was going to be a special project 💚 post 1 of 3.

Address

552 Victoria Street, North
Melbourne, VIC
3051

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6am
Wednesday 9am - 6am
Thursday 9am - 6am
Friday 9am - 4:30pm

Telephone

+61411579366

Website

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