Turbo Social Media Marketing

28/01/2022

It's Client Results Time💸

Here, we are showcasing the difference between running ads blindly and running ads with a strategy set in place🤔

In these screenshots we can see 3 ad campaigns all serving a different purpose.
Top, Middle & Bottom of the Funnel Campaigns each with specific Ad Copy & Creatives to cater to each audience👥👥

It's important to note that the Middle & Bottom Funnel will constantly refresh its audience as long as you are creating new & improved Top of Funnel ads😲

These ads were only around a week old (except for MOFU) in these photos but continued to flourish and create amazing results for this client... who was incredibly happy with their newfound customers😉

To create a bespoke ads strategy for your business DM or reach out to us and let's boost your sales together⬆️

16/01/2022

Let’s talk about Product Launch🚀



Recently I’ve been asked how to go about launching a product online - So I created a 4 step system for product launching on social media🤩



Step 1: Create Hype

Get your customer base excited︕

Let them know a new product is on the way - Make organic posts, stories & send emails out hinting something big is coming.

If you have a new flavour, scent or style: Let your customer base guess🤔 & have a prize for the first to guess it right🏆



Step 2: Soft Launch & Gather Content
Get 📸photoshoots done of your product!

Get incredible product photos taken and videos of the product to be used later during the release.

Now is the best opportunity to send the product out to your brand ambassadors and get User Generated Content filmed📹 for launch day!



Step 3: Full Launch & Promote
It’s Launch Day!! 🗓

Let your entire customer base know the product has released first thing in the morning🌅

Promote by using a discount code for the special day!
Get your Facebook & Insta ads up and running using the UGC you prepared earlier in the week.

Use separate ad sets for your existing & new customers and adjust your copy accordingly!



Step 4: Reviews & Testimonials

Gather reviews & testimonials on the new product and use it to further advertise!

Let your customers tell you how much they loved the new release and reward them with further incentives for doing so!

13/01/2022

Wanted to learn how to run ads but never had hours & cash to invest into it?

This is the PERFECT opportunity for you🤩🤩

Turbo Social Media is now doing a 100% FREE OF CHARGE 1 Hour Coaching call for any and all businesses!

Spend 60 minutes one on one with me where I'll share with you all of my strategies and secrets that have generated multiple businesses thousands upon thousands of dollars on Facebook & Instagram.

Book your call here or tag someone you know would love a spot whilst time slots are still available! ---->

This is a completely free coaching call!Let us help you to begin running ads or see if ads are a good fit for your business.100% Strategy - No Fluff.

08/01/2022

Client Results Time!
A fantastic campaign launch for one of our Ecommerce Clients🤩
Find out how we can do this for your business!
Contact us today - limited spots for January and February👌🏼

22/07/2021

Let’s talk about 🎇CREATIVES🤳

Your creative is the 🔎focal point🔎 of your advertisement. It slots in under the caption and gives your prospects a visual of the product or service they will buy💵🧾 or the offer you’re advertising!

In the McDonalds example you can see they’ve used a photo📸 with text around it. This is one of 4 types of creatives you could use.

The type of creative you use depends best on the product you’re selling and the audience you’re selling to👥🛍

In Part 2️⃣ I’ll dive deeper into the features of each type of creative and how to best use them!!

20/07/2021

How to 🔎SPY📸 on your competitors!
See what ads work for them✅
Take inspiration from their aids and use it to make the perfect ad for your own business!🏆

10/03/2021

Let’s talk about Branding on IG📸
Today we’re talking about ✨COLOUR✨
Own your colour! Create your Theme!
Make your colour be the factor that customers recognise the most! Think Facebook and the colour 🔵Blue🔵 Think V Energy and the colour 🟢Green🟢.
Colours are the reason these brands are so successful🤩
Plan your IG Feed BEFORE you post🤔🤔
Plan how your feed will look using your brand’s colours and create posts according to this plan📅 This will massively boost your branding on Instagram!
Use Apps to do this! ‘Preview is a great app to plan your feed and drag and drop posts before anything is posted on Insta!
‘Canva’ will help you by giving you a palette of colours to use across every post you make according to your brand!
‘ColorZilla’🦖 will help you get colour codes off ANY colour on the internet and add it to your palette for the future!

22/02/2021

🗣🗣A Call to Action, also known as a ‘CTA’ is something EVERY advertisement needs🗣🗣
It directs the customer and tells them what the next step in their buying journey is. The most common example is “Buy now!” Or “Click here to find out more”📲 📲
The CTA can also direct the client to a different web page or sign up form↖️↖️
Without telling the customer what the next step is, you risk losing the customer due to confusion or distraction😓😓
Your potential customer NEEDS to have a clear path to finalising their purchase and the CTA is the best way to do this✅🛒✅

16/02/2021

Let’s talk about Headlines🗣
Your headline is arguably the most important part of your advertisement🔊🔊
Especially on Facebook or Instagram where your perfect customer is scrolling along their feed, you’ll only have 1 line to get their attention🙋🏼‍♀️🙋🏻‍♂️
Imagine a door-to-door salesman has his foot in the door and can only say a few word before his potential client slams the door in his face🚪🚪
This is how you MUST treat your headline
1. Stop them in their tracks.
Your potential clients are swimming around on their news feed. You have 1 line to ‘stop the scroll’🛑
2. Make a promise to interest the reader.
Have you got the best service in the area?
Do you make the best cakes in the suburb?
Let your customer know in your headline🎂
3. Evoke curiosity to compel the reader.
Who doesn’t love a cliff hanger?🏔
Leave your customer wanting more!
Evoke as much curiosity as possible so it’s a no brainer whether they click See More or not!

Depending on your headline, the reader will either click ‘See More’ and read your offer or keep scrolling, use this to your advantage!