13/04/2022
We are very proud to be part of this project, design, and launch of the new website for Thai Fitness. The website showcases over 20 beautiful, designed pages. Breaking down in detail what classes the Gym offers. The website allows for easy browsing through all the pages, making session booking online, and paying monthly subscriptions effortlessly. The new website includes an online store for easy access to great deals on supplements and fitness accessories. For the people on the go. The website now offers a more mobile-friendly version that allows for quick loading.
Clients will be able to download the new Fit app. Enabling each gym member to easily access announcements, make a booking, order supplements, track their sessions on the session calendar, and interact with other gym members through the direct messaging available on the app.
To show that Thai Fitness is not just a gym, we will be adding a live streaming page, accessible through the desktop version, mobile version of the website, and the mobile app. Clients will be able to get a glimpse into what Thai Fitness offers. The great thing about this is that everything will be live.
Our main aim with their marketing strategy is to increase brand awareness, increase traffic, and increase revenue. Set out as follows:
1) Brand awareness: We will be running Facebook and Instagram ads. Showcasing exciting action images of ongoing gym sessions. Creating a sense of excitement and creating a sense of “FOMO” (fear of missing out) 😊.
2) Increase traffic: The Facebook ads and Instagram ads will link back to the website for traffic. We will also be running Google search campaigns. These campaigns will include specific search keywords and competitor search keywords. Allowing for the ads to show when one of the competitors is being googled.
3) Increase revenue:
a. Through the Facebook ads we will showcase available plans.
b. By increasing website traffic, the gym has a higher possibility of selling gym subscriptions.
c. Shopping Ads: shopping ads will generate an extra income by selling supplements. The main goal here is to access potential clients, already in a fitness routine by providing the supplements online. Once they have accessed the store, they will be introduced to the brand of Thai Fitness.
Visit the new website at www.thaifitness.co.za to see all the excitement.
All Out Digital Media specializes as a digital marketing agency in New Zealand and Australia. We offer digital marketing, SEO ranking, and website development.
