TBAi Agency

13/04/2026

Most products are not interface problems.
They’re decision problems. In fintech, the wrong decision moves money incorrectly. In AI systems, the wrong decision changes behaviour incorrectly. So instead of only designing screens, I focus on designing environments where people clearly understand: what the system knows, what it doesn’t know and how confident it is
That clarity changes how people interact with technology. It builds trust. And trust is what drives real adoption.

If you're working on AI products or complex platforms where decisions matter, I’d be interested to hear how you're approaching this shift.

Get insights now — link in bio

30/03/2026

After designing products across payments infrastructure, fintech platforms, and AI-assisted systems, I’ve learned that the impact rarely comes from adding more intelligence. It comes from placing intelligence in the right moment.
That’s what makes adoption feel natural instead of forced.
I’m hands on designing trustworthy AI workflows and agent behaviour.
If you’re building an AI product or exploring where AI fits inside your existing processes, feel free to reach out. I’d love to compare notes.

11/08/2025

Cognitive Psychology
Understanding psychological processes like memory, information processing, and cognitive biases can helped us to frame problems on a different light.

19/08/2013

Studio Ghiblis Premiere: “Kaze Tachinu – The Wind Rises”

http://www.youtube.com/watch?v=PhHoCnRg1Yw

This decade-spanning epic from maestro Hayao Miyazaki is his most unique films to date, inspired by the true stories of Jiro Horikoshi, visionary designer of...