The Tunnel Agency - Brand Perception on Social Media

The Tunnel Agency - Brand Perception on Social Media DM or email us now for a FREE quote!

Tunnel is a social media marketing agency based in Melbourne, AUS specialising in content creation, account management and brand perception on organic social media.

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09/06/2026

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Luxury brands around the world execute one thing creatively that mid tier brands do not. They build worlds for their pro...
08/06/2026

Luxury brands around the world execute one thing creatively that mid tier brands do not. They build worlds for their products.

Building worlds allow for multiple layers of emotion and feeling to be added, which help convince potential customers without ever mentioning price, features, or the usual sales talk.

One of the most important things when it comes to world-building is letting the environment breathe. Don't over explain. Let it sit, and let the imagination of the consumer run wild.

03/06/2026

People help regulate the energy of a brand's social media feed.

More people create a higher energy feel, less people create a quieter and more refined feel.

Aman is a great example of how the lack of people adds a sense of quiet to their hotels that make each of them feel like a sanctuary.

For help with your brands' social media positioning, contact Tunnel today.

27/05/2026

A peak behind the scenes at a recent recording we had with long time clients Ammstar!

The absolute best when it comes to servicing your Mercedes, and always a fun shoot.

If you're brand needs assistance with how it's perceived on social media, DM us today!

What's the difference between building a fragile brand image on Instagram, versus building a timeless one? Take a look a...
19/05/2026

What's the difference between building a fragile brand image on Instagram, versus building a timeless one?

Take a look at this comparison between The Macallan and Glendfiddich, two of the most recognisable whiskey labels in the world.

Need help with your brand perception? DM us 'TUNNEL' today or visit our website.

thetunnelagency x ammstar_exclusive
16/05/2026

thetunnelagency x ammstar_exclusive

13/05/2026

Rolex and Patek Philippe compete in the same industry. Luxury watchmaking.

However, the images they portray on social media are extremely different to eachother.

Let's break it down...

For help with your brand's perception on social media, comment 'COMPARISON' and follow us today.

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