12/11/2025
“Do I need a brand pattern? Where can I use it??”
Heaps of places!
There’s some more obvious ones (particularly if you’re in retail) like on boxes, bags, tissue paper, packing tape and packaging like we did for Farmer Pete’s here
But have you thought about..
Website backgrounds, social tiles, signage, event media walls, merch, menus, brochures, uniforms (maybe? 🤔) even your LinkedIn or Facebook banners
Custom patterns add consistency and personality to your customer touchpoints. They help your brand feel cohesive and recognisable no matter where it shows up.
They can:
- Build brand recognition through repetition
- Add depth and texture to layouts
- Tie together your digital + physical presence
- Make the smallest details (like tape or stickers) feel extra spesh ✨
Hope this gives you some ideas on where you can start using your brand patterns! Don’t have one but want one? Send me a DM to chat about a cool custom pattern for your brand 😎
Photo credit:
