Candlefox

Candlefox Revolutionising the student lead journey 🦊 We are an education marketing agency with offices in Australia and the UK.

Our mission is to help education providers attract, enrol and retain their student leads. Learn more or get in touch by visiting our website.

Most enrolment teams are running on empty.Enquiries going unanswered. Leads going cold. Enrolments going to someone else...
01/06/2026

Most enrolment teams are running on empty.

Enquiries going unanswered. Leads going cold. Enrolments going to someone else.

GabbyAI is an AI call agent built specifically for education. Trained on 2M+ minutes of real enrolment call data, it handles every part of the enquiry workflow so your team can focus on what actually needs a human.

Here's what GabbyAI does:

✅ Inbound calls answered instantly
✅ 24/7, zero missed enquiries
✅ Outbound call-backs to web enquiries and missed leads within minutes
✅ Full enrolment conversation support from first contact to enrolment-ready
✅ After-hours coverage so your pipeline never goes quiet
✅ CRM updates with call summaries, outcomes, and full transcripts in real time
✅ Text and chat channels across your website, ad platforms, and WhatsApp

Built for education, not bolted on.

See how it works 👉 https://eu1.hubs.ly/H0vFxvG0

The biggest growth story in VET isn’t coming from government funding.It’s coming from students choosing to invest in the...
26/05/2026

The biggest growth story in VET isn’t coming from government funding.

It’s coming from students choosing to invest in themselves. 📊

Domestic fee-for-service students grew from 3.1 million in 2019 to 4 million in 2024. Government-funded numbers? They’ve stayed steady at around 1.3 million.

That’s 30% growth driven entirely by self-motivated students. Here’s what makes them different.

They’ve already decided to upskill before they land on your course page. They’re comparing providers online, doing their research, and making decisions before they’ve spoken to anyone.

If your courses aren’t showing up in those moments, the opportunity is already gone.

The market is self-motivated. The opportunity is in being findable.

Read the full report here 👇

https://eu1.hubs.ly/H0vyqGM0

Source: NCVER, Total VET Students and Courses 2024

This is a real student enquiry. Read it carefully 👇"I'm interested in the course, but I'm not sure if my prior experienc...
21/05/2026

This is a real student enquiry. Read it carefully 👇

"I'm interested in the course, but I'm not sure if my prior experience counts toward recognition of prior learning. Also, can I study part-time if I take on more shifts at work?"

Prospective students rarely ask simple questions. They want to know about course structures, funding eligibility, study loads, deferral options, and what the qualification will actually do for their career.

Getting those answers right matters. Getting them wrong loses the enrolment.

Generic AI wasn't built for this. GabbyAI was. Trained on over 2 million minutes of real student enrolment conversations, Gabby understands not just what students ask, but why they're asking it.

That's the difference between a missed lead and a confirmed enrolment. 🎓

Learn more: https://eu1.hubs.ly/H0vlrXb0

Here’s a scenario that may sound familiar:A student enquires on Tuesday night. By Thursday, when your team finally reach...
18/05/2026

Here’s a scenario that may sound familiar:

A student enquires on Tuesday night. By Thursday, when your team finally reaches out, they’ve already enrolled elsewhere.

This situation occurs more often than many RTOs realise. Not because of a lack of effort, but because the time gap between the initial enquiry and the first contact is simply too long.

Our new article talks about how AI call agents help RTOs respond faster, qualify leads, and convert more enquiries, all without increasing headcount.

The stats speak for themselves:

- Responding within 30 minutes increases your chance of reaching a student by 50%.
- Over 16% of enquiries come in between 8 PM and 11 PM.
- Providers with a strong post-enquiry strategy enroll 50% more students overall.

We also provide guidance on effectively implementing an AI call agent if you’re considering one for your RTO, as not all are designed to handle the nuances of student enrollment.

Read the article: https://eu1.hubs.ly/H0vlrT90

14/05/2026

We've been working on something exciting behind the scenes, and we're ready to start sharing it. 🎊

Introducing GabbyAI - a purpose-built AI enrolment advisor designed specifically for education providers.

After years of running our own enrolment operations, we kept seeing the same challenges play out. Enquiries not answered quickly enough. Out-of-hours leads going unanswered. Advisors stretched too thin to convert the enquiries they did get.

We looked at what AI tools already existed, but nothing cut it. Generic call agents aren't built for the nuances of student enrolment. Students ask specific, detailed questions about course structures, fees, study loads, and what happens if life gets in the way. Getting those conversations right takes real context.

And seeing as we have an amazing head of AI, Edwin, we thought, why not build it ourselves?

GabbyAI is trained on more than 2 million minutes of real student enrolment conversations, built from real compliance language, course knowledge, and enrolment journeys. She qualifies leads, manages call-backs, and enrols students at a fraction of the cost of a traditional sales team. 🤖

We're currently in closed beta with a group of education providers, and the early results are really promising. We'll be sharing the data, the learnings, and what it looks like in practice as we go.

Want to follow our journey? Hit the link below to stay in the loop and receive regular updates on Gabby's progress. 👇

Stay in the Loop: https://eu1.hubs.ly/H0vgZB30

AI isn't replacing your enrolment team. It's giving them their time back.The best student conversations still happen wit...
11/05/2026

AI isn't replacing your enrolment team. It's giving them their time back.

The best student conversations still happen with your advisors. That's not changing.

But everything around those conversations? That's where the problem lives.

The after-hours enquiries that go unanswered. The follow-ups that fall through the cracks. The volume of contacts that never get the attention they need because your team is already at capacity.

AI handles that layer.

So your advisors stop firefighting and start doing what they're actually there for: the conversations that convert.

The RTOs getting ahead right now aren't replacing their people. They're making them more effective.

That's the shift worth paying attention to. ☝️

Here's something most RTOs already know but don't always act on: an enquiry that goes cold in 48 hours rarely comes back...
06/05/2026

Here's something most RTOs already know but don't always act on: an enquiry that goes cold in 48 hours rarely comes back. 😶‍🌫️

When you're managing courses, compliance, and a stretched team, the follow-up process is easy to deprioritise. But it's often the difference between a conversion and a missed opportunity.

The RTOs consistently hitting their targets tend to share one habit: a simple, repeatable process for that first 48-hour window.

Respond quickly. Follow up well. Make the next step obvious.

Not complex. Just consistent.

Is your current follow-up process working as hard as it should be? 👇

Speed wins enrolments. Full stop. ⏲️Respond within 30 minutes, and your contact rate jumps by 50%. Miss that window, and...
01/05/2026

Speed wins enrolments. Full stop. ⏲️

Respond within 30 minutes, and your contact rate jumps by 50%. Miss that window, and you're already playing catch-up.

The problem? For teams managing this manually, hitting that 30-minute window consistently is nearly impossible.

After hours. Weekends. High-volume periods. The gaps add up.

AI closes that gap not by replacing your team, but by ensuring no enquiry ever waits. Instant responses. Consistent follow-up. No drop-off after hours.

Better conversion isn’t about more leads. It's about not wasting the ones you already have.

Is your team winning that window or losing it without realising it?

👇 Drop a comment if this is something your team is working through.

5.1 million Australians enrolled in VET training in 2024. 📊That's a record high. The biggest number since national data ...
29/04/2026

5.1 million Australians enrolled in VET training in 2024. 📊

That's a record high. The biggest number since national data collection began in 2015.

It's clear. The demand for vocational education has never been stronger, and students are actively searching for their next qualification right now.

But, a record market only works in your favour if students can actually find you when they go looking.

A lot of RTOs are losing ground. Not because their courses aren't good enough, but because they're not visible at the moment a student is ready to decide.

Candlefox connects your courses with students at the exact moment they're searching. So when demand is this high, your RTO is the one they find.

The students are out there. Make sure you're where they're looking. 👇🏼

Read the full report here: https://eu1.hubs.ly/H0tWHP60
Source: NCVER, Total VET Students and Courses 2024 (latest data)

12/12/2024

🎯 Effortless course management starts here!

Gone are the days when you're waiting for someone to publish and update your course listings on our marketplace websites.

With the Candlefox Marketing Hub, uploading your courses is a breeze. Add all the essential details and publish your listings to our marketplace websites from one intuitive platform.

🔑 Key Benefits:

- Quick and easy course uploads
- Full control over course visibility
- Real-time edits and updates
- Start generating leads faster

Make your courses stand out and start connecting with the right students.

If you want to be the first to gain access to our Marketing Hub, join our waitlist today!

Sign up here: https://eu1.hubs.ly/H0fjjZc0

Address

Level 1, 127 Erksine Street
Melbourne, VIC
3206

Opening Hours

Monday 8:30am - 5:30pm
Tuesday 8:30am - 5:30pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm

Telephone

1300 887 577

Alerts

Be the first to know and let us send you an email when Candlefox posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Candlefox:

Featured

Share