Chain Social

Chain Social We are Australia's leading digital and creative agency amplifying the best of beauty, fashion and lifestyle ecommerce.

We are a digital-led marketing and creative agency. We are self-confessed, fashion and beauty enthusiasts. Working with brands we believe in and are customers of, allows us to tap into the customer physic and apply our ‘out of the box’ thinking! Our reputation has led us to work with some of Australia’s biggest & best beauty and lifestyle brands including Al.ive Body, JSHealth, Wittner, Adairs and more.

Welcome to the Chain family  🤎Photography. Art direction. Visual identity. All things we love doing - and getting to do ...
09/06/2026

Welcome to the Chain family 🤎

Photography. Art direction. Visual identity. All things we love doing - and getting to do it for Bundle? A dream.

Bundle Women’s Health is redefining health for motherhood in the most beautiful way and they now have the visuals to match. Warm, considered and created to highlight the exceptional care Bundle offers.

So proud of this one 🫶🏽

Art Direction: Lauren Martin

Steal 200+ subject and preview lines from us. Seriously 🤎They’re the only thing standing between your audience opening y...
04/06/2026

Steal 200+ subject and preview lines from us. Seriously 🤎

They’re the only thing standing between your audience opening your email or scrolling straight past it. So we created a must-have swipe file for you to download instantly via link in bio.

Our Email Marketing Specialist, Amelia walks you through her do’s and don’ts, and real strategies so your emails actually get opened.

Swipe, tweak, send. 💌

27/05/2026

The marketing podcast that gives you an unfair advantage.

Coming Soon

We’ve been waiting to share this one 🤎 - welcome to the Chain family!!After spending golden hour at this stunning Byron ...
26/05/2026

We’ve been waiting to share this one 🤎

- welcome to the Chain family!!

After spending golden hour at this stunning Byron Bay property back in January, partnering felt less like a decision and more like inevitability. A true five-star oasis set away from the hustle of main street, there really is no other like it.

We’re so proud to be Hotel Marvell’s Paid Performance partner for Google Ads and cannot wait to share their story with the world.

Big things ahead 💫

📷

K:SYD 2026 Wrapped 🤎After 48 hours in Sydney, these are my notes I’m most excited about from ’s annual conference👇💌 Your...
24/05/2026

K:SYD 2026 Wrapped 🤎

After 48 hours in Sydney, these are my notes I’m most excited about from ’s annual conference👇

💌 Your AI is only as good as your data.

💌 Australia is conservative compared to global markets and the early adopters? That’s where the growth is.

💌 The shift that stuck with me most: slow down to speed up. Finding the time to build smarter systems now will be the biggest competitive advantage you have.

💌 K:Composer - game-changing for smaller businesses wearing all the hats!

💌 K:Social (social marketing!) capturing customer data directly from a DM. Social stops being just a list growth tool - it’s a customer data enrichment machine.

💌 K:Service - my biggest takeaway here was that the onsite experience can be completely tailored for the type of customer visiting the site (think prospect vs. repeat vs. about to churn)

The brands paying attention to this right now are going to be the ones winning the most trust (the most important part of Email Marketing!).

Amelia x

Celebrating one year with  🤎A year inside the timeless interior world Founder, Georgie has built over the last decade. I...
21/05/2026

Celebrating one year with 🤎

A year inside the timeless interior world Founder, Georgie has built over the last decade. Iconic ruffle lampshades, heirloom lace and hand-drawn prints you can’t shop anywhere else.

Here’s a snapshot of what we’ve achieved across Meta and Google since April 2025:

💌 Revenue +72%
💌 Conversions +102%
💌 ROAS +12%
💌 CPA −17%
💌 Ad Spend +69%

Doubled revenue, lowered CPA, stronger ROAS while scaling spend 69% yet keeping brand and strategy at the forefront of every decision.

We can’t wait to see where the next 12 months takes us 💫

18/05/2026

HOLD THE PHONE 📣

Our final 2026 Meta Ads Masterclass dates just dropped and seats are selling faster than Rhode. With 22 sold-out events and 2,500+ marketers trained, you don’t want to miss Australia and NZ’s most fun Meta Ads training.

So what’s involved?
✨In just 6 hours you’ll learn how to plan, launch and scale your Meta Ads (expert training built from $3.5million in managed ad spend a month)
✨Take-home frameworks, looms, Meta Ads Budget Calculator, live ad builds, real creative examples
✨ A full day of catering: morning tea, coffees, lunch & afternoon tea in a luxury setting
✨ Plus Sip & Social: our knock-off cocktail hour so you can pick our brains and meet other marketers in your city

There’s a reason why we’re Australia’s leading female Meta Preferred Partner. Come and feel the hype for yourself.

Tickets selling fast, via link in bio 🤎

April Ads of the Month: Fashion EditionIt’s no secret that we’re self-confessed online shopping addicts. So when we say ...
13/05/2026

April Ads of the Month: Fashion Edition

It’s no secret that we’re self-confessed online shopping addicts. So when we say we know what stops the scroll, we mean it. Each month, our design and digital team create, build and launch hundreds of new ad creatives for some of Australia’s most-loved fashion brands. This is a peek at this month’s highest-performing work. ✨

Day in my life as Chain’s Brand & Marketing Manager 💌 (Agency Accelerator edition) 🔒💫
12/05/2026

Day in my life as Chain’s Brand & Marketing Manager 💌 (Agency Accelerator edition) 🔒💫

3+ years into our love affair with . Pinch us 💗We’ve been Nala’s Paid Performance Partner across Meta, TikTok, Pinterest...
11/05/2026

3+ years into our love affair with . Pinch us 💗

We’ve been Nala’s Paid Performance Partner across Meta, TikTok, Pinterest and AppLovin since day one, October 2022. In that time, we’ve helped take the brand from startup to a household name and a 7-figure-a-month powerhouse. After an incredible 132% YoY growth year in 2024, the brief for 2025 was simple: Scale harder. Hold MER.

Here’s what Chain x Nala delivered in 2025:
👙 Online revenue +51%
👙 Online sessions +37%
👙 Conversion rate +4%
👙 Meta spend scaled 49% with ROAS down just 3%
👙 A true creative engine - 550+ Meta ads built every single month

We don’t do cookie-cutter media buying. Just relentless creative testing, sharp performance strategy and a team who genuinely care about building iconic brands like Nala for the long game. Here’s to another year of helping every b**b in Australia feel more comfortable, confident and supported in Nala.

Dream team:
Adele Elliott - Digital Director & Account Manager (since Jan 2023)
Aimee Smart - Digital Team Lead
Ella Garby - Account Manager
Laura Moody - Digital Design Lead

Address

1/26 Virginia Street
Mornington, VIC
3931

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