Digital Marketing Lab

Digital Marketing Lab We're a digital creative agency built for the future.

Delivering strategic digital marketing solutions across web design, social media ads, digital marketing and creative content that drive revenue for our clients.

Here is an updated version of Instagram Post Sizes!
19/04/2022

Here is an updated version of Instagram Post Sizes!


Here is an updated version of InstagramPost Sizes!
19/04/2022

Here is an updated version of Instagram
Post Sizes!


Social media giant Facebook has seen its daily active users (DAUs) drop for the first time in its 18-year history.Facebo...
04/02/2022

Social media giant Facebook has seen its daily active users (DAUs) drop for the first time in its 18-year history.

Facebook's parent company Meta Networks says DAUs fell to 1.929bn in the three months to the end of December, compared to 1.930bn in the previous quarter.

The firm also warned of slowing revenue growth in the face of competition from rivals like TikTok and YouTube, while advertisers are also cutting spending.

While trends are not the mostimportant part of learning UX design (we'd go so far as to argue that they're last on the l...
28/01/2022

While trends are not the most
important part of learning UX design (we'd go so far as to argue that they're last on the list!), we do admit that
staying up to date with industry trends, and being able to create interfaces that feel modern and timely is a strong skill to have!

Plus, sharpening your visual skills by unpacking what goes into these trends is a pretty good exercise!

Elementor recently shared 10 Web Design Trends to expect in 2022 and we're showing here our top 5 favourites!

Which were some trends you loved in the past years? Which of these 5 are you most excited about?

Source: Elementor Blog O

perience

It is clear to see that those who are running digital marketing have more of an advantage than those who aren't.So get s...
18/01/2022

It is clear to see that those who are running digital marketing have more of an advantage than those who aren't.

So get started today! All that hard work needs to be shown off and appreciated








The key to emails that actually get opened? Better subject lines! 💁🏻 We asked our email marketers for advice on subject ...
11/01/2022

The key to emails that actually get opened? Better subject lines! 💁🏻 We asked our email marketers for advice on subject lines that make an inbox sing. SWIPE 👉🏻

We solely believe in this! Paid Advertising in 2022 is getting harder.The only way to scale ad spend (without ROAS dying...
09/01/2022

We solely believe in this! Paid Advertising in 2022 is getting harder.

The only way to scale ad spend (without ROAS dying) is through shipping new creatives!

EVERY. SINGLE. WEEK

This keeps the algorithm fading you new pocket of customers and getting cheaper conversions!

Let's grow your eCommerce business TODAY!

Email Marketing is one of the businesses most valuable tools - with every $1 spent, EDMs return and average $40! 📧 Howev...
07/01/2022

Email Marketing is one of the businesses most valuable tools - with every $1 spent, EDMs return and average $40! 📧

However, few businesses leverage their databases effectively. Whether you are looking to grow your email database or improve your email marketing campaigns, we can help you make your email marketing your most viable platform.

Let’s us help you grow your business.

“Ads manager is no longer the source of truth on ROAS and we’d recommend using back end sales information to get a bette...
07/01/2022

“Ads manager is no longer the source of truth on ROAS and we’d recommend using back end sales information to get a better idea of how ads are performing” - Facebook Business Australia

Digital platform data alone has never told the full story; the introduction of iOS14.5 & 15 have only further muddied the water.

So how do we measure marketing success?

Enter MER: Marketing Efficiency Ratio 🪃

But what is MER and why is it so important?

We unpack this bottom-line metric in the above post!

Happy New Year! We are accepting new clients for the year 2022, let's partner up and scale your brand .Get a FREE strate...
05/01/2022

Happy New Year! We are accepting new clients for the year 2022, let's partner up and scale your brand .

Get a FREE strategy session worth $700! Message us today!

Through 2021 we've all used Memes to help us get through. They are a mix of irreverent, funny and often insightful.Gener...
05/01/2022

Through 2021 we've all used Memes to help us get through. They are a mix of irreverent, funny and often insightful.

Generally, they have been used by the general public, but now, some brands "meme-jacking" to stay relevant and relatable to their audiences.

But should brands use memes as part of their marketing campaign? Yes, and here are the reasons why:

✅ They are cheap to create.
✅ It is a powerful brand marketing medium.
✅ It shows the human side of your company.
✅ They generate instant feedback.

Let’s help you grow your business!

Here at DML we are always ahead in the marketing game. We are pleased to announce that SMS Marketing will now join our E...
26/12/2021

Here at DML we are always ahead in the marketing game. We are pleased to announce that SMS Marketing will now join our Email Marketing Umbrella to exceed your lead results!

Currently 43% of Australian consumers are texting their brands, this means there’s plenty of room for growth and an opportunity for you to build a deeper connection with your audience.

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