Antenna Insights

Antenna Insights Boutique, full-service market research agency. We deliver high-quality insights at fair prices - building long-term partnerships across Australia & Asia.

26/04/2026

"Just take public transport." Easy advice if you live in a city.
For regional Australians, that option barely exists. While 42% of city dwellers have already switched to public transport to cope with rising fuel costs, just 22% of regional Australians have done the same.
So what are they doing instead? Cutting travel altogether.
For regional Australia, rising fuel costs aren't an inconvenience. They're a trap.

23/04/2026

Years of government incentives couldn't do it. Rising fuel costs might.

One in three Australians is now considering switching to an EV or hybrid - not out of conscience, but out of financial necessity.

Australians aren't going electric because they want to save the planet. They're going electric because they can't afford not to.

21/04/2026

Fuel panic buying? The data tells a very different story.
Only 5% of Australians have stored extra fuel at home. Compare that to nearly one in four who stockpiled groceries during COVID.
Australians aren't panicking. They're adapting - cutting travel, walking more and using public transport.
Fuel isn't the new toilet paper.

19/04/2026

At what price does fuel become unaffordable for Australian households?

17/04/2026

We surveyed over 1,000 Australians and the results are more confronting than you might expect. Six in ten are seriously worried. And nearly half feel more anxious now than they did during COVID.

09/04/2026

We surveyed Australians about arguments with their partner. Money is the number one cause - and it's not even close.

29/03/2026

We surveyed Australians about lying in relationships. Queensland and WA - this one's for you.

23/03/2026

We asked Australians. One in three admitted to lying to their partner in the last month. And the results get more surprising from there.

19/03/2026

Kyle and Jackie O.
68% of Australians heard the story. 76% said it deserved less coverage.
Over a third read it anyway.
We say we don't want it. But we can't look away.

16/03/2026

Logitech G Global came to UMM with a proposition. Can you make gaming into a viral news story that gets picked-up by the media? We said game on. Literally.

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