Adala Studio

Adala Studio Well-established communication studio helping business design, position and publish key content Reading, writing, drawing and stationery were my thing.

As a child, I just loved books and if I wasn’t reading, I was writing and illustrating stories at my huge desk that took up most of the space in my tiny 1960s bedroom. My desk was filled with books, pens, notebooks and other paraphernalia. Not much has changed. I was destined to work with words and images. I started my first job at age 15, as an Apprentice Hand and Machine Compositor at The Adelai

de Advertiser. At that time, the previously male-dominated industry was changing at a rapid pace with computers replacing hot metal machinery. I was the second female apprentice to be employed at the ‘Tiser, as it was affectionately known. My apprenticeship included training in mark-up (graphic design), typesetting, layout, and proofreading. When I finished my apprenticeship I went on to work at a variety of printers, ad agencies and design service bureaus. In 1987, I started my own business working from home. The business has evolved over the years. There have been a couple of re-brands, a shift interstate, and many technological changes to be navigated. The most exciting, I think, was the introduction of Apple computers. That was a game-changer for the industry. One thing never changed though, the standard of service I provided my clients. In 2015, I began a BA in Professional Writing and Publishing. I’d always been a curious person who loved to learn and I fell into university learning with dedication. I went on to complete a Master of Creative Writing in 2022 and I’m now undertaking a Graduate Diploma of Communication (digital media and visual comms). With more than 35 years in the industry, I can offer you the benefit of my passion and experience. Book a call or send me a message so we can chat about how I can help you with your design and communication needs.

Enjoying a peaceful morning coffee on the deck before the day’s heat sets in on the last weekend of my holiday break. I ...
03/01/2025

Enjoying a peaceful morning coffee on the deck before the day’s heat sets in on the last weekend of my holiday break. I am returning to work next week, refreshed and invigorated for 2025.

DID YOU KNOW that your brand is NOT just your logo. Your logo is simply one tiny piece of your brand. Imagine if you tri...
17/12/2024

DID YOU KNOW that your brand is NOT just your logo. Your logo is simply one tiny piece of your brand.

Imagine if you tried to jam everything you did into your logo? Mine would be a hot mess filled with computers, graphics, words, books and more.

I believe the simpler your logo, the clearer and more concise your brand will be. Remember, your logo is not your WHOLE visual brand.

There are so many other visual branding components that you can use to communicate your brand – colours, images, even design elements like patterns, icons, text, and layout.

Keep your logo timeless and simple and include supporting brand elements to express what you do. Together, they work to capture the overall feel of your business and express the deeper meaning of your business.

I'd love to hear how you have used supporting elements in your brand

06/12/2024

Are you struggling with your branding? Here's a few solutions to help.

Inconsistent brand identity
Create brand guidelines that establish your logo usage, colour palette, typography, and tone of voice. Consistency breeds recognition.

Low brand awareness
Create a unique selling proposition (USP) and a memorable visual identity. That will help set you apart.
Brainstorm and craft a brand story that is aligned with who you are and resonates with your audience.
Invest in content marketing, social media strategies, and eye-catching visuals to boost your online presence.

Outdated logo
A fresh, modern logo that reflects your vision and mission can breathe new life into your brand.

If you'd like any help with improving your business brand, send me a message so we can chat.

One of the perks of morning drives to the gym are the stunning views.
24/05/2024

One of the perks of morning drives to the gym are the stunning views.

One of the things I love to do is interview and write people's stories. Last year I was commissioned to write about Eliz...
03/04/2024

One of the things I love to do is interview and write people's stories. Last year I was commissioned to write about Elizabeth Lewis-Gray who was inducted into the Victorian Manufacturing Hall of Fame in 2023. The article was published in the April issue of AMT Magazine. Click on the link to have a read.

https://issuu.com/amtil/docs/1822_amt_aprmay24_lr/74

Here’s a quick explanation of how Adala Studio can help your businessCopywritingAre you a small business owner who can't...
12/11/2023

Here’s a quick explanation of how Adala Studio can help your business

Copywriting
Are you a small business owner who can't find the time to write? Is English your second language and you're not confident to write for your business? We're here to help with your online content, latest brochure, blogs and articles.

Graphic Design
Professional print design is not only pleasing to look at, it's easy to read. We design brochures, flyers, menus, ads, magazines, books and more. If it's in print, we can design it. We’ll even organise the printing for you, local and at affordable prices. It doesn’t get much better than that.

Web Design
Do you have a website that you're not happy with? Does it need updating? Or, like 60% of sole traders, have you not found the time to organise one yet? Every business needs a website. We design and host Wordpress sites. If you prefer Wix or Squarespace, we'll work on those too.

Editing
It's a fact that when we proofread our own writing we miss errors. A sentence that makes perfect sense to you might not be clear to others. Are you using chat gPT but want a more personal voice? We will proofread and/or edit your writing so it's error-free, clear and concise.

Publishing
Whether your publishing project is digital or in print we can take care of every detail for you. Want to do it yourself? We offer one-off consultations or ongoing coaching to guide you through the process.

Did you know that 90% of what our brain processes is visual! That's why getting your visual branding in place with a tim...
22/10/2023

Did you know that 90% of what our brain processes is visual! That's why getting your visual branding in place with a timeless logo, emotive colours and strategic designs is a must for making an outstanding first impression. If your business looks and feels a bit sluggish, maybe it's time to give your brand visuals a makeover.

Do you have a style guide for your brand? What is a style guide you might ask. Well, a style guide is an essential rule ...
16/10/2023

Do you have a style guide for your brand? What is a style guide you might ask. Well, a style guide is an essential rule book that explains how your business presents itself to the world, across every touchpoint. It contains instructions on things such as logo use, font and colour selections, photography, patterns and graphics.

A style guide is important to a business for a few reasons:
𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝗰𝘆: A style guide ensures consistency in the way a brand is presented to the world. It helps establish a brand's voice.
𝗘𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝗰𝘆: A style guide can save time and effort by eliminating the need for constant editing and revising of content.
𝗕𝗿𝗮𝗻𝗱 𝗿𝗲𝗰𝗼𝗴𝗻𝗶𝘁𝗶𝗼𝗻: A style guide ensures that all materials produced by a business, including websites, marketing materials, social media, and other forms of digital and print content, are in line with the company's overall branding and messaging.

What clients say…
12/10/2023

What clients say…

Ready for another busy week. Loving the view through my window ❤️
08/10/2023

Ready for another busy week. Loving the view through my window ❤️

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Olinda, VIC
3788

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