Kinetic Media & Marketing - Marketing solutions

09/02/2024

Why bother with a USP for your business? Does a customer really care about promises?

You bet they do. Early on, many enterprises took the time to figure out what they really provide to customers and what’s important to them. These companies carved out a unique spot in their respective market places.

Here are some examples:

Powerful & Famous Customer Promises (USPs)

28/02/2023

You've seen this graphic before, right? It's still a VERY important sale strategy to revisit frequently for anyone in sales in your organisation. We've seen it ourselves in our own business that the "Fortune is in the followup" !!!

13/04/2022

I'm still totally amazed by the number of business people we speak with that don't know how to sell (very effectively). It's literally costing them tens of thousands of dollars in lost revenue and opportunity.

08/09/2020

Happy business owner Wayne with more enquiries and sales leads for his company's products and service. All from improved results from his Google advertising. We went through an entire audit of his existing campaigns and refreshed them with our special techniques developed over the years here at Kinetic Media & Marketing. The costs for Wayne for his Google advertising decreased by 3/4 by eliminating inefficient advertising. Check out this video... (Mark Fregnan).

MD explains how better marketing has reduced his advertising costs.

28/02/2020

Zoho CRM training Feb 2020 yesterday. Wow. How fast did 3 months go? My 2nd time at the Zoho CRM training event. This time at Liberty serviced offices at 197 St Georges Terrace Perth.

Picked up a bunch of new "tricks" including how to create Lead Activity Reports.

Zoho CRM is affordable and a great CRM solution for small business, especially in the B2B space.

10/12/2019

I attended 1/2 day of Zoho CRM training Dec 2019 today (Perth WA). ZohoCRM has a surprising range of really useful features for it's price. The process automation in Zoho is amazing. P.S. The training room here is the 'vault' at Spacecubed.

08/12/2019

An interesting article with references to success by some of the most famous businesspeople Walt Disney, Ray Kroc, Sam Walton, Colonel Sanders.

"11 reasons why it's taking you so long to succeed in life"

Almost no one is an overnight success. Just because you haven’t gotten your business up and running yet, or gotten the promotion you’ve been expecting, it doesn’t mean you never will.

27/09/2019

This article coincides with my previous post of attributes of success, plus also talks about another main issue.

The key ingredient of success that's often overlooked.

27/09/2019

Latest compilation of the attributes to success in business from the billionaire list: You need to work hard, fail often, learn from your mistakes, focus on your passion and persist until you reach your goals.

22/06/2019

Social media - advertising, not just posts is becoming a very good way to generate leads for businesses. Our various campaigns with Google are mature, but are often is limited with volumes and impressions, so they "max out" - and usually cannot be scaled up further.

A lot of business owners say people are not ready to buy when they view their social posts, but that's incorrect. They may not be actively searching for a product or service, but they are thinking about it.

An example. I'd like to buy a new TV for our lounge (that's right, for my family). I am currently looking at the flyers in the mail and thinking about what TV to purchase. So if something 'popups' on social with a model and a special price - I may just react to that and buy.

Therefore people (like me) are on social media and thinking about that 'new' thing and often are ready to purchase!

28/02/2019

Updated 2019 Perth Business Networking Group List:

Networking is a great way to form new relationships in business. I have found from personal experience the long-lasting benefits of meeting people at business