Lush The Content Agency

10/11/2023

Optus' reputation has taken a direct hit due to the company's most recent outage. Lush's Director of Growth & Strategy, Stephen Ellis, shares his thoughts with Mumbrella on why Optus needs to acknowledge its shortcomings.

Optus will need more than optimism to rebuild its reputation in Australia.Optus’ marketing team have a sizable challenge in front of them following the outage that left millions of its customers without access to the internet and phone calls for more than 12 hours.In the coming months, it will be ...

04/10/2023

As an Irish expat, your first Aussie sunburn is often a memory you'd rather forget. But Magners Cider cans launching here for the first time? That's a first worth celebrating.

Thank you to our wonderful client Good Drinks Australia, Magners Australia and the creative team on this campaign!

Magners Cider launches a new tongue-in-cheek video campaign this week, developed by Perth content agency Lush. The collaboration marks Lush's first ex*****on in partnership with Good Drinks.

18/09/2023

Imagine being handed the task of making a corporate sustainability report entertaining. Now, imagine condensing that entire document into a five-minute comedy sketch. Sounds ambitious, right?

That's exactly what Apple's creative team set out to do with the company's 'Mother Nature' video, released last week.

We asked Mike Drysdale, Lush's lead creative strategist, to shed some light on the tech giant's creative approach. Here's where you can read it ⬇️

Imagine being handed the task of making a corporate sustainability report entertaining. Now, imagine condensing that entire document into a five-minute comedy sketch. Sounds ambitious, right? Well, leave it to Apple, a company deeply rooted in the entertainment industry, to be the first to take on s...

06/04/2023

Shooting hoops and shooting videos 🏀 Lush’s creative director Gavin leads the way on a new content series, keeping Warwick Stadium’s community connected through monthly updates.

11/01/2023

Oqea people-powered digital ecosystem creates a place for connected well-being.

Lush's lead animator Davide and creative strategist Mike led the way on this project, to show how the organisation supports people struggling to navigate complicated healthcare systems by putting them in the driver's seat of their mental health journey.

03/01/2023

Good Sammy creates employment opportunities, pathways, and training for people with disability. Lush recently produced this 5-minute film for the organisation; we've loved sharing these powerful stories from Good Sammy staff about how their work changed their lives.

28/12/2022

Preparing to launch a new product or service in the new year? Your choice of content format can make all the difference.

Intergrain, one of our ongoing partners in the agriculture sector and one of Australia's leaders in cereal breeding, called on Lush to help launch a new variety of wheat. For this style of B2B communications, video content is perfect; it's ideal for sharing technical information using visuals rather than a wall of text.

A unique perspective is highlighted through an interview with wheat breeder Dan, giving the audience even more reason to engage and connect with the message 🤝🌾