28/02/2024
So, you’ve started advertising, got a bunch of lead forms filled out, but now your prospects are ghosting you? 👻🫥 It may be because your leads are not effectively qualified. Learn more 👇🏻
Unfortunately, 67% of sales are lost because of not effectively qualifying leads, consider a sales qualification framework as a solution to qualify prospects BEFORE calling them.
A sales qualification framework is a set of predefined criteria that help you qualify and disqualify prospects at the early stages of your sales process. Once you have decided on a model, write down key questions inline with each heading, and ask the prospect to fill out the form before booking in a call. Alternatively, you can include these as verbal discussion points during your initial call as well.
Doing this can improve your sales productivity by qualifying prospects, saving your time, and boosting conversion rates.
What other tools do you use to qualify leads?