10/08/2026
Aspect ratio and cropping is something that catches a lot of people out. Not just beginners, photographers of all levels of experience.
If you’ve bought a frame and it is a different aspect ratio to your image, we need to do something to make it fit.
The three most common approaches are:
Option A)
We crop the photo to fit. Some of the content will get cut off! Sometimes this is great and adds to the shot but it can mean that Uncle Jim and Aunt Gladys are cut off the ends of the family portrait.
Option 😎
We make your image smaller than the frame and use a matboard. This can look pretty smart and we have lots of matboard sizes ready to go. If it’s a weird one, our framer, Chris can cut one custom for you.
Option C)
A personal favourite, we make the image smaller than the frame and utilise a ‘photo border’ or white border around the image to fill the frame. The size of this border varies on frame size but it can be just what an image needs to look nice and finished without being ‘boxed in’
The paper we use has a gorgeous texture too which really lends itself to being used as a border.