29/07/2026
Someone in Joondalup just asked their phone for the best physio near them. They didn't get ten blue links. They got a map with three names and an AI-written answer that recommended two businesses by name. If yours wasn't one of them, you didn't exist for that customer. π
Here's the uncomfortable part we keep seeing in Search Console audits across Perth: businesses ranking page one, pulling thousands of impressions a month, recording zero clicks. The map pack and the AI answer above the results absorb the whole intent. The rank tracker says the SEO is working. The phone says otherwise.
The good news? There's no separate AI project to fund. The same six steps that win the map pack today are exactly what gets you named by ChatGPT, Gemini, Claude and Grok tomorrow. Complete profile, review velocity, identical details, local schema, real photos, honest measurement.
Read this week's full framework, or join Charlie and Mark on the podcast (both on the same page): https://www.allmarketing.com.au/blog/local-seo-ai-perth-business/
What's your Google Business Profile looking like right now - infrastructure, or a formality you filled in back in 2019?