Cohesive Marketing

Cohesive Marketing �Click the link to claim your FREE SEO Website Audit!

Website Design, Search Engine Optimisation, SEO Copywriting, Social Media Marketing, Email Marketing and more!

09/05/2023

Technical On-Page Optimization refers to the process of optimizing a website’s technical elements to improve its visibility and performance in search engine results pages (SERPs). This involves optimizing a website’s structure, code, and other technical elements to ensure that search engines can crawl and index the site effectively.

1. Improve website speed: Optimize your website to load quickly by compressing images, minifying code, and leveraging browser caching. Use tools like Google PageSpeed Insights to identify areas for improvement.

2. Ensure mobile-friendliness: Make sure that your website is mobile-friendly and responsive. This means that your website should be easily accessible and usable on mobile devices.

3. Implement structured data markup: Use structured data markup to help search engines understand the content of your website. This can improve your website’s appearance in search engine results pages (SERPs).

4. Optimize for crawlability: Make sure that your website is easily crawlable by search engines. This includes optimizing your website’s URL structure, internal linking, and avoiding technical errors such as broken links or duplicate content.

5. Secure your website: Install an SSL certificate on your website to ensure that it is secure and trustworthy. This will also improve your website’s search engine rankings. Additionally, make sure to keep your website’s software and plugins up-to-date to prevent security vulnerabilities.

DM us for more info! ✨

12/03/2023

Optimising your website for search engines is crucial in today’s digital age. With so much competition out there, you want to make sure your website stands out and ranks high in search engine results.

Here are five top tips on how to SEO.
✨ #1 Use relevant keywords
✨ #2 Optimize title tags, meta descriptions, headings and images.
✨ #3 Create high quality content
✨ #4 Network to build backlinks
✨ #5 Make sure your website is easy for search engines to crawl and index

Click the link in our bio to learn more 👆and save this post for inspiration!

22/02/2023

Your brand voice is the tone and personality that you use when communicating with your customers. This includes the language you use in your marketing materials, website, and social media. Your brand voice should be consistent and reflect your brand personality and values.
�To develop a brand voice, consider the following:
* Tone: Is your brand voice serious, fun, or quirky?
* Language: Are you using formal, informal, or conversational language
* Imagery: Are you using images that reflect your brand personality and values?

Tell us in the comments below! 👇Click the link in our bio to learn more! ✨

19/02/2023

To develop a strong brand identity, you need to understand your target audience’s needs, values, and motivations. ✨

This information will help you to create a brand identity that resonates with them and appeals to their preferences.

Start by conducting market research to gather information about your target audience. This could include surveys, focus groups, or online analytics. 📝

Use this information to create a buyer persona, a fictional representation of your ideal customer. 🧍‍♀️🧍🧍‍♂️

Tell us about your target audience’s needs, preferences and pain points in the comments below! 👇 Click the link in bio to learn more! ✨

18/02/2023

Your brand values and personality are the foundation of your brand identity! ✨

They determine how you communicate with your customers and what they can expect from your business.

To start, take some time to reflect on what your business stands for. What are your core values and what sets your business apart from others? This could be anything from quality, customer service, innovation, sustainability, or affordability.

Once you have a clear understanding of your brand values, it’s time to develop a brand personality. Your brand personality is the human-like traits that your brand embodies. This could be serious and professional, fun and quirky, or anything in between.

To get started, ask yourself, “If my brand were a person, how would they behave and what would they say?” Answer in the comments below! 👇

16/02/2023

Developing a strong brand identity is essential for your business ✨It helps to differentiate your business from competitors, build trust and credibility with customers and, ultimately, drive sales and growth… but how do you create a strong brand identity that truly reflects your business values and goals?

Here are five top tips to help you get started.
1. Define your brand values and personality
2. Get to know your target audience
3. Create a visual identity
4. Develop a brand voice
5. Consistency is key

Click the link in our bio to learn more 👆and save this post for inspiration!

14/02/2023

CONTENT IS KING! ✨Sure, you’ve heard it before but do you know how to create great content?

Here are 5 top tips that will bring your content to the kingdom!
1. Find the purpose behind your content.
2. Personalise content and target emotions.
3. Interact with your audience. Ask questions and find out what they want.
4. Tell a story and connect with your audience on an emotional level.
5. Create catchy headlines that demand attention and stop the scroll.

Just remember, your audience is HUMAN! Share a catchy headline in the comments below! 👇

12/02/2023

Remove anything that slows down your site!��Over 10 years ago, Google included site speed as one of the all-important ranking factors. This means that, if your pages are slow, you’re fighting a losing battle for top organic listings, regardless of the quality of your content or your professional website design.��Get rid of non-essential elements that slow down your site. If you’re a WordPress user, consider deactivating plugins you may have installed and activated but don’t actually need.��A slow page can frustrate the user experience and ultimately discourage people from buying your product. A mere 1-second delay in page load time can yield a whopping 7% loss in conversions!��Page speed is vital, both to users and to search engines. According to eConsultancy, “40% of people abandon a website that takes more than 3 seconds to load.”��In the mind of potential buyers, a slow site is an untrustworthy site.��

11/02/2023

Why should you conduct Keyword Research?��Keyword research involves identifying popular words and phrases people enter into search engines.��Researching keywords gives us a better understanding of the demand for certain keywords and how hard it would be to compete for those terms in the organic search results. This information gives us some direction to optimisation efforts.��Keyword research isn’t just about verifying how many searches a particular keyword has, it’s also about exploring how people use language to research an idea or topic.��Ultimately, by researching the words people type into search engines and using this research to create targeted content, you can drive the right traffic to your website.��Are you ready to attract traffic that is ready to convert?��

09/02/2023

Have you ever wondered why auditing your website on a regular basis is important? 🤔 ��An SEO audit is the process of identifying issues that could prevent your website from ranking on Google and other search engines. ✨��Your content won’t stand up against your competitors if there are issues preventing your website from being properly crawled and indexed 🕷️You’ll also miss out on organic traffic if you have toxic links…��When you are missing out on traffic, that also means you are missing out on sales. 🤑

Ask yourself, do you want your competitors who enjoy this traffic and these conversions?�

Address

Macrossan Street
Port Douglas, QLD
4877

Opening Hours

Monday 5pm - 9pm
Tuesday 5pm - 9pm
Wednesday 5pm - 9pm
Thursday 5pm - 9pm
Friday 5pm - 9pm
Saturday 7am - 9pm

Telephone

+61477088878

Website

Alerts

Be the first to know and let us send you an email when Cohesive Marketing posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Share

Category