What are the opening hours?

Monday 9am - 5:30pm Tuesday 9am - 5:30pm Wednesday 9am - 5:30pm Thursday 9am - 5:30pm Friday 9am - 5:30pm

Milkbar Digital

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Australia
Prahran, VIC
Milkbar Digital

Digital content, marketing and social media for the brands you know and love.

Milkbar Digital is a Melbourne-based social media and creative content agency, specialising in the FMCG and retail brands you know and love. We deliver both end-to-end social media marketing services to our clients, as well as produce premium photography and videography designed to make your customer think, feel and shop.

12/08/2026

With Gen-Z emerging as the primary household shopper, it's important to know their buyer behaviour is not the same.

⭐️ value ≠ dollar
⭐️ proof is power
⭐️ do (some) trends
⭐️ they're still spending
⭐️ loyalty is earned

These are some key learnings we've collected over the years marketing to Gen-Z. What are yours? ⬇️ Let us know in the comments!

https://milkbardigital.com.au/

10/08/2026

Milky B turns 10!

I can’t even put into words how much love, support and nostalgia was in the room on Friday night, as friends, family, clients & team members - past and present - gathered to celebrate a decade of Milkbar Digital.

It’s not easy to survive as a small business - believe me, there have been many setbacks, challenges and tears - so it was with overwhelming gratitude that the night was spent being able to reflect, reminisce and be proud of what we have achieved as “the little agency who could” since our inception in 2016.

We’ve never been the shiny agency, we’ve never chased accolades or awards, we’ve always just set out to deliver really good work, for really good people, WITH really good people. And I couldn’t have been prouder to look out at a sea of smiling faces and see the incredible community we’ve built.

The senior team presented an amazing 10 year presentation, full of laughs, memories and heart - and I am thankful for all the vendors who helped make such a beautiful night come to life.

For everyone reading this, who has been part of Milkbar’s first 10 years - THANK YOU - I’m still buzzing from such a brilliant night of conversations, dancing & bubbles - and I can’t wait to see what the next 10 will bring.

Yours gratefully,
Sam

With thanks to: Half Acre, Ladybird Cakes, Ivy and Eve Flowers and Ada & Ivy Photography

14/07/2026

Everyone give a warm welcome to our newest team member, Guinny Galvin!

Driven by curiosity and belief in great design to tell stories, Guinny joins MilkyB as a Junior Social Media Coordinator supporting creative strategy and ex*****on.

We look forward to the magic you'll bring to your accounts, Guinny 🧚

09/07/2026

Got 2+ years of social media marketing experience & looking to join a fun, fast-paced & creative team?

We might have just the job for you.

Now hiring for a Social Media Account Manager. Key responsibilities include:

⭐ Account Management
⭐ Social Media Strategy
⭐ Social Media Platform Management & Content Creation
⭐ Social Media Paid Advertising & Reporting
⭐ Creative Ideation

Apply now: https://www.linkedin.com/jobs/view/4436884272/

09/06/2026

Is it just us, or did April & May FLY BY?

It's been a big couple of months of learning for the team. We ran our annual Coach-ella learning festival (more recaps to come!) and sent team members to The Social Summit.

We've been booked and busy, but as always, we're cheesing the whole way through!

03/06/2026

If you're a fan of flavour, we're willing to bet you already know our new client, Lee K*m Kee 🤤

We’re excited to be partnering with Lee K*m Kee Australia across:
👩‍🍳 Organic social media management
📱 Paid social advertising
🎥 Hi-fi & lo-fi content creation
💡 Strategy and campaign development
💬 Community engagement

From delicious recipes to scroll-stopping content, there’s plenty cooking up in the Milkbar kitchen. Tap through to see what we’ve been working on ✨

31/05/2026

Our ads team is here to save you time and effort with this top tip - manually testing ads is a thing of the past 🙂‍↕️

With Meta’s AI and Dynamic Creative becoming increasingly sophisticated, we’re seeing faster and more effective learnings come directly from the platform itself without the need for endless manual A/B testing setups.

That doesn’t mean strategy disappears, far from it. Strong creative, clear messaging and thoughtful campaign structure still matter more than ever. But knowing where automation can work for you is becoming a key part of modern paid social strategy.

Curious about how we’re approaching paid ads in 2026? Let’s chat 💌 milkbardigital.com.au

28/05/2026

We're hanging onto summer with this shoot for Solbevi from a few months back 😎

⭐️ Creative Production
⭐️ Photography
⭐️ Videography
⭐️ Food Styling

Looking to elevate your content next FY? Drop us a line: https://milkbardigital.com.au/creative/

13/05/2026

This wasn’t even meant to be an ad for our Community Management services but… Marc is just too good 🤭

As part of celebrating 2 years of Marc at Milkbar, we reached out to some of the clients he works closely with to hear their thoughts.

Marc stays busy building genuine connections with audiences and keeping communities engaged, supported and entertained day-to-day, bringing so much care and personality into every interaction ✨

A huge thank you to our clients for the kind words, and to Marc for being such an important part of the team 💌

08/05/2026

We all walked out of this session repeating ‘aperture lets the light in’ 🙂‍↕️ (Thanks Harry)

Milkbar Coach-ella is officially underway and we’ve jumped straight into Photography with our Content Creator Emma, and captured by Charley 📸

From camera settings and lighting tips to composition and creative direction, the session was packed with practical insights for the team, lots of 'what does this button do' questions, and a better understanding of how to capture effective content for socials!

Address

Level 1/5 Little Chapel Street
Prahran, VIC
3181

Opening Hours

Monday	9am - 5:30pm
Tuesday	9am - 5:30pm
Wednesday	9am - 5:30pm
Thursday	9am - 5:30pm
Friday	9am - 5:30pm

Website

http://www.milkbardigital.com.au/

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