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Marlin Communications

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Marlin Communications

Fundraising & Marketing - Strategy. Creative. Digital.

We value the contribution that our clients make to our society, and we use our creative skills to inspire others to value our clients too.

25/09/2026

Week 21 - Friday Lowdown

Hi! This week's Lowdown is brought to you by Omar, our senior designer. A short one this week - our extremely talented designer Lauren has returned from her holiday and has brought the sunshine with her to the office. With Spring feeling like summer, we cooled down to some ice cream and topped it off with some affirmations from and for our colleagues.

You know it’s a good week when the vibes are right with the sun shining in our office and the affirmations are affirming. Good vibes create good work. Until next time!

25/09/2026

𝗙𝗹𝗮𝘀𝗵𝗯𝗮𝗰𝗸 𝗙𝗿𝗶𝗱𝗮𝘆𝘀 𝗯𝘆 𝗠𝗮𝗿𝗹𝗶𝗻 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻𝘀 ✨
This week, we're looking back at our work with Goodtel and their mission to use technology for positive change.

We partnered with to develop a stronger digital presence and customer experience, helping communicate their purpose-driven approach and connect more effectively with their audience.

A project where technology, strategy and social impact came together to create meaningful digital experiences.

👉 To read more, visit: https://marlincommunications.com/portfolio/goodtel/
📩 For more information, contact us at [email protected]

25/09/2026

To breathe is to live. Happy World Lung Day, 2026.

It might come as a surprise to know that each day in Australia, somebody dies of asthma. A condition with no cure, asthma is the cause of hospitalisations, reduced life quality and ongoing treatment for thousands of us. On this World Lung Day we’re proud to be working side by side with Asthma Australia across all of their fundraising, to raise funds and awareness to protect the people we love from the gasp of death that brings grief to so many families.

In contrast to the surprise that may greet you when we say ‘asthma still kills’, it is no secret that lung cancer continues to be one of the most deadly forms of cancer. Each year, over 8,000 Australians lose their lives.

As Lung Foundation’s digital provider, Marlin is committed to helping this vital organisation provide the support needed to save more lives.

This World Lung Day, we’re encouraging our community to reach out and support these two incredible organisations. You can help more Australians enjoy the most fundamental privilege – to breathe easy.

22/09/2026

✨ 𝗧𝗲𝘀𝘁𝗶𝗺𝗼𝗻𝗶𝗮𝗹 𝗧𝘂𝗲𝘀𝗱𝗮𝘆 ✨

A new look. A bold new chapter. We were honoured to help the Ovarian Cancer Research Foundation ( ) bring their vision to life with a vibrant new brand identity — positive, ambitious, and confident, just like the organisation behind it. Watch this space. 💜✨

21/09/2026

You got the donors! Now what?

Our latest promo is about making sure those hard-won new supporters don’t disappear after their first gift. We’ll help you map out how to welcome, engage and retain your new donors, and throw in a subscriber-to-donor conversion journey for free!

Two audiences, two journeys, one very handy post-tax offer.

Available until 31st October - get in touch! Please reach out to our Strategist Adela Welsman at [email protected]

21/09/2026

What happens when AI is the brainstormer, strategist, copywriter, editor… and critic?

You ask AI for an idea.
You ask it to develop the strategy.
You ask it to write the copy.

Then you ask it whether the work is any good.

There might be dozens of iterations. But iteration isn’t the same as interrogation. Good thinking needs friction. It needs different perspectives, uncomfortable questions and someone willing to say, “I don’t agree.”

And in fundraising, there’s another question worth asking: if a donor knew the words asking them to care, connect and give were generated by AI, would it change how those words felt?

https://marlincommunications.com/blog/when-ai-has-an-answer-for-everything-whos-left-to-disagree/

21/09/2026

Karl is presenting at Big4 2026.

Shout out if you will be there and would like to catch up.

𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝟭𝟯𝗕. 𝟭.𝟱𝟱𝗽𝗺 𝗧𝗵𝘂𝗿𝘀𝗱𝗮𝘆 𝟭𝟮 𝗡𝗼𝘃𝗲𝗺𝗯𝗲𝗿

Ideas that keep giving: How The Wilderness Society turned "symbolic immortality" into Gifts in Wills growth.

20/09/2026

Today, Monday 21 September 2026, Marlin Communications marks the 𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗗𝗮𝘆 𝗼𝗳 𝗣𝗲𝗮𝗰𝗲.

Established by the United Nations , this day encourages people around the world to pause, reflect, and renew their commitment to building a more peaceful and compassionate future. It reminds us that peace is strengthened through 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱𝗶𝗻𝗴, 𝗿𝗲𝘀𝗽𝗲𝗰𝘁, 𝗮𝗻𝗱 𝗰𝗼𝗼𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻 across cultures, communities, and perspectives.

Peace is not simply the absence of conflict — it is created through 𝗱𝗶𝗮𝗹𝗼𝗴𝘂𝗲, 𝗶𝗻𝗰𝗹𝘂𝘀𝗶𝗼𝗻, 𝗲𝗺𝗽𝗮𝘁𝗵𝘆, 𝗮𝗻𝗱 𝗮 𝘀𝗵𝗮𝗿𝗲𝗱 𝘄𝗶𝗹𝗹𝗶𝗻𝗴𝗻𝗲𝘀𝘀 𝘁𝗼 𝗹𝗶𝘀𝘁𝗲𝗻 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻 𝗳𝗿𝗼𝗺 𝗼𝗻𝗲 𝗮𝗻𝗼𝘁𝗵𝗲𝗿.

In an increasingly connected world, embracing our differences can lead to stronger collaboration, greater innovation, and deeper trust. Today offers a moment to reflect on how each of us can help nurture a culture of peace — in our workplaces, our communities, and in our everyday interactions.

18/09/2026

Well it’s been another stunning week at Marlin. This week’s lowdown is coming from Lindsay Brown, the newest member of the Account Services team.

The only thing I love more than geting on the phone and speaking to our charity partners, is food. So luckily, we’ve had the chance for a nibble and a natter celebrating our very own Jasmine Coronado and her 9 years as part of the Marlin team (with a little baby vacation in between).

Supporting local businesses is something we are really proud of, and our local Breadfern Bakery sees us through from our daily coffees to celebration cakes.

We’ve also had an incredible time welcoming some of our charity partners into the studio to discuss plans for 2027 (including a very unexpected dancing campaign!)

If you’re making plans for next year and would like to sound out some ideas with our team, feel free to reach out to me - I’m always here for a call, even moreso for a coffee and cake!

12/09/2026

𝗪𝗲 𝗺𝗲𝗲𝘁 𝗻𝗼𝗻𝗽𝗿𝗼𝗳𝗶𝘁𝘀 𝘄𝗵𝗲𝗿𝗲 𝘁𝗵𝗲𝘆 𝗮𝗿𝗲 𝗮𝗻𝗱 𝗵𝗲𝗹𝗽 𝘁𝗵𝗲𝗺 𝗺𝗮𝘅𝗶𝗺𝗶𝘀𝗲 𝘁𝗵𝗲𝗶𝗿 𝗶𝗺𝗽𝗮𝗰𝘁 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝘁𝗵𝗿𝗲𝗲 𝘁𝘆𝗽𝗲𝘀 𝗼𝗳 𝗰𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗼𝗻 𝘄𝗼𝗿𝗸. 𝗔𝗹𝗺𝗼𝘀𝘁 𝗮𝗹𝗹 𝗼𝗳 𝗼𝘂𝗿 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗽𝗿𝗼𝗷𝗲𝗰𝘁𝘀 𝗳𝗶𝘁 𝗶𝗻𝘁𝗼 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗲𝘀𝗲, 𝗮𝗻𝗱 𝘄𝗲 𝗼𝗳𝘁𝗲𝗻 𝗵𝗲𝗮𝗿 𝘁𝗵𝗲𝘀𝗲 𝗮𝗿𝗲 𝗿𝗲𝗮𝗹 𝗻𝗼𝗻𝗽𝗿𝗼𝗳𝗶𝘁 𝗽𝗮𝗶𝗻 𝗽𝗼𝗶𝗻𝘁𝘀.

𝟭. 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝘁𝗲𝗮𝗺𝘀 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿: Unifying siloed experiences (different functional sites, departments, audiences) into a cohesive brand experience that meets people where they are - with governance structures to keep the experience meeting your needs after launch.

Example: Bringing families and professionals together under one unified brand experience

𝟮. 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝘁𝗼 𝘆𝗼𝘂𝗿 𝘀𝘆𝘀𝘁𝗲𝗺𝘀: Bridging what supports see (your website, forms, tools) with what powers it backstage (new or legacy) - CRMs like Salesforce and Blackbaud), payment processors like Stripe and PayPal and other systems that need to work together securely and seamlessly. Building with platforms you already know, using third party tools and keeping the business logic in your hands and backend tools not hidden in code.

Example: Building a unified digital front door that connects seamlessly to Salesforce both Payments2Us, opportunities and service management

𝟯. 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗻𝗴 𝘆𝗼𝘂 𝘁𝗼 𝘆𝗼𝘂𝗿 𝗺𝗲𝗺𝗯𝗲𝗿𝘀/𝗽𝗮𝘁𝗶𝗲𝗻𝘁𝘀/𝘀𝘂𝗽𝗽𝗼𝗿𝘁𝗲𝗿𝘀: Creating spaces and experiences where your community takes centre stage, giving you ways to grow and evolve from those connections. - built to be stewarded by your team, not dependent on constant external support. Moving beyond corporate comms to member-centric experiences.

Example: Survivor toolkit and member community that's reshaping how the org thinks about all future digital outreach

Book a 30 min complimentary chat on connections that can make this Christmas your best yet.
https://marlincommunications.com/contact-us/

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Suite 307/Level 3, 59 Great Buckingham Street
Redfern, NSW
2016

Opening Hours

Monday	9am - 5:30pm
Tuesday	9am - 5:30pm
Wednesday	9am - 5:30pm
Thursday	9am - 5:30pm
Friday	9am - 5:30pm

Website

http://www.marlincommunications.com/

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25/09/2026

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