07/09/2026
Introducing ‘Behind The Play’, a new series where we deep dive into recent work and unpack why it worked 🤷♀️
Starting us off, Nick and Holly are breaking down the success of the team’s community engagement strategy for NYX PROFESSIONAL MAKEUP AUSTRALIA & NZ ❤️.
We’ve worked with NYX for five years, evolving the strategy alongside a shifting social landscape. Here’s a look at what’s delivering results today.