Lupo Digital

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Lupo Digital A specialist digital growth agency, consultancy and training partner, empowering world-class sales, marketing and customer service growth.

Lupo Digital are an inbound marketing agency specialising in the vocational education sector. Using the outstanding HubSpot automated sales and marketing software, we help training companies fill their pipelines with highly targeted leads. We are a dynamic team of experienced business people, marketers, designers and developers. Our broad pool of skills allows us to offer end-to-end inbound marketing services that attract more targeted traffic to your website, increase conversion to leads and reduce your cost of customer acquisition.

If you run a registered training organisation, you've built something valuable without realising it: a database of past ...
12/10/2026

If you run a registered training organisation, you've built something valuable without realising it: a database of past students you can't really sell to again.

But here's the thing - their friends, family and colleagues need the same courses. The referrals are already happening in the background; you're just not capturing, tracking or rewarding them. That dormant database isn't dead, it's asleep - and it's revenue waiting to be activated.

Here's how to wake it up and turn it into new enrolments 👉 https://hubs.li/Q04xX83d0

If you run a registered training organisation, you've built something valuable without realising it: a database of past ...
06/10/2026

If you run a registered training organisation, you've built something valuable without realising it: a database of past students you can't really sell to again.

But here's the thing - their friends, family and colleagues need the same courses. The referrals are already happening in the background; you're just not capturing, tracking or rewarding them. That dormant database isn't dead, it's asleep - and it's revenue waiting to be activated.

Here's how to wake it up and turn it into new enrolments 👉 https://hubs.li/Q04xX7Vk0

If you run a registered training organisation, you've built something valuable without realising it: a database of past ...
02/10/2026

If you run a registered training organisation, you've built something valuable without realising it: a database of past students you can't really sell to again.

But here's the thing - their friends, family and colleagues need the same courses. The referrals are already happening in the background; you're just not capturing, tracking or rewarding them. That dormant database isn't dead, it's asleep - and it's revenue waiting to be activated.

Here's how to wake it up and turn it into new enrolments 👉 https://hubs.li/Q04xX7Tq0

The HubSpot September 2026 updates are here - and it's a mix of polish and serious new power.The headline: HubSpot's new...
30/09/2026

The HubSpot September 2026 updates are here - and it's a mix of polish and serious new power.

The headline: HubSpot's new theme is now the default for everyone (cleaner look, nothing to relearn). Also new:
→ The Claude connector can now create blog posts, custom objects and manage leads
→ Build landing pages in Claude Design and send them to HubSpot
→ Campaign automation on one canvas in Marketing Studio
→ AEO recommendations now show estimated citation lift

We've broken down all nine features on the blog, Read the blog now: https://hubs.ly/Q04y5P8L0

The HubSpot Claude connector just got a major upgrade, and it reaches your most important data now.This month it can:→ C...
29/09/2026

The HubSpot Claude connector just got a major upgrade, and it reaches your most important data now.

This month it can:

→ Create, edit and publish blog posts in HubSpot
→ Read and write your custom objects (finally - your business-specific data)
→ Fully manage the Leads object
→ Work with appointments, orders, projects and more

For teams already using AI, this is the update that matters most - Claude can now work with the data that's actually unique to your business.

One tip: reconnect the connector to unlock the new scopes.

Read the blog now: https://hubs.ly/Q04y5P4d0

HubSpot's new theme is now the default for everyone.As of 31 August, the classic theme has been retired. The good news: ...
28/09/2026

HubSpot's new theme is now the default for everyone.

As of 31 August, the classic theme has been retired. The good news: nothing about how HubSpot works has changed - it's purely a cleaner, lighter look.

→ Cleaner typography and more spacing
→ Lighter headers so content takes centre stage
→ Same navigation - nothing to relearn

And it's just the first step: theme selection, accessibility, and dark mode are coming.

This is the biggest of nine HubSpot updates this month - full breakdown here: https://hubs.ly/Q04y5N-W0

Anyone can buy referral software. That is not what made C*D College the number-one referral customer in the world - the ...
28/09/2026

Anyone can buy referral software. That is not what made C*D College the number-one referral customer in the world - the strategy did.

Four things made the difference: a reward both people actually want to share, automation that runs itself inside HubSpot, following up every single referred lead, and promoting the program where students already spend their time. Same tools any competitor could buy, a completely different result.

If you want the thinking behind it, here's what actually made it work 👇 https://hubs.li/Q04xX7Kf0

Paid search in education converts about one in ten. C*D College's referral program? 56% of referred students go on to en...
25/09/2026

Paid search in education converts about one in ten. C*D College's referral program? 56% of referred students go on to enrol. That's nearly five times the rate of paid advertising - and it's why referrals are now one of their strongest acquisition channels, not just a nice-to-have.

The difference comes down to trust: a recommendation from a friend carries weight an ad never will. We built and automated the whole thing inside HubSpot so it runs on its own.

Here's the full breakdown of the numbers 👉 https://hubs.li/Q04xX7F80

Referral Factory has just named C*D College their number-one referral customer in the world 🌏 - ahead of every client in...
22/09/2026

Referral Factory has just named C*D College their number-one referral customer in the world 🌏 - ahead of every client in the United States. That's a huge accolade for an Australian training organisation.

The result behind it? More than 6,600 referrals and a 56% conversion rate, nearly five times what paid ads deliver. Here's the part that matters most: the referral software is off-the-shelf and available to anyone.

The strategy that made it work is ours. See exactly how we did it 👉 https://hubs.li/Q04xX7wM0

HubSpot × Lupo Digitalwith PetSure + Collins Street Asset Management.Future-ready financial services: Less complexity, s...
07/09/2026

HubSpot × Lupo Digital

with PetSure + Collins Street Asset Management.

Future-ready financial services: Less complexity, smarter growth

If customer data, operational complexity, automation or AI readiness are on your agenda, join us.

Last chance to register → https://hubs.li/Q04wQfnn0

Address

45 Denisons Street, Bondi Junction
St Leonards, NSW
2022

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