HULK Media

29/01/2026

The future of SEO isn’t about clicks anymore. It’s about visibility. About presence.
Zero-click searches mean users get answers directly on Google — without visiting websites. By 2026, over 70% of searches could end without a click.
That’s not a threat.It’s a shift.
Brands that dominate featured snippets, knowledge panels and local search will win attention, trust and influence — even without traffic. Brands that understand this will lead.

Read more https://www.hulkmedia.com.au/monetising-zero-click-searches-2026/

04/09/2025

The big shift in Marketing & Sales for 2025 we're seeing isn’t “more tech.” It’s context.

🖱 67% of the buying journey now happens online, and 95% of buyers only want to talk to sales once they’ve done their own research.
🖱Content Content is cost-effective. It generates 3× more leads than outbound and costs 62% less.
🖱B2B buyers now expect the same personalisation they get in B2C—and content is the gateway.
🖱AI is changing SEO. It’s no longer just about Google rankings—it’s about being visible in AI engines like ChatGPT and Google SGE.
🖱Digital ads on their own aren’t cutting it anymore. The real winners are doubling down on first-party data, building community, and creating authentic experiences.

So, the question to ask is: Am I selling products—or am I shaping smarter, more human paths to purchase?

13/06/2025

What’s Trending in Marketing Right Now? Hyper-Personalisation

Marketing is no longer about broadcasting one message to the masses. The brands that are standing out in 2025 are the ones delivering relevant, timely, and individualised experiences across every touchpoint.

Hyper-personalisation goes beyond using someone’s name in an email. It’s about leveraging real-time data—behaviour, location, purchase history, even time of day—to serve up content and offers that actually matter to the individual.

Whether it’s dynamic website content, customised product recommendations, or tailored email workflows, businesses that invest in personalisation are seeing better engagement, stronger customer loyalty, and higher conversion rates.

In short: people expect to be seen. If your marketing still speaks to everyone, it won’t resonate with anyone.

16/02/2024

AI is reshaping the way brands connect with customers, so get ready for:

🎯 Hyper-personalisation marketing that speaks directly to YOU.
🔮 Predictive insights that anticipate trends to stay ahead of the game.
📝 Quality content created on scale
💬 Chatbots & virtual assistants for instant support, anytime, anywhere.
🔍 Voice search optimisation to find what you need, just by asking.
💡 Dynamic pricing based on real-time market conditions.
🕶️ AR & VR experiences for immersive interactions that captivate.

The possibilities are endless, and the future of AI in marketing is brighter than ever! Get ready to revolutionize your approach and elevate your brand to new heights!

Photo by fauxels

17/01/2023

How uniquely we experience life and why communication matters

Communication matters... | 390 comments on LinkedIn

18/01/2022

Kudos Mastercard!

02/01/2022

Megatron believes the best AI will be the AI that is embedded into our brains as a conscious entity or a conscious AI. Elon Musk predicts this will be possible in about 10 years. Come to think of it, our computers, mobile phones and smart watches are already versions of ourselves...

Nvidia's Megatron AI recently took the floor at the celebrated Oxford Union to debate whether AI can ever be ethical.

16/12/2021

Some of us seem to have the holiday vibes already 😎

01/11/2021

Jaysen Du Plessis was recently invited by Luke Hawley of Marketing Broker Australia to share his views on the Internet of Things with 3rd-year marketing students USC: University of the Sunshine Coast, Australia

https://www.linkedin.com/feed/update/urn:li:activity:6860666797276954624/?fbclid=IwAR3FO7aWT-CHYxvkijWKH2qSeDmlF4jyvJNHpGh1lPurxPc7w9fJB2E7fUc

Are you ready for The Internet of Things in Marketing? Jaysen Du Plessis and partner Elle Du Plessis own a Sunshine Coast-based marketing agency and are...

28/10/2021

HULK Media is one of 15 businesses in the Noosa Shire Council that got through to this year's finals in the Sunshine Coast Business Awards.
Here we are enjoying the recent Media Masterclass and Cocktail event.
Congrats to all the finalists - we look forward to seeing you at the Gala event on 13 November!

23/09/2021

Congratulations to this year's Sunshine Coast Business Awards finalists - HULK Media is honoured to have our name on the list!

08/09/2021

Would you say a logo that looks like this after 3 months of wear is damaging the Under Armour brand?