Fabs Hey, I'm Fabs! πŸ’œ A Digital Marketer Strategist helping small business owners use social media to

25/03/2021

But it's not only about investing money.. πŸ’°

It's about building EFFECTIVE strategies, testing and optimising to get the best results possible 😏

Paid Advertising is a great way to make your product visible to more people, increasing your brand's reach and giving more people the opportunity to buy from you βœ…

It's not magic, it's consistent and strategic work ⚑️

Have you ever used Paid Ads for your business before? What's holding you back? πŸ‘‡πŸ»πŸ€”

24/03/2021

No one will buy your product... ❌

If you don't make it visible enough to reach your potential clients.

That's the first step: to find a way to make this product reach the biggest amount of people in the region you intend on selling it.

Social Media Marketing. Here's the answer for that thought ''okay darling, how am I going to reach all these peeps?''. πŸ˜‰

Through the power of social media marketing and paid ads you can make your product appear in front of clients and let them make the decision to accept that irresistible offer or not. βœ…

Here's a few reasons:πŸ”΄ You don't build an strategy behind the funnel!I mean, it won't do any miracles by just existing, ...
23/03/2021

Here's a few reasons:

πŸ”΄ You don't build an strategy behind the funnel!

I mean, it won't do any miracles by just existing, you must elabote strategies that will help that tool be effective!

πŸ”΄ You think of it as a scientific methodology!

But it's NOT! Sales Funnel help you visualise and better prepare your business but there's no guarantee customers will travel through the journey as planned. You gotta work on a plan B to bring escaping customers back to the funnel journey!

πŸ”΄ You imagine that funnel is just about getting people to the top and the job is done!

That's NOT true! People can leave your funnel at any moment, so you need to work all the way through to make sure they're reaching the bottom!

These 3 reasons are just the start of the conversation, there's many more... Do you struggle with sales funnel? What would you like to learn about it?πŸ‘‡πŸ»πŸ’‘πŸ€―

23/03/2021

This is the only chance you have πŸ’‘

You need to catch that client's attention, you need to overcome the objections, to connect and relate to them in the first sight... πŸ˜₯

And that's exaclty why content creation works. Because the value within the post that reached that person is so important and valuable they'll be curious to find out more. 😏

We first catch attention, after we nurture the connection and only then make an offer. πŸ˜‰

Content is the only type of advertising users wish to see more, because it's not forcing them to swallow a promotion, it's HELPING them by adding value to their lives. 🧠

Done. Boom. Secret Revealed! That's how you find more customers! ⚑️

Remembering all of these terms can be tricky πŸ˜…Not always small business owners have the time to look for all these terms...
22/03/2021

Remembering all of these terms can be tricky πŸ˜…

Not always small business owners have the time to look for all these terms very common in the marketing world πŸ˜‰

That's why this post should be your new best friend from now own! πŸ’‘

Any other terms you don't understand about? πŸ‘‡πŸ»πŸ’‘

You have no idea how powerful it is to know persona.. 🀯Looking for a marketing perspective, it's extremely important to ...
22/03/2021

You have no idea how powerful it is to know persona.. 🀯

Looking for a marketing perspective, it's extremely important to understand the customer desires, passions, fears..

But also, it's important to know the type of customer you want to attract and maintain. πŸ€”

Your service/product is not for everyone, and the sooner you decide who are you tailoring this business for, the sooner you can align the communication and target this specific group of people πŸ˜‰

Got questions? Let me know πŸ‘‡πŸ»πŸ˜

Would you like to influence in the way people buy? πŸ‘€Let's learn how we can do that using the Psychology of Persuasion 🧠T...
15/03/2021

Would you like to influence in the way people buy? πŸ‘€

Let's learn how we can do that using the Psychology of Persuasion 🧠

They work just like triggers, sending signals to our brain that will influence our next actions..

You know when that store you love is doing 50% OFF sale but ''ONLY TODAY'' or when that mentor you really admire is giving one of her masterclasses for FREE and you're like 😱

Well, that's marketing! We plan an action that will cause an specific reaction of the audience driving them to sell, click, download, call, hire, etc. 😏

In this post I talk about 6/7 triggers there is, let me know if you'd like me to explain the last one πŸ˜‰πŸ’‘πŸ‘‡πŸ»

In which side are you? Right or left? πŸ‘€To be honest, most people are on the left side when investing in marketing.. But ...
13/03/2021

In which side are you? Right or left? πŸ‘€

To be honest, most people are on the left side when investing in marketing.. But it's time for us to focus on what really matters ☝🏻

Marketing isn't about speed or fast return on investment (even though it can happen!!!), so you shouldn't be putting all your expectations on trivial things.

Focus on the RESULTS you're getting and the ones that will really have an impact in your business, not only in your instagram page! πŸ˜‰

Tag someone who needs to read this asap πŸ’‘πŸ‘‡πŸ»

Content marketing is the marketing that doesn't interrupt πŸ’‘People are so entertained by the value being added through th...
11/03/2021

Content marketing is the marketing that doesn't interrupt πŸ’‘

People are so entertained by the value being added through that piece of content that they won't even realise that's advertising.

And that's why content marketing works. πŸ€”

Because people don't want to feel like they're being sold to all the time, instead, they want to interact with your brand, they wanna feel part of it and, most important, they want your business to add value to their lives.

Marketing doesn't have to be an interruption, boring or annoying. ❌

It should be the opposite: attracting clients because it's the type of noise they WANT to hear. πŸ”ŠπŸ’œ

Last but definitely not least... πŸ˜±πŸ‘‡πŸ»9. Create an weekly event on stories! Every *monday* you discuss an specific topic, ...
10/03/2021

Last but definitely not least... πŸ˜±πŸ‘‡πŸ»

9. Create an weekly event on stories! Every *monday* you discuss an specific topic, or answer questions related about X or talk about Y.

10. Genuinely HELP your audience! Don't simply try to grow followers, get people's attention or grab their card. Offer VALUE! Share insights, tips, ALL your knowledge, show what your business will benefit them, connect with your audience..

Don't simply focus on sales, make them fall in love with what you're offering πŸ₯°

Everything you post on stories is not only to retain attention, but firstly to SERVE those spending their precious time watching you. πŸ’œ

Stories are here for you to build connection, TRUST, relationship! And I do know a lot of people struggle to speak up and I plan on helping you with that but first let me know..

Is this post helpful? Do you struggle with story ideas? What's your biggest challenge? Let me help you πŸ‘‡πŸ»πŸ’‘

10/03/2021

I mean, who doesn't want a 1M followers? πŸ‘€

That's cool, it really is. But if these followers aren't willing to buy from you, to become LEADS and potential clients.. Then it's not worth it. πŸ‘‹πŸΌ

A million followers is cool, but that's not exaclty what we're looking for. It's a consequence of hard work and serving people. βœ…

What would you prefere: having 1000 followers or 1000 visitors in your website right now? πŸ˜πŸ‘‡πŸ»

SWOT Analysis is.. πŸ’₯A technique that's been used for many years to help you identify Strengths, Weaknesses, Opportunitie...
09/03/2021

SWOT Analysis is.. πŸ’₯

A technique that's been used for many years to help you identify Strengths, Weaknesses, Opportunities and Threats related to your business. πŸ€”

Ok Fab, but what does that have to do with marketing? πŸ™„

Well, EVERYTHING! πŸ˜πŸ’°

To be able to create effective marketing strategies, you can use this technique to understand and follow up with your product's major benefits, the biggest objections, competition, market trends and others.

This analysis will show you powerful insights on areas you need to improve, what's already working, your advantages and what you should be careful about.. 🀯

It's a simple but ESSENTIAL analysis! πŸ“Š

Have you ever done a SWOT Analysis of your business πŸ‘‡πŸ»πŸ’‘

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