14/11/2022
A simple marketing plan:
๐ Guides your efforts based on your goals and resources.
๐ Enables you to effectively market your business to your ideal client.
Without a plan:
๐ You are often chasing the shiny object.
๐ You usually look at your competition and copy what they are doing (without knowing whether it is even working or not!).
No plan usually means you most likely waste time and money with little to show.
A marketing plan will save you time and money by steering your efforts in the right direction.