Studio NaLua

Studio NaLua Studio NaLua is a creative studio with a passion for creating purposeful and engaging content.

03/11/2021

How to write compelling and converting copy? ๐Ÿค” ๐Ÿ’ญ

Thereโ€™s no easy answer to this, but here are four examples of effective social media copywriting strategy ideas which you can apply to your brandโ€™s social media content.๐Ÿ‘‡

โœ๏ธ ๐—˜๐—ป๐—ฐ๐—ผ๐˜‚๐—ฟ๐—ฎ๐—ด๐—ฒ ๐—ฌ๐—ผ๐˜‚๐—ฟ ๐—”๐˜‚๐—ฑ๐—ถ๐—ฒ๐—ป๐—ฐ๐—ฒ ๐˜๐—ผ ๐—๐—ผ๐—ถ๐—ป ๐˜๐—ต๐—ฒ ๐—–๐—ผ๐—ป๐˜ƒ๐—ฒ๐—ฟ๐˜€๐—ฎ๐˜๐—ถ๐—ผ๐—ป
One way to encourage conversations with your followers on your social media channels is to write copy asking them questions or gamifying their responses.
For example:
๐Ÿ‘‰ โ€œTell us your ideasโ€ฆโ€
๐Ÿ‘‰ โ€œSound off in the comments and tell us what you think.โ€
๐Ÿ‘‰ โ€œWhat are you looking forward to/excited about?โ€

โœ๏ธ ๐—˜๐—น๐—ฒ๐˜ƒ๐—ฎ๐˜๐—ฒ ๐—œ๐—บ๐—ฎ๐—ด๐—ฒ๐˜€ ๐˜„๐—ถ๐˜๐—ต ๐—˜๐—บ๐—ผ๐˜๐—ถ๐—ผ๐—ป๐—ฎ๐—น ๐—–๐—ผ๐—ฝ๐˜†
On such a visual-driven platform like Instagram, use your captions to elevate your images and videos by conveying a message that evokes emotions.

โœ๏ธ ๐—Ÿ๐—ฒ๐˜ƒ๐—ฒ๐—ฟ๐—ฎ๐—ด๐—ฒ ๐˜๐—ต๐—ฒ ๐——๐—ฒ๐˜€๐—ถ๐—ฟ๐—ฒ ๐˜๐—ผ ๐—Ÿ๐—ฒ๐—ฎ๐—ฟ๐—ป
There are people who constantly want to learn about industry news and updates, so your copy should seek to fulfil this need accordingly, by doing the following:
๐Ÿ‘‰Sharing industry news and tips
๐Ÿ‘‰Sharing quotes from industry leaders/influencers

โœ๏ธ ๐—ช๐—ฟ๐—ถ๐˜๐—ฒ ๐—–๐—ผ๐—ฝ๐˜† ๐˜๐—ต๐—ฎ๐˜ ๐—Ÿ๐—ฒ๐˜ƒ๐—ฒ๐—ฟ๐—ฎ๐—ด๐—ฒ๐˜€ ๐—™๐—ข๐— ๐—ข
FOMO can also be great way for your social media copy to grab peopleโ€™s attention, especially if it uses the following elements:
๐Ÿ‘‰Exclusivity โ€“ Copy reflecting exclusive access or first โ€œdibsโ€ on an offering
๐Ÿ‘‰Urgency โ€“ Copy communicating an offering available for a limited time only
๐Ÿ‘‰Scarcity โ€“ Copy communicating limited availability on an offering

Did you find these tips helpful? โ˜บ๏ธ

ย 

A huge thank you from the bottom of our hearts to everyone who has shown their support thus far โค๏ธWe are so humbled by e...
27/10/2021

A huge thank you from the bottom of our hearts to everyone who has shown their support thus far โค๏ธ
We are so humbled by everyoneโ€™s kind words and continuous support. It means the world to us!

And a big, special thank you to our clients that have put their trust in Studio NaLua ๐Ÿ™๐Ÿผ

For us purpose-driven design is ๐Ÿ”‘
25/10/2021

For us purpose-driven design is ๐Ÿ”‘

15/10/2021

Hello there ๐Ÿ‘‹๐Ÿผ

I have started introducing the studio and some of the services here already, but I havenโ€™t introduced myself here yet, so here we go ๐Ÿ˜Š๐Ÿ‘‡๐Ÿผ

I am Neea, and Iโ€™m the founder of Studio NaLua. Iโ€™m a marketing professional with over ten years of experience in the advertising and creative industry.

My first corporate job was an โ€œassistantโ€ job for my grandfatherโ€™s business when I was about seven years old where I was pretending to help him with some very important marketing-related tasks ๐Ÿ˜‚

Since then, Iโ€™ve had some more serious jobs, working in customer service until I was 20 when I got my first corporate job working for a publishing company, followed by a job in digital media, before finding my true passion working for creative agencies in London, Oslo, and Sydney. Following my creative passion, I also qualified myself as a graphic designer along the way ๐Ÿค“

To deepen my knowledge within the marketing industry even further, I had the privilege to work for an American SEO software company which gave me a better understanding of search engine marketing๐Ÿ’ก

In case you havenโ€™t realised it yet, Iโ€™m a very curious person ๐Ÿ˜„ and that has led me to work within various areas in marketing which has given me the base to my holistic approach in my work.

Iโ€™m very excited about whatโ€™s to come next! ๐Ÿคฉ

I created the Studio NaLua logotype wanting it to have a friendly typeface with a legible feel, and for me it was import...
11/10/2021

I created the Studio NaLua logotype wanting it to have a friendly typeface with a legible feel, and for me it was important that it felt friendly and simple, yet strong without being too bold ๐Ÿ™‚

โ€ŽI also wanted the lettermark (the N and L) to reflect my creative, slightly unconventional and sometimes rebellious personality, nevertheless conveying the feel of lightness and simplicity. (Donโ€™t blame me for being drawn to minimalistic styles, Iโ€™m Nordic after all ๐Ÿคท๐Ÿผโ€โ™€๏ธ๐Ÿ˜)

At the end of the day, for me a successful logotype needs to have a typographic style that matches the brandโ€™s identity ๐Ÿค“

๐Ÿ‘‰๐ŸผI will soon be doing a post about the story behind the name as well. Stay tuned!

โ€Ž โ€Ž โ€Ž

โ€Ž

08/10/2021

Hurray ๐Ÿ™Œ๐Ÿผโ€จGood things are worth waiting for, and the wait is finally over. The Studio NaLua website is now live! ๐ŸŽ‰
๐Ÿ‘‰๐ŸผClick your way to it below to check it out and to find out more about us โ˜บ๏ธ
www.studionalua.com


You only get one chance to make a first impression, so you better make it a good and long-lasting one, right?! ๐Ÿ˜Ž๐ŸŒŸThe vis...
14/09/2021

You only get one chance to make a first impression, so you better make it a good and long-lasting one, right?! ๐Ÿ˜Ž๐ŸŒŸ

The visual identity of your business is that first impression created through the visible elements of your brand, and it is essentially your brandโ€™s visual language.
Its individual elements are, like words, the building blocks that allow the messenger to create meaning. ๐Ÿ‘‡
โ€จ
The individual elements that come together to form a cohesive visual identity are:
โœ”๏ธ Graphics
โœ”๏ธ Typography
โœ”๏ธ Colour Palette
โœ”๏ธ Imagery
โœ”๏ธ Physical brand assets
โ€จ
So, what's the purpose of visual identity?
โœ”๏ธ to create an emotional impression
โœ”๏ธ to inform viewers about the nature of your brand and services/products offered
โœ”๏ธ to unify the many different aspects of your business through consistent visuals
โ€จ
Do you agree that visual identity is a powerful tool for telling your brandโ€™s story and connecting with your customers? ๐Ÿค“

ใ…ค


For a small business, having a ๐ฌ๐จ๐œ๐ข๐š๐ฅ ๐ฆ๐ž๐๐ข๐š ๐ฌ๐ญ๐ซ๐š๐ญ๐ž๐ ๐ฒ is essential to boost your brand awareness, reach your target audie...
14/09/2021

For a small business, having a ๐ฌ๐จ๐œ๐ข๐š๐ฅ ๐ฆ๐ž๐๐ข๐š ๐ฌ๐ญ๐ซ๐š๐ญ๐ž๐ ๐ฒ is essential to boost your brand awareness, reach your target audience, and drive sales. ๐Ÿš€

A strong social media strategy will give your brand a voice and a personality, and it will keep your target audience engaged. ๐Ÿ—ฏ๐Ÿ‘€

So how can you create a Social Media Strategy for your Businesses?
โฎ• Here are my top tips for you to get started:

โž€ Define Your Social Media Strategy
โž Set Your Goals
โž‚ Identify the Right Social Media Platforms for Your Business
โžƒ Define Your Brand Voice
โž„ Create Compelling and Engaging Content
โž… Track and Measure Your Goals

Oh and donโ€™t forget to be consistent with your posting ๐Ÿค“โ˜๐Ÿผ

ใ…ค

studio_nalua โž™ A creative studio with a passion for creating purposeful and engaging content.ใ…ค                          ...
14/09/2021

studio_nalua โž™ A creative studio with a passion for creating purposeful and engaging content.

ใ…ค

Exciting things are about to happen here soon.Stay tuned!/Neea โ™ฅ
14/09/2021

Exciting things are about to happen here soon.
Stay tuned!

/Neea โ™ฅ

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