Fitness Leads And Sales

Fitness Leads And Sales A Completely Hands Off Solution For Busy Gym Owners Looking To Scale Their Business And Build More Trust And Authority In Their Local Area.

⭐⭐⭐⭐⭐ "Big shout out to Cameron and the team at FLS. I used to struggle to generate leads and make money online but sinc...
23/08/2020

⭐⭐⭐⭐⭐ "Big shout out to Cameron and the team at FLS. I used to struggle to generate leads and make money online but since joining I have added an extra 85k in revenue to my online coaching business."

To the victor, belong the spoils. Just like your training program, serious growth is determine by how much CONSISTENT ha...
23/08/2020

To the victor, belong the spoils. Just like your training program, serious growth is determine by how much CONSISTENT hard work you put in. Keep learning, know when to ask for help and remember to enjoy this crazy ride!

Creating buyer personas is a great way to ensure that your audience is at the centre of all your content marketing effor...
22/08/2020

Creating buyer personas is a great way to ensure that your audience is at the centre of all your content marketing efforts. If you were to ask us who we are creating content for we would say Gym Owners, obviously

Buyer personas are generalised profiles of your target buyers, containing data like demographics, challenges, likes and preferences, buying behaviours, and other information that’s vital to getting to know your "ideal" customer

Once you figure out who you want to serve, it’s time to brainstorm some possible content topics. Start with your audience’s greatest challenges.

What questions do customers often ask?
What do people need to know more about before signing up to your gym?

This is a great starting point for developing topics for a wide range of content from blog and social media posts to videos and ebooks

When developing topics for your content, it’s important to consider the where your leads are in their buyer’s journey. Different topics and content types work better for different parts of the funnel

For example, a video that gives an overview of the person’s greatest challenge works well during the awareness stage when the consumer is first becoming aware of their problem

However, a case study or testimonial might work better to help those who are ready to make a purchase better understand how your gym can benefit them

You are capable of SO much more. Keep going, a new week is approaching! Need some help with your marketing ? 👉 www.fitne...
21/08/2020

You are capable of SO much more. Keep going, a new week is approaching!
Need some help with your marketing ? 👉 www.fitnessleadsandsales.com

10 Easy to implement member retention strategies for gym owners. It costs more to acquire a customer than it does to kee...
20/08/2020

10 Easy to implement member retention strategies for gym owners. It costs more to acquire a customer than it does to keep one. A solid retention system is one of the smartest plays you can make

1. Create a loyalty program that keeps members engaged to 'buy' more

2. Create incentives for current members to refer their friends

3. Invest in the business and let your customers know where money is being spent. Especially if it benefits them

4. Have an educational onboarding process. This can be in the form of an email series, SMS, Welcome phone call. Sloppy onboarding can be disastrous for your gym

5. Check in with your members every 7-14 days. How are they feeling? What do they need? Are they happy with your service. Ask questions

6. Expand on your offerings and Upsell members who are looking for more products and services

7. Stay on top of maintenance. Service is everything and your members are the first to notice when you drop the ball

8. Send flowers and or small gifts, discounts or coupons when it's somebodies birthday. This works equally well for your employees too

9. Create a private Facebook group for members to engage with each other, share stories and ask questions

10. Host a monthly night out or seminar that brings your community together. People love to be a part of something and they love to share their passion with others

Business NEVER sleeps! Do you agree? Comment below
19/08/2020

Business NEVER sleeps! Do you agree? Comment below

Did you know that only 3 percent of your ideal customers are actively searching for your gym, or are in an active buying...
17/08/2020

Did you know that only 3 percent of your ideal customers are actively searching for your gym, or are in an active buying mode?

Education-based marketing is a growing solution that is seeing gym owners provide more information and knowledge surrounding their products and services. The aim is to sell the solution without explicitly selling it. It will more naturally repel the people not interested, and draw your warmer audience in

Here are three reasons why education-based marketing is becoming more effective as a sales strategy long-term:

1. You don’t come across as sales-aggressive
By using education-based selling, the sales strategy is so well disguised under the wealth of knowledge you’re providing, customers often come to a purchasing decision on their own, without feeling bothered by sales tactics

2. You establish yourself as an authority figure
Rather than providing your customer base with blanket statements about how great your product is and then asking them to trust you, you should establish yourself as an expert first

3. You’ll build your brand personality and provide extra value
These days, with social media marketing becoming such a major facet of any business strategy, consumers are looking for something more from brands over and above what they sell they’re looking for a personality they can relate to

Getting found online using Local SEO. While it’s vital for all businesses to appear on the major search engines (Google,...
16/08/2020

Getting found online using Local SEO. While it’s vital for all businesses to appear on the major search engines (Google, Bing, etc.) for local businesses, it’s even important to be discover-able on local search sites and directories

Here are 6 tips for implementing a local SEO strategy for your gym:

1. Claim your business listing on local search directories. Start by claiming your free listing on Google My Business. You may already have a listing, but if you haven’t “claimed” it, it’s likely not complete

2. Make sure the information about your business that’s essential to potential customers—business name, address, phone number and hours of operation—is correct

3. It’s important your name, address & phone (NAP) information is exactly the same on all local search directories. Tthe top 5 local directories are: Google, Bing, Yahoo, Yelp and Facebook.

4.Enhance your listings by adding details, including photos and videos

5. Include your business address in the footer of your site’s home page, Contact Us page and wherever else it’s appropriate.

6. Your data needs to be kept up-to-date. This can be tedious and time-consuming, so consider farming it out to an agency or your webhost

What ever doesn't kill you can only make your STRONGER! Running a business isn't glamorous, however, it can be VERY rewa...
15/08/2020

What ever doesn't kill you can only make your STRONGER! Running a business isn't glamorous, however, it can be VERY rewarding.

There are many times when you feel like throwing in the towel. It's how you react that truly makes a difference. Embrace the hardships and learn from your mistakes!

Some recent content creation for one of our online Personal Training clients 🏋️‍♂️ @ Sydney, Australia
24/07/2020

Some recent content creation for one of our online Personal Training clients 🏋️‍♂️



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