Social Standards

10/08/2026

While things might look a little quieter on our feed, there’s actually A LOT happening behind the scenes.

Our team is busy continuing to support our amazing salon clients, and we’re also spending time on education, workshops and strategy sessions across Australia & New Zealand.

We’re taking a little step back from social media while we focus on the work happening behind the scenes, and we’ll be back when we’re ready to share what’s next.

In the meantime, we’re still here and working with clients as normal.

If you’re a salon owner and would like to chat about working with us, simply send us a DM. We’d love to hear from you.

And if you’re already a Social Standards client, nothing changes, we’re continuing to support you as usual.

See you soon 🤍

02/08/2026

Brand awareness content creation for our social media management client Entourage Hair 🤍✨

26/07/2026

In-salon content captured for our QLD social media management client 🤍💫

22/07/2026

20/07/2026

Recent content creation for our social media management client 🤍

13/07/2026

Client hair shots we’ve captured for clients recently 🤌

13/07/2026

Your salon doesn’t have a content problem.

It has a strategy problem.

I see so many salon owners creating beautiful content, but without a clear plan behind it, it can feel like you’re posting constantly without knowing if it’s actually helping your business grow.

The goal isn’t to post more.

The goal is to create content that supports your salon goals, whether that’s attracting more colour clients, increasing extension bookings, growing retail sales, or filling quieter periods.

Your content should have a purpose behind it.

Because when you know what you’re trying to achieve, creating content becomes so much easier. 🤍

05/07/2026

Hey, I'm Bel 💗✨

Hairdresser turned marketer, and now your salon social media cheerleader.

After starting my career behind the chair in Byron Bay, I moved to Sydney to study Communications and Public Relations before working with some of the biggest global hair and beauty brands.

Now I help salon owners stop overthinking social media and start creating content that attracts their dream clients and fills their appointment books.

If you're looking for simple content ideas, practical marketing tips, and strategies that actually lead to bookings, you're in the right place.

Follow along or book an Instagram Audit via the link in my bio 💗

01/07/2026

Behind the scenes at a recent content shoot for 🤌🏼

What month's worth of high-quality, strategic content in just a few hours? DM us 'CONTENT' to find out more about booking a content shoot for your salon.

28/06/2026

A sneak into some recent team shots for 💗