Creative Baguette

Creative Baguette We create beautiful and functional websites that bring your brand to the online world. Ready to bake some digital wonders together? C.Z. L.S.

Bonjour and welcome to Creative Baguette, your French-Australian boutique website design agency. Just as the art of baking a perfect baguette requires skill and dedication, crafting a remarkable website is our métier. Whether you're looking to knead a new website, have a half-baked digital issue, or wish to sprinkle some performance-boosting magic on your online presence, we are here to ensure it rises splendidly in the digital realm. Our menu of services ranges from crafting business websites and e-commerce platforms to regular site updates, troubleshooting, and website performance audits​​. With a blend of technical expertise and French flair, we decode the complex and take the stress out of having a website by making the journey fun, easy, and fast. Our clients love sharing their joy; whether it's our communication through the process, our efficiency in troubleshooting, or simply crafting websites that truly align with their brand, we've got the testimonials to prove the delightful experiences we bake​​. Contact us today for a free discovery call. Our ovens are preheated, our sleeves are rolled up, and we are ready to knead, bake, and craft your brand's digital presence to perfection. What some clients say :

"A pleasure to work with. In addition to providing effective and efficient technical support, they are excellent communicators, always adapting their style to suit the audience, which at times is necessary to understand complex digital systems and terminology. Sally and Manon are patient, quick to respond & always have a solution to offer. I highly recommend engaging with Creative Baguette." "My experience working with CB has been an absolute joy. I’ve worked with other companies in the past that were slow, outdated in their approach, and made things confusing. But Sally and Manon are a breath of fresh air. They are professional, fun, honest, and absolute powerhouses with everything they do."

The face behind the baguette.Manon Vernay founded Creative Baguette after years in banking operations and a stint runnin...
01/10/2026

The face behind the baguette.

Manon Vernay founded Creative Baguette after years in banking operations and a stint running a building company. That's why the studio talks like a small business owner, not like an agency.

French. Sydney head office. 120+ Australian small businesses looked after so far, and she still signs off every site before it goes live.

28/09/2026

"Increased traffic and enquiries."

Decoder Network brings accounting, law and real estate under one roof. One partner an expert in accounting, another in real estate, legal knowledge running through the practice.

The problem was never the expertise. It was that the website hadn't kept pace with it, so the shopfront was quietly undercutting the people behind it.

We refreshed the brand to match the seniority of the work rather than reaching for another professional-services template. Copy and design were built together, so three disciplines read as one coherent practice instead of three disconnected service pages.

It's carried on well past the website. Brochures, client decks, a long working relationship.

A registered business name gives you no trademark rights.Two completely different systems, and almost everyone assumes t...
24/09/2026

A registered business name gives you no trademark rights.

Two completely different systems, and almost everyone assumes they're the same one. Registering with ASIC lets you trade under a name. It doesn't stop anyone else using it, and it doesn't protect you if someone with a trademark decides you're using theirs.

People find this out expensively. Usually a few years in, with signage, a logo, a domain and a reputation attached to the name.

Trademarks are a separate application through IP Australia. Not cheap, not instant, and not always necessary.

But if the name is the business, it's worth ten minutes of searching before you spend another year building on it.

One useful thing a week, straight to your inbox. Link in bio.

Not every website needs to be big.K. is an author. She was launching her first book, Love & Parrots, and needed a site t...
21/09/2026

Not every website needs to be big.

K. is an author. She was launching her first book, Love & Parrots, and needed a site that introduced her and the book properly. That's it. No filler pages diluting the message.

So the navigation has two items. Home, and the book. Simplicity was the whole strategy, done properly rather than skipped, which is a different thing entirely.

We found the right colours and messaging with her, then built a real outdoor portrait into a warm, approachable hero. And we built it so she can update it herself afterwards, without coming back to us for every small change.

A small site doing exactly one job. Those are the good ones.

Unauthenticated email now goes straight to spam.Google and Yahoo tightened this up. If you send in any volume, a newslet...
17/09/2026

Unauthenticated email now goes straight to spam.

Google and Yahoo tightened this up. If you send in any volume, a newsletter, an announcement, a run of invoices, your domain needs SPF, DKIM and DMARC set up properly or the message quietly never arrives.

Most small businesses have none of the three. They find out when a client says they never got the quote, and everyone blames the client.

It's a one-off job, it happens in your domain settings, and whoever hosts your site can usually do it in under an hour.

Worth asking the question before the next time something important doesn't land.

One useful thing a week, straight to your inbox. Link in bio.

Reviews are a ranking factor, not just social proof.Most people treat reviews as the thing that convinces someone after ...
15/09/2026

Reviews are a ranking factor, not just social proof.

Most people treat reviews as the thing that convinces someone after they've found you. They're also part of how you get found at all. Google uses them to help decide which three businesses make the map box.

Which changes what you do about them. A wall of reviews from 2023 and nothing since reads as a business that used to be busy. A steady trickle reads as one that still is.

So ask. Not in a campaign, not with an incentive, which is against the rules anyway. Just at the moment someone says thank you and means it. That's the only time it's ever easy.

One useful thing a week, straight to your inbox. Link in bio.

14/09/2026

"Nothing ever seems to be a hassle. Always prompt and professional." — J.

Frankston Money started with nothing. No logo, no website, no brand. Just J. and a lot of experience in vehicle and asset finance.

He wasn't sure what he wanted it to look like, which put the creative direction in our hands. The logo is an F built from a paper plane, because the business is about momentum, and that felt more like him than another navy-blue finance template.

We built in a calculator so visitors can work out their own loan eligibility before they call. The first conversation starts informed instead of starting from zero.

Launched as a business. Continued as a relationship.

07/09/2026

The parts you can't see are the parts that fail.

McKay Tiling builds bathrooms, interiors and pools where alignment, prep and waterproofing matter more than the finish everyone photographs. Which is hard to sell, because the quality is literally hidden behind the tile.

They'd never had a website at all. Word of mouth and Facebook, nothing else.

So we made the invisible visible. Interactive before-and-after sliders let people drag through the actual transformation, which convinces better than any paragraph about quality workmanship ever could. A custom 3D before-and-after render became the hero, and it's the single thing that got the most attention.

Leads now come from a website that didn't exist a year ago.

Your Google Business Profile is free, and usually beats your website.For anything with "near me" in it, the map box sits...
03/09/2026

Your Google Business Profile is free, and usually beats your website.

For anything with "near me" in it, the map box sits above the normal results. Three businesses get in. Everyone else is below the fold, where most people never go.

Getting in isn't clever. It's the boring stuff done properly: every field filled in, the right categories, real photos, opening hours that are actually correct, and reviews that keep arriving rather than arriving all at once two years ago.

It costs nothing and most businesses have never finished setting it up.

If you only do one thing for your visibility this month, do that instead of anything on your website.

One useful thing a week, straight to your inbox. Link in bio.

Address

233/237 Military Road
Sydney, NSW
2090

Opening Hours

Monday 8:30am - 4:30pm
Tuesday 8:30am - 4:30pm
Wednesday 8:30am - 4:30pm
Thursday 8:30am - 4:30pm
Friday 8:30am - 4:30pm

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