UMM

17/08/2026

When tasked with building a new community on Instagram for Logitech G, we were up for it! 🚀

It's been a long time coming, and with the gaming community easily sniffing out fakes, this had to be a tailor-made channel built by gamers, for gamers. Luckily, UMM has a number of those in our social team roster. Check it out and see how we are doing. 😎

07/08/2026

What do missing person posters, creepy voicemails, and a glass cube full of office workers have in common? 🤨

No, this isn't the start of a Reddit conspiracy thread. They're some of the smartest entertainment marketing campaigns ever created.

In our latest blog, we explore why the campaigns we remember aren't the ones with the biggest budgets but the ones that worm their way into culture. 🎬

Author: Lucy Hunter, Social Media Executive at UMM I bet you couldn’t tell me when Smile announced its release date, but you remember women grinning eerily behind home plate. As we’ve explored before with Marty Supreme, you might not be able to tell me the film’s plot, but there’s a[…]

04/08/2026

Nothing builds presentation confidence quite like seeing other people’s presentation disasters… and having Spotlight 2 in your hand. 😏

Proud to see our latest work for Logitech featured in Campaign Brief.

“Ditch the Jitters, Own the Spotlight” is an OOH campaign designed to help professionals leave presentation nerves at the elevator and step into the spotlight with confidence. 🌟

Read more via Campaign Brief. 🔗

Logitech ANZ and its creative PR agency partner, UMM, have launched a new out-of-home (OOH) campaign for the recently launched Spotlight 2 presenter remote, titled "Ditch the Jitters, Own the Spotlight".   The campaign leans into a universal truth, that everyone has a presentation horror story, and...

30/07/2026

Don Draper once argued that advertising only works if you believe it works.

PR has lived with that same challenge for decades. It’s always been valuable, but notoriously difficult to prove. 🤔

Until now.

Our latest blog explores how AI is changing the way authority is built, measured and rewarded, and why PR may have just entered its most measurable era yet. ⚡️

Author: Ed Owen, PR Account Director at UMM I’m re-watching Mad Men, and there’s a moment that’s stuck with me. Don Draper, sat in a presentation and facing an unconvinced client, does something bold. Given the opportunity to fight for advertising’s worth – his bread and butter, no less .....

30/07/2026

Don Draper once argued that advertising only works if you believe it works.

PR has lived with that same challenge for decades. It’s always been valuable, but notoriously difficult to prove. 🤔

Until now.

Our latest blog explores how AI is changing the way authority is built, measured and rewarded, and why PR may have just entered its most measurable era yet. ⚡️

Author: Ed Owen, PR Account Director at UMM I’m re-watching Mad Men, and there’s a moment that’s stuck with me. Don Draper, sat in a presentation and facing an unconvinced client, does something…

29/07/2026

Productivity that packs light. 🌟

Logitech's Mobi Fold has landed in the spotlight, with 7NEWS Australia showcasing the travel-friendly mouse that's redefining productivity on the go. ✈️

Read more via 7NEWS Australia. 🔗

It’s perfect for working on the move.

16/07/2026

Your super could be more exposed to AI than you realise. 🤖

Wealth Within’s Chief Investment Analyst, Dale Gillham, spoke to Guardian Australia about the risks posed by AI and the concentration of big tech stocks in Australian super funds, and why transparency matters.

Read more via Guardian Australia. 🔗

Tech and AI stocks now make up as much as 12% of most balanced superannuation funds, experts say

13/07/2026

Ever found yourself staring into the snack cupboard at 3 PM? Same. 🍫

From pistachio everything to packaging that doubles as desk decor, Gen Z snack culture runs deeper than a craving. Our latest blog breaks down what's driving it, and how influencer marketing, brand collabs and social-first PR are keeping FMCG brands in the mix. 🍿

Author: Jasmine Siljic, PR Account Manager at UMM Stomach grumbling. Eyes twitching. Focus diminishing. Would you guess the time? It’s 3pm, of course. Rue the 3pm office slump. The only cure? A snack. How many? Well, I believe everyone should live by the motto, “treat yourself” (and it doesn.....

10/07/2026

Working from home shouldn't mean working through discomfort. 💻

We've loved partnering with creators like to show how Logitech products fit seamlessly into everyday work life. With the LIFT Mouse and Wave Keys, comfort is built into every workday. 🙌

Your wrists will thank you. 🤝

06/07/2026

Finally, a mouse built for life beyond the desk. 🤩

Logitech's new Mobi Fold combines portability and productivity in one compact package, proving serious productivity doesn't need to take up much space. ⚡️

Read more via What She Just Said. 🔗

Logitech has released its slim, travel-friendly Mobi Fold, a foldable wireless mouse designed for people on the move.