Volt Lab

05/10/2021

While there has been a gradual shift and uptake to cloud, recent periods have shown that demand and opportunities for cloud solutions sales are increasing more rapidly.

Now heading toward a post-pandemic world, the impact of COVID-19 and the transformation of the workplace has resulted in global IT decision-makers accelerating a cloud migration.

However, it can be a challenge for cloud solutions providers to engage prospective end user customers for a cloud migration journey.

Selling certain services upfront as part of a sales strategy to upsell cloud solutions over time will make all the difference.

Discover more >>>

Cloud solutions sales opportunities are increasing. Here's how to leverage high-value, low-impact services to accelerate sales.

27/09/2021

MDF represents a meaningful resource in increasing or accelerating a Channel Partner’s sales and marketing efforts. However, accessing MDF isn’t easy.

While each vendor's Channel Program will have different processes and criteria for accessing MDF, there are a range of activities each Partner should be focused on.

Here are eight important tips to help you access more MDF from your vendors to spark growth.

Here are 10 tips to help you access Market Development Funds (MDF) from your vendor partners to help you spark growth for your business.

16/09/2021

While there has been a gradual shift and uptake to cloud, recent periods have shown that demand and opportunities for cloud solutions sales are rapidly increasing.

However, it can be a challenge for cloud solutions providers to engage prospective customers for a cloud migration journey.

Discover how high-value, low-impact cloud services can accelerate cloud solutions sales.

https://thevoltlab.com/accelerate-your-cloud-solutions-sales/

13/09/2021

Attracting and retaining ideal fit channel partners unlocks the success of your channel program. But, if you want your channel sales to skyrocket, enabling your partners to perform their best is the surest way to success. This fact is particularly relevant when it comes to marketing.

Find out how channel partner marketing enablement can accelerate your channel sales. >>>

https://thevoltlab.com/channel-partner-marketing-enablement/

06/09/2021

Technology company leadership teams are navigating uncharted territory in 2021/2022 and need to consider specific strategies to spark growth.

Discover emerging opportunities according to CIOs and IT decision makers, and find out how business leaders are investing in growth.

Download our free whitepaper today!

Our free whitepaper "Growth Strategies Technology Companies Can't Afford to Miss in 2021/2022" outlines the strategies you need to spark growth.

11/03/2021

A strategic question in any business is how to spark growth. The long-term viability and agility of a business depends on it.

But first, what do we mean by "spark growth"?

Let's pull it apart. >>>

https://thevoltlab.com/spark-growth/

04/03/2021

Achieving a measurable impact with marketing and lead generation efforts is critical to spark growth. But what does “measurable impact” mean? Let’s dive in. >>>

https://thevoltlab.com/what-is-measurable-impact/

26/02/2021

Here at Volt Lab, we describe ourselves as a plug-in strategic partner who delivers a measurable impact to spark growth.

But what does “plug-in strategic partner” even mean?

Let’s pull it apart >>>

https://thevoltlab.com/plug-in-strategic-partner/

03/12/2020

Regional Marketing Leaders responsible for the local operations of global vendors face multiple challenges.

When it comes to practical lead generation capability, country teams are often faced with limited resources, database challenges and the limited impact of global campaigns, not to mention the competing priorities when it comes to selling in a channel.

In this free whitepaper "The Top 5 Lead Gen Challenges Regional Marketing Leaders Face", you'll find:

- key lead gen blockers that are holding your regional marketing efforts back
- solutions to overcome these blockers, and
- how to shift toward an evidence-based and insights-fuelled approach.

Download today >>>

Regional Marketing Leaders of global vendors face multiple lead gen challenges in their region. Download our whitepaper today for practical solutions.

01/12/2020

When it comes to sparking growth, some lead generation and marketing activities deliver immediate results, while others take longer but may have a larger net impact.

From value proposition, Go-to-Market strategy, new market entry and content-led inbound campaigns right through to optimising content for search engines, it’s critical to think about each move you make based on the extent of its reach and the time it takes to make a measurable impact for the business.

How long will it take for each activity to make an impact?

Discover more>>>

https://thevoltlab.com/time-to-impact/