24/02/2026
Today is 11 years since I left the corporate world, leaving the world of comfort, regularity and stability… but very clearly looking towards the opposite with excitement.
I took a moment this morning in amongst our regular morning chaos with the girls, to reflect. I have lovely memories of working with hundreds of wonderful humans. People who also took the leap and trusted not only themselves in business but also in me to help them bring their branding to life. I’ve worked on such a huge range of branding, from national events, photo shoots, magazines, packaging, websites and everything that goes in between.
If I’m honest with myself, my favourite part isn’t the actual designing itself, obviously something I do enjoy but it’s the relationships that form around the process. It’s like a get a sneak peek behind the scenes of the business I work with. I have always said, I aim to feel like the extension of your business.
I also took the opportunity to reflect on the people that I have worked along side of over the years. Not only has that given our clients the opportunity to see different points of view in their branding, but also on a personal note, it’s given me the opportunity to take maternity leave (who would have thought as a business owner), a gift of time that I’m truely thankful for.
Anyway, on that note, here’s a very unglamorous photo of me at my desk, I’ve lost count of the number of desks, cafes, client offices and dining tables I have worked at, but I wouldn’t have it any other way….
Here’s to another 11years!