JOY. Joy is an independent full-service marketing agency and consultancy, focused on driving exponential growth for our clients. We love what we do.

We answer to our clients, not a holding company,
We're big enough to have senior resources,
We're small enough to offer senior partnerships,
We live, and die, on the quality, freshness and creativity of our thinking.

70 media partners. One room. One big moment - to share the evolution of JOY: The Growth Acceleration Agency.Our vision, ...
27/03/2026

70 media partners. One room. One big moment - to share the evolution of JOY: The Growth Acceleration Agency.
Our vision, our work, and everything we're building across brand, creative, media, data, tech, and content.

The response reminded us why we do what we do - and who we do it with.

The market is ready for something different. An agency that doesn't just optimise channels, but orchestrates growth systems. That helps ambitious brands unlock real advantage in a complex, fast-moving world.

Here's to growth, accelerated.

26/03/2026

We celebrated St Patrick’s Day the best way we know how 🍀

Thanks to our friends at for bringing the bar to the office, the afternoon was buzzing with good vibes and Irish-themed drinks.

A perfect reminder that a little luck (and a lot of JOY) goes a long way!

13/03/2026

Together with our partners at The Smith Family, we’re proud to bring to life a campaign shining a light on the real impact poverty has on children’s education.

With cost of living pressures reshaping the donation landscape and competition for every dollar intensifying, our challenge was clear: create outsized influence with a focused budget.

We built a purpose-led content partnership with The Australian, leveraging its editorial credibility, harnessing well loved talent to capture attention and emotion, and reaching affluent audiences at meaningful scale.

The campaign brings the barriers to education into sharp focus through powerful, real stories, encouraging Australians to pause, reflect and take action so every child has the opportunity to reach their full potential.

Read the full story here: https://www.theaustralian.com.au/sponsored/39d49f26ddb6884e0106f11b5526104b/how-these-two-sisters-turned-adversity-into-achievement/

As International Women’s Day approaches this weekend, we came together as an agency to celebrate the incredible women of...
06/03/2026

As International Women’s Day approaches this weekend, we came together as an agency to celebrate the incredible women of JOY—and beyond! We were inspired by Philippa Moig, CEO of UnLtd, who shared her journey, the mentors who shaped her, and candid insights on navigating imposter syndrome in professional life. Her Q&A offered powerful reflections on the value of mentorship, supporting one another, and creating opportunities for women to thrive in business.

In the spirit of empowering women at JOY, we’re excited to launch AccelerateHER, our new mentorship program designed to accelerate the growth of female talent, strengthen leadership readiness, and build cross-discipline capability across the agency.

Here’s to celebrating women, supporting one another, and creating more opportunities for growth—today, tomorrow, and every day!

JOY is growing. Following a wave of new client wins, we’ve expanded the team to strengthen our product and performance c...
03/03/2026

JOY is growing.
 
Following a wave of new client wins, we’ve expanded the team to strengthen our product and performance capabilities.
 
Please welcome our newest starters: Michael Liow, Activation Director; Will Clayden, Activation Partner; Vaidehi Gokhale, Activation Coordinator; Amisha Piplani, Activation Coordinator; Jakob Waitai, Activation Manager; Charlie Burgess-Hoar, Activation Coordinator; Rebecca Odell, Activation Coordinator; Maddie Corrigan, Business Director; and Eric Alvarez, Activation Executive.
 
Each has been brought in with intention - deepening our expertise, sharpening our thinking and increasing the impact we can deliver across strategy, creative and media.
 
Growth for us, is about building the right team to support ambitious brands.
 
Positioned for what’s next.

27/02/2026

The JOY team came together ahead of the Mardi Gras weekend to celebrate and honour the LGBTQIA+ community 🌈
�We’re proud to create a space where everyone can be themselves, both in and out of the office.

From colourful celebrations to laughter, music, and connection, it was a joyful reminder that inclusion isn’t just for one day, it’s part of everything we do.

Wishing everyone a happy Mardi Gras and a safe, fun-filled weekend! 🎉

Another AO partnership under the belt! Year six with Chubb at the Australian Open and it just keeps getting better. This...
13/02/2026

Another AO partnership under the belt!

Year six with Chubb at the Australian Open and it just keeps getting better. This year we rolled out a new trophy montage integration alongside the launch of Chubb’s latest brand campaign, marking their first year as the Official Trophy Insurance Partner of the tournament.

Led by the line, “When It Means More, Insure It With Chubb,” the work reinforced their premium positioning across broadcast and digital, showing up in ways that felt integrated, impactful and right at home on the AO stage.

We were lucky enough to be there in person to soak up the atmosphere and see the Chubb Club activation up close!

Huge congratulations on a fantastic tournament

Last Friday, our team had the joy of spending the day with Our Big Kitchen, helping prepare meals for people in need. Ea...
11/02/2026

Last Friday, our team had the joy of spending the day with Our Big Kitchen, helping prepare meals for people in need.

Each week, OBK preparers and distributes 10,000+ meals to charities, shelters, crisis centres and families in need. With demand rising, that number keeps growing. What makes OBK so special is that every meal is made by volunteers, bringing people together from all walks of like to cook with purpose and compassion.

Spending the day in the kitchen, working together toward a shared purpose, was a powerful reminder that small actions create a real impact.

A huge thank you to for the incredible work you do and for welcoming us so warmly!

If you or your team are looking for a hands on way to give back, we can't recommend OBK enough. Reach out to their team to organise a voluneer day - it's impact you can see (and feel).

30/07/2025

Together with our client partners at AMP we are proud to launch their new app AMP Bank GO with a new brand campaign. The campaign shines a spotlight on Australia’s 2.4 million solopreneurs, side‑hustlers, and micro‑teams (up to 4 people) that make up 88.5% of businesses, by celebrating their hustle and resilience—and championing AMP Bank GO, a mobile‑first banking app built to move as fast as they do. 
 

🎥 Shout out to the legend and team at who helped bring this to life. 
📸 

15/07/2025

Creativity is our edge - and sometimes, that looks like clay, colour and Christmas in July.
 

Influencer marketing: From teeth whitening and protein bars to beauty products and endless discount codes. But despite t...
12/05/2022

Influencer marketing: From teeth whitening and protein bars to beauty products and endless discount codes. But despite these initial preconceptions, the influencer model is simply rooted in a belief that authentic relationships drive preference and genuinely engaging content inspires action.

Last week some of our resident influencer experts headed out to the Channel 9 HQ for the 'Under the Influence' seminar, hearing from industry leaders on how brands have cracked the code by creating authentic connection.

Address

Level 2 Tablet House, 29 Refinery Drive
Sydney, NSW
2009

Opening Hours

Monday 8:30am - 5:30pm
Tuesday 8:30am - 5:30pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm

Telephone

+61283242900

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