Flint & Spark - Entrepreneurial Marketing

19/07/2021

𝗜𝘀 𝘆𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲/𝗮𝗽𝗽 𝘂𝗽 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲?

With more and more people turning online to discover, learn, research, validate and purchase - it's crucial to make sure your digital assets (web/app) are helping them hear the right story (yours) and choose the right products/services (yours of course ;).

If you're not sure that's the case, or simply looking for ways to enhance these assets - let us help you with our FREE review.

We will look at them from a customer point of view, share our insights with you, and give you some pointers for optimisation.

All you have to do is fill out this short form -
https://forms.gle/mGn6bmPVTffPNQ8n7

14/07/2021

So thanks to Gladys, this is back on.

𝗧𝗟;𝗗𝗥 – 𝗖𝗢𝗩𝗜𝗗-𝘀𝗮𝗳𝗲 𝗙𝗥𝗘𝗘 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝘀𝘀𝗶𝘀𝘁𝗮𝗻𝗰𝗲 𝗳𝗼𝗿 𝘀𝘁𝗮𝗿𝘁𝘂𝗽𝘀!

With everyone in Sydney back in lockdown, our free office hours are making a comeback in an effort to help the community with the one thing we know how to do best – marketing!

Our “office” is open to the startup ecosystem, and the calls can be done in the comfort of your own zoom. If you're a startup founder who's uncertain on how to handle your marketing front right now, need marketing advice or simply need to brainstorm some ideas - we're here for you!

Lock in your time slot here: https://bit.ly/2Qv38ox

See you soon!

18/02/2021

While international travel is still restricted, we took a trip today down the Yellow Brick WORDS (UX writing) and made it all the way to the Emerald City (the perfect user experience).

Thanks to all Stone & Chalk residents who took this journey with us, hopefully you enjoyed the ride and also picked up a few tips on the way!

11/02/2021

Getting ready for next week, where we are going to take some of Stone & Chalk residents down the "Yellow Brick WORDS" in our new talk about UX writing and the power of words.
It seems like Toto is already on board ;)

03/02/2021

NOTHING!
If you followed our social media channels lately – this is probably what you saw. Nothing!

We could say we were very busy and that school holiday was a bit of a juggle (and lots of fun).
But the truth is, that after a year in which EVERYTHING has happened we just needed a bit of NOTHING.

The good news is we're now back at full swing and with exciting plans up our sleeves, ready to take on ANYTHING (we're good at) - speaking, consulting, strategising, brainstorming, copy-writing, branding and everything in between.

We're even planning on leaving the comfort of our Zoom and head down to the city (crazy us, we know).

2021 – here we come!

(In the picture - Just another day (out of) the office)

24/08/2020

Working with the residents of Stone & Chalk to refine their pitch decks as part of their capital raising journey has reminded us of this old, yet ever so relevant, blog post.
While some people are born with it, pitching is an acquired skill and it's one worth learning if you want to get funded.
Read, learn, refine and if you have any questions - contact us!

What are the metrics investors are looking for in your pitch when making an investment decision? Learn how to score your startup pitch with some expert tips

24/07/2020

We'll just leave it here...

Big companies are working with smaller marketing agencies. Right now. On an increasing basis. In fact, in a lot of cases, they’re seeking them out. Why?

29/06/2020

The power of Category Design for entrepreneurs:

Why entrepreneurs should look at Category Design as a way to build a successful business by creating and monetizing new markets in a noisy world.and wha the impacon it can hav on their bustartup.

17/06/2020

To build or not to build your own category?

You probably heard about category design but how can you tell if it's the right strategy for your startup? Four signs to look for.

10/06/2020

If you were ever struggling with explaining your business, convincing investors that you're different from the alternative solutions or simply looking for ways to play bigger, this post about category design is just for you:

Entrepreneurship and innovation go hand in hand with category design. In this article we will explore why and how categories contribute to startups' success.

26/05/2020

In case you missed it - a recording of the panel from last week where we talked about the COVID Customer Journey with Ben Smit (Teamgage), Neil Luo (Airwallex), William Wang (Growth Labz) and Gemma Cosgriff (Stone & Chalk).

And if you want to talk to us about your specific customer Journey - our free CORONA AID office hours are still on - book yours here: https://bit.ly/34zP7vE