Bashful

Bashful Bashful is a creative and strategic agency specialising in advertising, content & design. We offer

17/12/2025

Big looks. Big launches. Big year.

Shoutout to the brands who came to create:
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2026? Big things brewing. Slide into our DMs and lets chat

27/11/2025

The Carry All Collection For

Life doesn’t fit neatly into a 9–5 — and neither should your bag.
Built to move with you, from first light to last call.

19/10/2023

No matter where you are in Australia, there’s always Liquorland nearby with a great range of products at a price you’ll love. So as Liquorland celebrated the refurbishment and rebranding of their stores, we launched a national campaign to remind Aussies that no matter their reason to say ‘Cheers!’, Liquorland will bring the drinks. Through a series of feel-good, special-ish moments, we told a story of Liquorland’s scale, convenience, range and value.

Thank you to Jack Naylor, Collider, Ben Sullivan, Laura James, Matt Fezza, ARC EDIT, Sonar Music & SmithSt.

OPSM.Why OPSM.Director:  Photographer:  Makeup:  Hair:  Stylist:  Editor:  Colourist & Online: .andrews.studio Sound:  P...
13/10/2023

OPSM.
Why OPSM.
Director: Photographer: Makeup:
Hair:
Stylist:
Editor:
Colourist & Online: .andrews.studio
Sound:
Producer:

OPSM.Why OPSM.Director:  Photographer:  Makeup:  Hair:  Stylist:  Editor:  Colourist & Online: .andrews.studio Sound:  P...
13/10/2023

OPSM.
Why OPSM.
Director: Photographer: Makeup:
Hair:
Stylist:
Editor:
Colourist & Online: .andrews.studio
Sound:
Producer:

13/10/2023

OPSM have been caring for the eyes of Australians and New Zealanders since 1932. To recognise and celebrate their dedication to eye health, eye care and eye style, we developed a bold and exciting new brand platform, "All About Your Eyes." Bashful brought this concept to life, with a suite of online films and digital assets that focus on what's most truly important - the eyes. We shot stills in Sydney, and captured their creative campaign at the new Melbourne flagship store, with real OPSM staff.

Big thanks to oliverroseimage, Hugh Stewart, Nadine Monley, Adam Dyer, Natalie Petrevski, Mark Alchin, Nicholas Andrews,
Sonar Music and SUNDAY SERVICE AGENCY

29/09/2023

There are 96 First Choice Liquor Markets nationally, but only 18% of Aussies have heard of them. We needed to introduce customers to the brand and give them a memorable reason to drive past their local bottle shop and head out to one of their warehouse stores instead. Brought to life with real team members, this campaign proves that they work harder to be customers First Choice, by always offering great value, a huge range and expert advice.

Thanks to the incredible work of Smith St., Aimée-Lee (Curran) Xu Hsien, The Producers, The Editors, Jem Cresswell & Sonar Music

Laser Clinics are always looking to bring in new customers to trial one of their industry leading products. They know th...
29/11/2022

Laser Clinics are always looking to bring in new customers to trial one of their industry leading products. They know that with their philosophy of tailored beauty treatments a new customer can become a customer for life.

We developed their largest ever customer acquisition activation, BeautyFest, Australia's biggest beauty giveaway, offering tens of thousands of free and discounted treatments to winners who shook our virtual magic 8 ball.

Address

110-114 Brougham Street, Potts Point
Sydney, NSW
2010

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm

Telephone

+61292800808

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