Jayne Tancred Marketing

Jayne Tancred Marketing Tips and ideas to ENERGISE your natural health marketing!
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I’m a marketing consultant, copywriter and business coach specialising in natural health, with qualifications in naturopathy, herbalism, nutrition and energetic healing, and more than 30 years experience in the complementary medicines industry.

17/07/2026

Months ago, I took you behind the scenes of my brand refresh… and then I went quiet about it.

That’s because the deeper I got into the project, the clearer my vision became about where I want my business to go next – and after nearly 18 years in business, I’m not going to embark on any transformation like that without investing time in some deep strategic thinking.

Little hints of my new branding have made their way onto social media in the ensuing months because I couldn’t hold myself back from using them. But now it’s officially time for the big reveal in all its glory, because my new website is finally live!

Here’s a quick tour, but I’d love you to check it out for yourself too! Visit the link in the comment, then come back and let me know what catches your eye first.

And if you want to see where we started, head to my profile and scroll back to find Parts 1 and 2 of the Brand Refresh Diaries. It’s a big shift, and I couldn’t be happier!

(PS: Huge hat tip and deep thanks to Catie from Cedar June Studio for being such a fabulous thinking partner, visual brand strategist and brand illustrator - you should totally follow her on instagram!)

09/07/2026

What does a 🌈 double rainbow 🌈 represent when it comes to marketing your health and wellness biz? For starters… 🌟Twice as many pots of gold heading your way. 🌦️ Light and clarity emerging from the clouds. 😇 And the the halo effect that surrounds you when you show up intentionally for your clients and business.

25/06/2026

I’ve been frustratedly stuck between old and new versions of my brand and my business for months, impatient to leave stuff I’ve outgrown behind and to open the doors to my new era. If you can relate to that frustration, here’s a pep talk for both of us, and a reminder that the hard work you’ve been putting in will all pay off - even if the changes aren’t visible to the outside world yet. Wish me luck as I tick the last few things off my “Publish new website” to-do list! I can’t wait to share all my new marketing coaching, marketing consulting and copywriting offers with you next week (all specially designed for health and wellness businesses of course!) and to share my beautiful new branding from Catie Catie | brand pivots with personality too. (I’m more than a little bit obsessed with it). Here’s to me finding the patience to stay on task@for just a few more days 🤣

01/06/2026

Teaching natural health practitioners how to market their businesses is one of my favourite things to do - and even more so when we get to do it face to face as well as online. Huge thanks to for inviting me to teach my Social Media Basics for Natural Health Practitioners workshop yesterday. It was an honour to spend the day with you all, and you’ve inspired me greatly with all your ideas and enthusiasm 🙏😍.

A rainy Sunday feels like the perfect time to put the finishing touches on my Social Media Basics for Practitioners work...
24/05/2026

A rainy Sunday feels like the perfect time to put the finishing touches on my Social Media Basics for Practitioners workshop slides, which I’ll be presenting for the wonderful members of next weekend 👣

We’ll be chatting about some of the most important things for health practitioners to think about when it comes to their social media — including how to talk about your work in everyday language with clarity, empathy and energy, how hands-on practitioners like reflexologists can start reaching more people in their local area, and how to feel more confident in the way you show up online.

We’re also going to explore which flower essences can help support confidence and visibility, and there’ll even be a guided meditation to help attendees get clear about the energy they want to share when they connect with their folk online 💚 If you’re coming along, I can’t wait to see you there! 🥳

A rare Saturday afternoon at my desk, polishing up the slides for my Social Media Basics for Practitioners workshop, whi...
21/02/2026

A rare Saturday afternoon at my desk, polishing up the slides for my Social Media Basics for Practitioners workshop, which I'm presenting for the wonderful members of the Australian Reiki Connection Inc. tomorrow.

We'll be chatting about setting realistic goals for your social media marketing, how to talk about Reiki in everyday language, and how to bring clarity, empathy and energy to your posts - and much, much more.

It'll be my first workshop of the year, and I'm excited to get back into it, so can't wait! 💃🏻

A few people have asked to see what the post ideas inside my Natural Health Social Media Calendar actually look like - s...
06/02/2026

A few people have asked to see what the post ideas inside my Natural Health Social Media Calendar actually look like - so here are some real examples.

Inside you’ll find 365 strategically crafted post prompts designed to help you:
• Get seen and remembered
• Build trust and connection with your audience
• Confidently invite people to take the next step (without feeling sales-y 😉)

My goal is to give you an abundance of ideas for marketing your health or wellness business, so you’re never staring at a blank screen wondering what to post next.

If you want social media to feel more intentional and less heavy this year, you can learn more about the calendar at the link in the comments.

The special $27 New Year price is only available for a little while longer 💚

Suddenly it's February! Here are the key health dates to consider creating content about as you market your health and w...
02/02/2026

Suddenly it's February! Here are the key health dates to consider creating content about as you market your health and wellness business this month - including a content idea for each of them to inspire your creativity! (PS: if having prompt ideas and advance notice of health promo dates like these is helpful for your content planning, you'll love my Natural Health Social Media Calendar 📅 - learn more at the link in the comments).

I am so deeply saddened by the tragic events in Bondi, and am heartbroken that such a beautiful community has lost so ma...
15/12/2025

I am so deeply saddened by the tragic events in Bondi, and am heartbroken that such a beautiful community has lost so many wonderful people who had so much to give. May their memory be a blessing to their loved ones.

A few people have said to me today, "I'd like to say something to my community, but I don't know what to say". If that's you, I hope these tips help.

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