The Signal Box • Advertising & Production

The Signal Box • Advertising & Production Creative partner to global brands, emerging business, and not-for-profits. Power of three. What seemed a curious grouping then, now seems like fate.

In 2017, a law student and expectant dad, a technologist-pastor to be, and a classics bibliophile all walked into a bar... 🙂 No, they were all busy making their mark in the media world when they met and forged the most unlikely of trios. Ben, Josh and Adam formed The Signal Box Pty Ltd, and their diverse backgrounds meant that by engaging them – you could harness the power of so much more. Today

, with an expanded team and comprehensive in-house facilities, they produce top flight STRATEGY, CREATIVE, and PRODUCTION that builds on the multidisciplinary ethos that brought them together.

Behind the Scenes of our latest TVC Shoot! From Creative Director Benjamin Pietor and Senior Producer Adam Roberts, The ...
31/05/2023

Behind the Scenes of our latest TVC Shoot! From Creative Director Benjamin Pietor and Senior Producer Adam Roberts, The Signal Box lead the creation of a new campaign across strategy, creative, production, post, and distribution.After scouring Greater Sydney, the team found an ideal location in Sydneys’ North West. Despite the 38C heat, our agile crew kept it cool, calm, and collected.
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www.thesignalbox.com.au

🚀Take a look around! Beautiful Berry Springs, Northern Territory. 🥭🥭🥭 Moments away from the Mango Picker catching the fr...
25/10/2019

🚀Take a look around! Beautiful Berry Springs, Northern Territory. 🥭🥭🥭 Moments away from the Mango Picker catching the fruit. 😎

24/10/2019

Watch out! The Mango Wrangler is about 😎
👉 Awesome shoot with Red Rich Fruits up in the Northern Territory. We're looking forward to editing this fresh fruit story together. 🥭

03/09/2019

Take a look around! The beautiful olive groves of Cobram Estate Extra Virgin Olive Oil. In 360 ! Look up, down, and all the way around.
#360

22/08/2019

‼️ 360 👉 VR Video increases advertising conversions by up to 410% 🚀according to a study from MniVirt ( 🔗 in comments).
🎥 The Signal Box partnered with Cobram Estate Extra Virgin Olive Oil to create an immersive virtual tour of their olives groves. From tree to table.
The result?
👉Over 2,600,000 people reached.
Take a look at the teaser below.
See the full case study here: www.thesignalbox.com.au/signalbox-cases/cobram-estate/
🌍 Please share the video experience with friends, family, and colleagues on social media tagging
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Agency: The Signal Box
Client: Cobram Estate
Creative Director: Benjamin Pietor
Executive Producer: Adam Roberts
VR Production: Josh Wyatt and Bin Li
Drone: Flying Dragon Cinematography
Editors: Benjamin Pietor, Bin Li
Visual Effects: Josh Wyatt
Audio Post: Uncanny Valley

14/08/2019

📍 Lithgow, NEW SOUTH WALES
👣 The Signal Box partnered with UnitingCare Lithgow to create a mini documentary on the services they provide.
🏃‍♂️ UnitingCare Lithgow offer so much value for their clients. In a single day, we captured over 10 activities run by UnitingCare: from arts & craft, to homecare visits, train rides, music classes, massages, and café visits.
🏨 We highlighted authentic stories as UnitingCare Lithgow seek to build new facilities to keep up with the demand of their service.
👉 Big thanks to Jodie, Josh, Sue, Matt, and the whole team for having us with you for the day!

In April 2019, Red Rich Fruits partnered with The Signal Box to create a national video. This video will feature in the...
07/08/2019

In April 2019, Red Rich Fruits partnered with The Signal Box to create a national video. This video will feature in their new cold storage facility in Coldstream, Victoria.
👉 This project is unique because it requires content captured across 4x states in Australia! Victoria, NSW, Queensland, and Northern Territory... just check out the shooting schedule below!
🎥 #1 (In Post-Production)
📍 Coldstream, Wandin North, Wandin East, VIC
🗓 9th - 12th April, 2019
🍎 Apples, Cider, Event Spaces, Napoleon Family, Farmers
🎥 #2 (In Post-Production)
📍Gayndah, QLD
🗓 16th - 17th April, 2019
🍊Citrus: Mandarins, Lemons, Packing Facility
🎥 #3 (Next Production)
📍Eastern Creek, NSW
🗓 September, 2019
📦 National Sorting Facility
🎥 #4 (Pre-production)
📍Darwin, N.T.
🗓 October, 2019
🥭 Mangos, Mangos, Mangos! (Josh’s favourite fruit)
🎥 #5 (Pre-production)
📍Coldstream, VIC
🗓 December, 2019
🥶 The NEWLY COMPLETED Cold Storage Facility!
We'll keep you posted as it takes shape!
Agency: The Signal Box
Client: Red Rich Fruits
Director: Benjamin Pietor
Producer: Adam Roberts
Production: Joshua Wyatt

01/08/2019

📍 Cookoothama NSW
🎥 Red Island Extra Virgin Olive Oil
The Signal Box partnered with Red Island Extra Virgin Olive Oil to capture the beauty of their groves and the true-blue stories of the Red Island olive grove farmers.
👉 Meet George and his family
A stickler for quality George, his wife Jess and their daughter Matilda, live on a property in the Riverina, home to over 80,000 olive trees.
🚙 When arriving at Cookoothama, George was so hospitable to the entire team.
‍🌳George is an Aussie farmer, not a presenter, so he was a little nervous about the cameras to say the least. But after we spent the morning chatting, breaking the ice, we were able to unearth his true-blue colours (and he secretly quite enjoyed it).
🎊The result? His genuine Aussie spirit shone through on screen.
Agency: The Signal Box
Client: Tarynn Barrie at Boundary Bend
Producer: Adam Roberts
DOP: Josh Wyatt

👉 We understand the frustration... talking to a different person each time, and waiting needlessly for replies.⠀⠀👋 Meet ...
01/08/2019

👉 We understand the frustration... talking to a different person each time, and waiting needlessly for replies.⠀⠀
👋 Meet Adam (looking “candid" off screen-left below). Adam is co-owner of The Signal Box and is your dedicated single point of contact.⠀⠀
At The Signal Box, being dedicated means great communication. ⠀⠀..That means when you call, he’ll pick up 😲 (don’t be shocked). When you email, his response will be moments away. When you have questions or calamities, he is here to answer, listen, respond, and deliver.⠀⠀
Save Adam’s contact details to your phone so you know who to call when that deadline shifts. 🏋️⠀
___⠀
Adam Roberts (Nickname: The One Who Never Sleeps)⠀
Account Manager⠀
0430 034 234⠀
[email protected]

👉You're not just a number.⠀⠀👣We love getting to know our clients personally to really get to the heart of their brand st...
01/08/2019

👉You're not just a number.⠀⠀
👣We love getting to know our clients personally to really get to the heart of their brand story.⠀⠀
📷: Ben with Mic from , 📍 .

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Studio 6, 46 Balfour Street Chippendale
Sydney, NSW
2008

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