09/04/2020
In this massively uncertain and unknown environment Francis Coady, GM of Havas Sports & Entertainment talks about the power of meaningful partnerships during this difficult time:
Right now, the best companies are forgetting about what they're known for, and becoming what they're needed for. Luxury perfume and alcohol companies producing hand sanitiser. Clothing companies manufacturing medical gowns. And entertainers connecting with audiences, remotely. More brand should foll...