18/08/2026
Your monthly franchise marketing fee is likely being wasted.
It is just another monthly subscription. Most dealership pool builders pay head office to run generic ads that do absolutely nothing for their local pipeline. While you are questioning where your next job is coming from, your brand budget is being spent on national "awareness" campaigns that do not convert. It is time to stop being dependent on head office and start running campaigns built specifically for your local area.
Watch this before you pay your next monthly marketing invoice π