13/06/2026
Today marks the final day of RSV Awareness Week.
While RSV is often thought of as a childhood illness, it can also have a serious impact on older Australians and those living with chronic respiratory conditions.
As Mark Brooke, CEO of Lung Foundation Australia, said:
"We regularly hear from older Australians whose lives are disrupted after a severe RSV infection, particularly those already managing conditions like COPD or asthma."
At Cube, we're proud to support campaigns that help shine a light on under-recognised health issues, amplify lived experience and encourage informed health conversations.
Because every health statistic represents a real person and a real life.