KlewdUp

KlewdUp is a digital marketing and customer growth consultancy, serving boutique and leading clients

From start-ups to established retail and government agencies, we partner with you to provide a targeted strategy that will grow your customer base and help you reach your marketing goals.

23/05/2025

And we’re back with our Friday eCom tips!
Testing customer reviews and testimonials in your Social Ads 🌟🌟🌟🌟🌟
While most brands are perfecting product shots and writing compelling copy, trust beats polish every time. Consumers trust peer recommendations 92% more than “normal / polished” advertising.

When someone sees “This changed my morning routine!” from someone in their city, it hits different than your best ad copy.

1. Social proof drives conversions - data from review vendors like Yotpo shows eCommerce brands see 35-50% higher conversion rates when user-generated content appears in their ad creative. Reviews answer the questions your prospects are already asking.

2. META’s algorithm loves engagement - META’s algorithm rewards content that sparks comments and shares. Real customer stories naturally generate more meaningful interactions than product-focused content alone.

3. Cost efficiency improves. User-generated content often outperforms expensive studio photography at a fraction of the cost. Your customers are creating your best creative assets for free.

As part of the shift to testing creatives over new audience strategies becomes more prevalent testing reviews in your next round of ads could be your next winner!

10/11/2021

Great to partner with Scott Goodman and the team at Okendo and achieve certified partner status. Thanks for the great coffee keep cup and t-shirt as well 😉

02/11/2021

We're officially into peak retail season with (9th Nov), (11th Nov) and the behemoth weekend (26th Nov - 29th Nov) nearly here. Wishing all retailers a successful retail sale period!

Klaviyo Emarsys Google Yotpo dotdigital Facebook Instagram

28/10/2021

Great to be working with Thread Harvest and Parramatta Mission on scaling ReInspired Threads. A fantastic initiative giving clothes a second chance. Read more about the partnership in creating a sustainable fashion platform here > https://buff.ly/3nCUrZ8

21/10/2021

With just over a week till Halloween 🕸️... it's a great time to test an offer via email marketing or SMS. Send a targeted offer to your subscribers and increase engagement with a "scratch and win" or mystery sale or trick or treat discount code at checkout. And don't forget to target the offer based on their purchase history.

19/10/2021

Great to partner with John Chao and the team at Segments by Tresl to offer our Shopify Plus clients enterprise level eCom analytics at scale. Segments is a must have app for any Shopify Plus store wanting to segment their database and get more granular with data.

14/10/2021

Congratulations to Tyler Martin on launching the hugely successful and tasty range of drinks - . Have an awesome summer without the regret.

11/10/2021

Excited to launch our new branding and our new website. Thanks to the incredible Jaz Lynch for the amazing work on our new brand. You are a genius!

Check out more of Jaz's work here: https://jazlynch.com/

12/02/2020

The world produces almost 20,000 single-use plastic bottles every second. According to reports from volunteers, one in ten items found on Clean Up Australia Day is a beverage container.

To help turn the tide, KlewdUp is working with the team at Clean Up Australia to drive awareness through digital channels.

To get involved in Clean Up Australia Day: Create a Clean Up or Join a Clean Up in your local area on March 1.

For corporates - Create a Business Clean Up Day as a great team bonding exercise!

http://bit.ly/CleanUpOz

to Clean Up this March

How are you going to Step Up? Will you sign up for Clean Up Australia Day on Sun 1 March or make a donation to help Clean Up Australia, everyday?

24/06/2018

Thrilled to have launched the official KlewdUp page. As Consulting Director, I'm really excited to have made this company milestone! Look forward to sharing our growth and tips about the digital industry!

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Sydney, NSW

Website

https://www.klewdup.co/

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Passion, Experience & Innovation = Growth

KlewdUp is the culmination of many years of passion and experience. Beginning as an idea for a new digital reporting platform, we combined experience and innovation to build a MVP (minimum viable product), but with new technology rapidly changing the landscape, we knew we needed to change with it, and so the project evolved into a more encompassing offering of digital services.

This experience made us eager to share our knowledge of the industry and use the experience we had gained from years successfully working with market leading brands in retail, travel and finance to launch our own digital consultancy. Our belief is that our experience across sales, product development and marketing effectively bridge with client goals to deliver tailored results.

We know that what makes a business thrive is the passion that drives it. Choosing to specialise in a field means that you are completely devoted to it; that you will protect it as if it were your own. That is the energy that sets KlewdUp apart.

KlewdUp opened our doors in 2018. Since then, we've on-boarded market leading retailers, SaaS, and technology companies, and we look forward to continuing to deliver outstanding work for our clients, both current and future.