The Buzz Group

The Buzz Group We create thoughtful, insight-led campaigns that generate authentic buzz. Each of our ideas is bespoke for your brand, and well-planned from start to finish.

“I launched The Buzz Group in 2013, with one clear goal – help brands cut through the static and tell their story to the people that matter the most to them. We’ve since created a seamless blend of services, across content, communications, campaign strategies, talent management and social media. Over the years we’ve kept great company and we’ve had a lot of fun along the way – working with the lik

es of Tourism Australia, the City of Beverly Hills, O Bar & Dining, Rekorderlig Cider, New Holland Publishers, G’DAY USA and Cheryl Cecchetto – Producer of the Academy Awards® Governors Ball and Primetime Emmys® Governors Ball. I’ve spent 15 years travelling between Australia, the US and the UK, making professional connections that have in many instances now become close friends and colleagues. It’s these relationships that make Buzz so unique.”

– Founder, Steven McArthur

Our Team:

We think like a big agency, but with all the benefits of a boutique; more personal service, quick reactive thinking, fast turnaround, plus we genuinely care about your brand. You’ll uncover new levels of success for your brand with our dedicated team. Whether it be influential media, top celebrity agents or key industry leaders, our contacts at the highest levels help connect you to who you need. We are known for thinking different, acting with integrity and we genuinely respect and love your brand as if it were our own. So come, tell us your story and together – let’s create some buzz!

The New Zealand Herald has lauded the recent commencement of the director Christchurch to San Francisco as ‘history-maki...
17/12/2023

The New Zealand Herald has lauded the recent commencement of the director Christchurch to San Francisco as ‘history-making’.

“United is now the only airline to offer direct flights between the South Island and the US and it is the first to offer direct San Francisco services. Air New Zealand was the last airline to link Christchurch to the US, with services to Los Angeles ending the 2002.”

It becomes the first US carrier to fly non-stop into Christchurch from San Francisco.

Nestled in the heart of the Sydney CBD, Novotel Sydney City Centre  has experienced a $20-million transformation into a ...
16/12/2023

Nestled in the heart of the Sydney CBD, Novotel Sydney City Centre has experienced a $20-million transformation into a city hotel that echoes nature, and where all spaces elevate guest experiences.

As told by The Sydney Morning Herald ; “Included in the transformation of the 283-room hotel located on York Street is a focus on sustainability and to create a hotel with less waste, not just in terms of the environment, but also decreasing wasted space in rooms to allow for extra communal area.”

The transformation focuses on sustainability and creating less waste.

The iconic Crowne Plaza in Terrigal has introduced a luxurious beachside culinary to the Central Coast, Meribella, opene...
15/12/2023

The iconic Crowne Plaza in Terrigal has introduced a luxurious beachside culinary to the Central Coast, Meribella, opened this November. Internationally acclaimed Head Chef, Joshua Mason, is offering classic dishes with European influences.

A new kind of coastal dining will be on offer on the Central Coast, with a world-class restaurant op

The Sebel has announced it will soon reveal its latest property in the heart of Sydney’s CBD with the arrival of The Seb...
24/11/2023

The Sebel has announced it will soon reveal its latest property in the heart of Sydney’s CBD with the arrival of The Sebel Sydney Martin Place, and HM Magazine has covered the story.

"A multi-million-dollar refurbishment and rebranding is currently underway at the Phillip Street site, in partnership with Accor, with the hotel set to deliver “a new essence of style and sophistication” to the city."

Sydney’s Martin Place will be home to the latest The Sebel hotel in Australia with the opening of an 86-room premium hotel in January.

Ahead of the opening of the Pullman Sydney Penrith, 9 News took an exclusive look at the world-class precinct."The luxur...
17/11/2023

Ahead of the opening of the Pullman Sydney Penrith, 9 News took an exclusive look at the world-class precinct.

"The luxury hotel is a $110 million investment by the Panthers Group, which will include three cocktail bars and fine dining."

The first five star hotel west of Sydney Olympic Park is about to open ahead of the completion of the West...

Children's Tumour Foundation Australia is hosting its annual fun run, Conquer NF in Colour, to raise awareness for Austr...
17/11/2023

Children's Tumour Foundation Australia is hosting its annual fun run, Conquer NF in Colour, to raise awareness for Australians living with neurofibromatosis (NF) in Sydney, Brisbane, and Melbourne. As featured on the Newcastle Herald's front page is 10-year-old Tom Smith.

A fundraiser for his condition will be held this weekend.

A pinnacle of luxury finds itself in the heart of California's most iconic city, Beverly Hills. DMARGE  has published an...
11/11/2023

A pinnacle of luxury finds itself in the heart of California's most iconic city, Beverly Hills. DMARGE has published an exclusive review of The Waldorf Astoria Beverly Hills has been described as one of the standout destinations.

Five stars never looked so good. Read our review of the Waldorf Astoria Beverly Hills Hotel in Los Angeles, California.

The iconic Great Ocean Road has been lauded by Concrete Playground Sydney  as ‘an awe inspiring strip of coast that hold...
10/11/2023

The iconic Great Ocean Road has been lauded by Concrete Playground Sydney as ‘an awe inspiring strip of coast that holds so much history’. The recently featured four-day itinerary highlights some Australian gems stretching through the length of the Victorian coast, featuring sights such as The 12 Apostles, the best places to re-energise and unwind and incredible natural wonders.

‘With so much to see and do along the coast in winter – you are truly spoilt for choice. Choose your own adventure to relax and unwind, enrich and learn or adventure and explore. Either way, you’ll be embarking on a piece of history and supporting the local businesses who help to continue the important storytelling of this area.’

We've found breweries and distilleries tucked away in industrial estates and intimate paddock-to-plate diners.

Travel Weekly has featured the annual Rodeo Drive Holiday Lighting Celebration.“Rodeo Drive will come alive with mesmeri...
10/11/2023

Travel Weekly has featured the annual Rodeo Drive Holiday Lighting Celebration.

“Rodeo Drive will come alive with mesmerising interactive roaming performers, roller-skating holiday packages will whiz by, towering peppermint stilts will dazzle onlookers as they parade in their striking candy-inspired attire, while an abundance of delectable food, a wine garden and fanciful photo opportunities will engage guests throughout the evening.”

The City of Beverly Hills and the Rodeo Drive Committee have announced the return of the annual Rodeo Drive Holiday Lighting Celebration

Good Food has covered the new Marcel Bar & Bistro at the Pullman Sydney Penrith. Highlighting the upscale meals featured...
10/11/2023

Good Food has covered the new Marcel Bar & Bistro at the Pullman Sydney Penrith. Highlighting the upscale meals featured in the decadent menu by Executive Chef Colin Chun, and his staple dishes such as the King Prawns.

In a striking curved space, Marcel Bar & Bistro is offering Penrith a menu that combines fine-dining flourishes with food for the people.

Escape.com.au  has featured the new state-of-the-art Pullman Sydney Penrith as one of the 20 Most Spectacular Hotels in ...
09/11/2023

Escape.com.au has featured the new state-of-the-art Pullman Sydney Penrith as one of the 20 Most Spectacular Hotels in Australia. Lauded as an ‘exquisite world-class destination’, the region’s first five-star hotel is part of the $110 million complex which includes the Western Sydney Conference Centre.

“The 153-room hotel at the foot of the Blue Mountains showcases Australian art including landscapes by John Olsen on every floor and work from Aboriginal artist Gloria Petyarre.”

To say hotels are booming in Australia is an understatement. More than 200 have opened since 2020, including some of the biggest, most spectacular and most hotly anticipated the country has ever seen. So the task of listing the best hotels of the moment is both thrilling and daunting. Here is a tast...

Manly Pacific  hotel’s memorable $30,000 beachside celebration package for the 2023 Melbourne Cup.As told by Daily Teleg...
09/11/2023

Manly Pacific hotel’s memorable $30,000 beachside celebration package for the 2023 Melbourne Cup.

As told by Daily Telegraph , “Coming in at $30K for a butler and bottomless champagne, it’s possible Sydney’s most luxurious Cup celebration is nowhere near a racetrack.”

“The hotel, which was renovated last year at a cost of $30 million, has opened up its Infinity Residence for the racing season. The package includes two two-night stay in the room, which can take up to 20 guests at the suite’s private terrace which overlooks Manly Beach."

“The Birdcage also includes access to a beach butler, who will wait on staff during the race day and pour bottomless bottles of Louis Roederer Vintage Champagne, which retails at $150 a bottle, alongside caviar bumps and a menu from Chef Ryan Dawson from Bistro Manly.”

Address

Level 8, 20 Hunter Street
Sydney, NSW
2000

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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