Brand & Co

Brand & Co Brand & Co is an international branding studio celebrating 25 years in brand strategy, design and identity. Strategic Branding and Design Studio

We partner worldwide with leading Hotels & Resorts, Property, Corporate, and Luxury Lifestyle clients to launch, evolve and elevate their brands

From Cullen Royle to Cullen & Royle, a subtle refinement with significant meaning.The refreshed brand reflects the agenc...
28/11/2025

From Cullen Royle to Cullen & Royle, a subtle refinement with significant meaning.

The refreshed brand reflects the agency’s personal, director-led approach and their deep understanding of Australia’s finest rural and lifestyle properties .

Our strategy centred on integrity, refinement and the art of place, qualities that define their work across country, coastal and luxury estates.

A more elevated presence for an already exceptional brand.

From Cullen Royle to Cullen & Royle - a subtle refinement with significant meaning.The refreshed brand reflects the agen...
28/11/2025

From Cullen Royle to Cullen & Royle - a subtle refinement with significant meaning.

The refreshed brand reflects the agency’s personal, director-led approach and their deep understanding of Australia’s finest rural and lifestyle properties .

Our strategy centred on integrity, refinement and the art of place qualities that define their work across country, coastal and luxury estates.

A more elevated presence for an already exceptional brand.

From Cullen Royle to Cullen & Royle - a subtle refinement with significant meaning.The refreshed brand reflects the agen...
28/11/2025

From Cullen Royle to Cullen & Royle - a subtle refinement with significant meaning.

The refreshed brand reflects the agency’s personal, director-led approach and their deep understanding of Australia’s finest rural and lifestyle properties .

Our strategy centred on integrity, refinement and the art of place, qualities that define their work across country, coastal and luxury estates.

A more elevated presence for an already exceptional brand.

A one-of-a-kind lifestyle. A carefully crafted brand strategy, naming, identity, and campaign for The Beauchamp Sydney, ...
25/11/2025

A one-of-a-kind lifestyle.

A carefully crafted brand strategy, naming, identity, and campaign for The Beauchamp Sydney, a boutique development of 9 luxury residences.

Our brief was to develop a brand reflecting the unique character of Kirribilli, its architectural heritage, maritime culture, and prestige. The result is an identity that captures the essence of exquisite harbourside luxury and a one-of-a-kind lifestyle.

We translated Kirribilli’s rich sailing heritage and its location alongside Milsons Park into a campaign that embodies the cadence of life by the water’s edge.

367 Collins Street.For over three decades, a pair of peregrine falcons have returned to the rooftop ledge of 367 Collins...
19/11/2025

367 Collins Street.

For over three decades, a pair of peregrine falcons have returned to the rooftop ledge of 367 Collins Street, an unlikely urban sanctuary, and a symbol of endurance in the city’s skyline. Their presence became the inspiration and foundation for a new identity: strong, agile and intrinsically Melbourne.

Under new ownership, the former Optus Tower has undergone a transformative repositioning, marking the beginning of a renewed chapter for one of the city’s most prestigious commercial addresses.

A rebrand shaped by heritage, elevated by design, and informed by the spirit of the falcon.

A soulful sanctuary in the Maldives.Something new is taking shape in the Maldives. Thoughtfully designed, deeply rooted ...
18/11/2025

A soulful sanctuary in the Maldives.

Something new is taking shape in the Maldives. Thoughtfully designed, deeply rooted in nature and heritage—this island resort will offer a more intimate, soulful kind of escape.

Built for connection, quiet transformation, and lasting memories, it’s a sanctuary unlike any other.

Coming soon.

Today marks the grand opening of and a new brand identity for the former Fashion Spree outlet centre. Following a majo...
13/11/2025

Today marks the grand opening of and a new brand identity for the former Fashion Spree outlet centre.

Following a major upgrade, Sydney Outlet Village has expanded and evolved into one of Sydney’s newest retail destinations, offering the best global fashion, sportswear and lifestyle brands at genuine outlet prices.

The new identity draws from the precinct’s European-inspired architecture, pairing refined typography with a jade-green palette to reflect what the centre now represents - a welcoming village setting with community at its heart, and an experience designed to feel like a little escape, a lot of joy.

Strategy, Brand Identity, Campaign Concepts and Brand Experience by Brand & Co.

81 Yarranabbe, Darling Point - featured in this week’s Domain Prestige, on the cover and lead story.Brand by B&C. 81Yarr...
06/11/2025

81 Yarranabbe, Darling Point - featured in this week’s Domain Prestige, on the cover and lead story.

Brand by B&C.

81Yarranabbe.com.au

81 Yarranabbe, Darling Point - featured this week in Domain Prestige on the cover and lead story.Brand by B&C.
06/11/2025

81 Yarranabbe, Darling Point - featured this week in Domain Prestige on the cover and lead story.

Brand by B&C.

New work: Matalay, ThailandOur latest place-led brand for a 400-acre master-planned coastal town on Thailand’s Andaman C...
02/04/2025

New work: Matalay, Thailand

Our latest place-led brand for a 400-acre master-planned coastal town on Thailand’s Andaman Coast. The name Matalay comes from the Thai phrase ma ta lay, meaning “come to the sea”, capturing the spirit of escape, connection, and coastal living.

Working in close partnership with an international team of visionaries in planning, design, and sustainability, we helped shape the brand positioning, naming, and identity for this new destination, a place where beaches, lakes, mountains, and rainforests come together in a breathtaking tapestry of nature. More to come soon.

Rebranding a distinguished, family-owned business with 40 years of exceptional craftsmanship, quality, and strong values...
30/03/2025

Rebranding a distinguished, family-owned business with 40 years of exceptional craftsmanship, quality, and strong values meant crafting an identity that stays true to its rich heritage while embracing a bold vision for the future.

Inspired by renowned Italian designers, the new visual identity for is refined and modern, balancing tradition with innovation. This transformation spanned every touchpoint, from branding to signage, stationery, uniforms, a new website, and event collateral.

Proud to have partnered with on this journey.

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The Cooperage, Suite 205/56 Bowman Street, Pyrmont
Sydney, NSW
PYRMONTNSW2009

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+61418202620

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