JSG Agency

JSG Agency Full service creative agency from branding, styling services to content creation. Little did she know, people actually loved what she did.

Just Sayin' Girl, a Sydney-based Creative Director opening her hobby for all to enjoy. After a vigorous day at work, Lauren (the girl behind Just Sayin' Girl) would come home, illustrate and write as a way of relaxation. Since launching Just Sayin' Girl in 2014. Lauren dedicates her spare time to working with clients all over the world, providing personal and commercial work. With well over a deca

de of graphic design experience and an influx of design enquiries and jobs, Just Sayin' Girl launched it's very own creative agency Just Sayin' Girl Creative. Offering clients both print & digital design work. No job is turned down, we can do anything from Business Branding, Creative Consultancy, Content Creation, Styling Services, Marketing collateral and more!

DESIGN • Vaseline A different way to tell a brand story.Working with  , we developed a newspaper-style brochure as part ...
06/04/2026

DESIGN • Vaseline

A different way to tell a brand story.

Working with , we developed a newspaper-style brochure as part of their internal celebration for the first birthday of the Gluta-Hya range. Designed to feel both editorial and informative, the piece showcased key marketing moments and milestones in a format that felt engaging, considered and on brand.

A full circle moment for us, having also been part of the original launch campaign shoot that went on to feature across all marketing.

Because even internal touchpoints deserve thoughtful ex*****on.

MERCH • Goldwell Hair CareA behind the scenes moment we were proud to be part of.We had the privilege of working with  a...
06/04/2026

MERCH • Goldwell Hair Care

A behind the scenes moment we were proud to be part of.

We had the privilege of working with ahead of the announcement of their rebrand, bringing their new look to life through a considered range of merch. A subtle but impactful way to introduce the new identity before it hit the market.

Always special to help shape what comes next for a brand.

DESIGN • S’MORE BistroWe were tasked with redesigning the menu for S’MORE Bistro, creating something that felt as consid...
06/04/2026

DESIGN • S’MORE Bistro

We were tasked with redesigning the menu for S’MORE Bistro, creating something that felt as considered and elevated as the space itself.

EVENT • Milani CosmeticsIn partnership with , we brought  to life in Australia for their first local event, taking over ...
03/04/2026

EVENT • Milani Cosmetics

In partnership with , we brought to life in Australia for their first local event, taking over in Surry Hills last Friday and Saturday with a pop up inspired by their LA concept.

Spanning two days, the experience welcomed media and influencers on day one, followed by a consumer event on day two.

Designed to spotlight the Baked Collection including Blush, Bronzer and Highlighter, the space celebrated elevated packaging and best in class formulas. We were fortunate to work within a venue so naturally aligned to the brand, with Good Pair Days offering an aesthetic and colour palette that felt inherently Milani.

At the heart, a Living Tree of Unified Confidence invited guests to pause, reflect and exchange messages, while guests also experienced the range firsthand with makeup artists and enjoyed branded treats.

EVENT • TRESemméReflecting on an early moment from this year, partnering with  for  to continue the celebration of TresS...
03/04/2026

EVENT • TRESemmé

Reflecting on an early moment from this year, partnering with for to continue the celebration of TresSummer.

Bringing a touch of pink to Bondi, Pocket Bar was transformed in the early hours as media, influencers and locals arrived post-swim.

Guests enjoyed refreshing drinks, experienced the TRESemmé Bond Repair range, and left with product alongside a personalised hairbrush, extending the moment beyond the event.

EVENT • BYOMABringing the BYOMA world to life, we partnered with  to style and produce an immersive launch for the Bio C...
03/04/2026

EVENT • BYOMA

Bringing the BYOMA world to life, we partnered with to style and produce an immersive launch for the Bio Collagen Radiance Mask at Spa Lume Sydney, Paddington.

The space was transformed into a pink, BYOMA-inspired spa, welcoming media and influencers for a day of express facials and hands-on product discovery. At the centre, an interactive peel & reveal moment allowed guests to experience results in real time, followed by one-on-one sessions with the BYOMA team.

Guests left glowing, with a deeper connection to both the product and the brand.

ACTIVATION • InterContinental HotelWe produced an Easter activation at , transforming the bar within the Southern Hemisp...
03/04/2026

ACTIVATION • InterContinental Hotel

We produced an Easter activation at , transforming the bar within the Southern Hemisphere’s oldest lift into a truly unique, immersive experience. Tasked with creating something that would live on for five weeks without leaning into Easter clichés, we took a more elevated approach. Partnering with our favourites at , we brought the concept to life through a refined, content-led and sensory-driven ex*****on.

A special thanks to for putting us forward for this project.

EVENT • E.L.F. CosmeticsIn collaboration with , we produced and styled a seeding suite for  at the Portobello studio. Ce...
03/04/2026

EVENT • E.L.F. Cosmetics

In collaboration with , we produced and styled a seeding suite for at the Portobello studio. Centred around an aura theme and colour matching, we brought the concept to life through a dynamic use of colour and light. The result? E.L.F.tastic.

EVENT • Crocs AustraliaWorking alongside , we produced and styled this intimate lunch for  at Pocket Bar Bondi. Our favo...
03/04/2026

EVENT • Crocs Australia

Working alongside , we produced and styled this intimate lunch for at Pocket Bar Bondi.

Our favourite styling moment was the use of florals placed inside Crocs bags, creating a playful yet elevated statement.

ACTIVATION •  A fitness-forward JSHealth stand at the  Beauty Prescription event, spotlighting the new protein powder fl...
10/02/2026

ACTIVATION •

A fitness-forward JSHealth stand at the Beauty Prescription event, spotlighting the new protein powder flavour.

ACTIVATION •  A fitness-forward JSHealth stand at the  Beauty Prescription event, spotlighting the new protein powder fl...
10/02/2026

ACTIVATION •

A fitness-forward JSHealth stand at the Beauty Prescription event, spotlighting the new protein powder flavour.

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Sydney, NSW

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